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How to Cheat Your Customers – or Not!

C3Centricity

Why do companies still try to cheat their customers? With so many purchases being made online these days, there is a growing number of articles exposing the behaviours of organisations who clearly haven’t adopted a customer-first strategy. In many cases, packaging is the first personal contact a customer has with a brand.

How To 178
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Your Guide to Managing and Measuring Customer Experience KPIs and Metrics

InMoment XI

As competition and buyer empowerment compound, customer experience (CX) is proving to be the only truly durable competitive advantage. Companies that earn $1 billion annually can expect to earn on average an additional $700 million within 3 years of investing in customer experience. What Are Customer Experience KPIs and Metrics?

Metrics 260
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The Employee & Customer Experience Improvement Framework You Need in 2022

InMoment XI

Every holiday season, we at team InMoment like to look back and reflect on what we’ve learned about employee and customer Experience Improvement, and then put those top learnings into a “cheat sheet” of sorts for our readers. So, are you looking for some inspiration to start your experience mindset off on the right foot in 2022?

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What’s On Your Customer Experience Governance Checklist? Three Must-Haves

InMoment XI

The term “ customer experience (CX) program ” refers to an immensely broad concept. But at the same time, a “customer experience program” encompasses countless daily actions and processes. How do you keep track of all your efforts? Without rules and regulations, your CX governance structure will collapse.

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[Infographic] How to Run a Voice of the Customer Program

GetFeedback

A Voice of the Customer (VoC) program captures, analyzes and reports on all customer feedback associated with your company. . It’s the heartbeat of any customer experience (CX) program. That’s because, without customer feedback, you won’t know where to begin to improve your customer experience. .

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[Infographic] How to Run a Voice of the Customer Program

GetFeedback

Infographic and cheat sheet on how to run a successful Voice of the Customer (VoC) program that will help improve customer experience across your brand.

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The Ethical Compass: 5 Rules on Navigating Business Ethics from Academia

Beyond Philosophy

Before we get into them, I find it interesting how little training organizations do on the topic. Maybe organizations think, “Well, if your mother didn’t teach you this, then far be it from me to start now.” Knowing what you stand for and where your boundaries are is essential.

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