2003 Customer Experience Management Feedback Voice of Customer 
Lumoa
APRIL 3, 2018
The Net Promoter Score (or NPS) was designed by Fred Reichheld in 2003 to measure loyalty. That time, customer experience management was still unknown to the most of the business doers. The “why”-question is the golden source for your customer experience management. The Net Promoter: what is it?
Storyminers
JULY 6, 2020
Augie Ray is a Vice President Analyst covering customer experience (CX) for marketing and CX leaders. Mr. His new book Hooked on Customers (April 2014) reveals the five habits of leading customer-centric firms. Before starting his firm, Thompson worked in the IT industry for fifteen years.
Storyminers
JULY 6, 2020
Augie Ray is a Vice President Analyst covering customer experience (CX) for marketing and CX leaders. Mr. His new book Hooked on Customers (April 2014) reveals the five habits of leading customer-centric firms. Before starting his firm, Thompson worked in the IT industry for fifteen years.
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