Customer Journeys Insurance Loyalty Programs Online Experience 
Lumoa
JUNE 26, 2023
Personalize all channels Final Thoughts What is omnichannel marketing customer experience? Omnichannel marketing customer experience is a strategy that integrates all marketing touchpoints – both offline and online – to create a seamless customer journey.
Pointillist
JUNE 15, 2018
Much of the marketing world is still focused on customer acquisition, but to improve customer retention will yield f ar better ROI and cost about 5-25X less than customer acquisition. What is Customer Retention? It would be easy to define and measure if we relied on the customer to indicate they are no longer a customer.
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