Remove Customer Experience Professionals Remove Customer Focused Remove Customer Retention Remove Customer Voice
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Customer Experience Measurement – Why it is Vitally Important BUT Badly Done!

ijgolding

The ability of a company to robustly and continuously capture a ‘fact based’ understanding of how capable they are of meeting customer needs and expectations is critical if they have a desire to achieve customer focused success.

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The State of Customer Journeys & CX: A Conversation with Diane Magers, Ian Golding and Dan Gingiss

Pointillist

I recently sat down with three luminaries in the field of customer experience to discuss the highlights of Pointillist’s third annual report on the State of Customer Journey Management and CX Measurement. But it’s the addition of the fourth voice that is the final point I’ll make.