Wanted: Customer Service Change Agents for Contact Centers
Tricia Morris
MAY 18, 2015
According to the survey, self-service channel usage has increased from 67% in 2012 to 76% in 2014, while phone usage remains the same at 73%. While the voice of the customer may be heard less often over the phone, it is clearly stating a growing preference for digital engagement. Customer preferences are changing.
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