Forrester's Customer Insights

FEBRUARY 20, 2019

A Roadmap To Lose Your Technology Mandate CIOs have historically run technology innovation efforts but that may be changing. We find CEOs understand that the future of their business depends on technology they don’t have or that hasn’t been invented yet. They recognize a need to spend at least part of their firm’s time […].

Roadmap 44

Roadmap Marketing Innovation Technology 44

Centercode

SEPTEMBER 29, 2020

This is exactly how most companies have traditionally treated their beta and related late-stage customer testing programs. They only see these programs as an insurance plan — a checkbox on top of other investments already made in critical areas like market research, quality, and user experience. Benefits for marketing teams.

Insurance 84

Insurance User Experience Roadmap Trends 84

Thematic

APRIL 3, 2024

Improved Product Development: Voice of the Customer data pinpoints desired features, unmet needs, and friction points in existing offerings, fueling innovation and ensuring your products genuinely resonate with your target market. Effort: Evaluate the resources required (time, money, cross-team collaboration) to execute changes.

Ecommerce 62

Ecommerce Analysis Social Media Effort Score 62

Chadwick Martin Bailey

NOVEMBER 16, 2018

A high-impact marketing executive, Brenda joins CMB with over 20 years of management and activation experience delivering critical insights that drive product development, market strategy, and global corporate strategic planning for some of the world’s leading brands.

Strategy 40

Strategy Roadmap Consulting Groups 40

SurveySparrow

JULY 31, 2023

Loyalty and Retention : Meeting customer expectations and delivering exceptional experiences cultivates loyalty, leading to increased customer retention. Product Innovation: Customer insights gleaned through VOC enable businesses to identify gaps in the market, innovate products, and stay ahead of the competition.

Voice of Customer 52

Voice of Customer Customer Success Net Promoter Score Effort Score 52

SurveySparrow

JULY 20, 2023

Every interaction, every click, every purchase, they’re leaving a trail of breadcrumbs known as ‘Customer Experience Insights.’ ’ This isn’t just data; it’s a roadmap to creating a brand that resonates, a service that satisfies, and a product that’s not just bought but loved.

Company 52

Company Customer Experience Social Media Analysis 52

SurveySensum

AUGUST 3, 2023

Imagine you run a B2B marketing software company that provides innovative marketing solutions to small businesses. But you’re not quite sure how it’s being received by your customers. Best Features: Utilize feedback forms and buttons to gather customer insights directly on your website or app.

B2B 52

B2B Software Feedback NPS 52

Qualtrics

FEBRUARY 6, 2019

The experience can be invaluable to your organization as you understand what drives your customers. You can also connect with vendors that can make capturing data easier for you, like Qualtrics, who will be at some of these events showcasing our market research software. Design a data-driven product roadmap. ProductCon Seattle.

Conference 33

Conference Management Innovation Roadmap 33

SurveySensum

OCTOBER 4, 2023

An automotive customer feedback tool is software designed to collect, manage, and analyze customer feedback and opinions within the automotive industry. They offer excellent customer support and resolve your issues within the stipulated time of 2 hours. Cons The integrations are limited however, they’re in the roadmap.

Automotive 52

Automotive Tools Feedback CRM 52

SurveySensum

JANUARY 5, 2023

How to create a successful product that fits the market needs, resolves customer challenges, and also has a competitive edge? . A feedback platform that helps you analyze your product from the customers’ eyes and lands in the successful 5% category, saving you months of effort and brainstorming. Upgrades your product roadmap.

Tools 52

Tools Feedback Effort Score NPS 52

West Monroe

JANUARY 29, 2018

Multiple speakers echoed the theme that changes in technology, customer expectations, legislation, new business models, and dynamic market forces often lead to more questions than answers. retail, banking, marketing—but it has yet to release its transformative power across the utility industry. This is about to change.

Self Service 40

Self Service Roadmap Exercises Technology 40

SmartKarrot

AUGUST 19, 2021

Role: Customer Success Director Location: Remote, Dallas, TX, US Organization: Persado As a Customer Success Director, you will maintain the customer success plan including maturity roadmap, key milestones, and value realization journey. Serve as an escalation point for customer success issues. Apply here: [link].

Customer Success 19

Customer Success Roadmap Consulting ROI 19

Retently

MAY 2, 2023

Again, following up with open-ended questions will give additional insights to be implemented in the development process. Example of CES survey These surveys provide immediate actionable feedback every SaaS company needs to boost retention and inform their product roadmap.

Customer Journeys 146

Customer Journeys Survey Effort Score NPS 146

SmartKarrot

DECEMBER 2, 2020

Apply here: [link] Role: Customer Success Manager Location: London, GB, UK Organization: App Annie As a Customer Success Manager, you will own and proactively manage a portfolio of App Annie customers. Support your customers to extract the full value out of their App Annie subscription and to grow within the mobile space.

Customer Success 10

Customer Success Case Study Roadmap Sales 10

SmartKarrot

JUNE 15, 2021

Role: Vice President of Customer Success Location: Remote, United States Organization: Parsable As a Vice President of Customer Success, you will drive Customer Success strategy and roadmap to ensure measurable success, retention, and expansion across various industry segments.

Customer Success 10

Customer Success Case Study Financial Roadmap 10

SmartKarrot

OCTOBER 21, 2020

Understanding this helps companies to develop products and solutions that can target the core needs of a customer. While marketing their products, companies often highlight their product features and research on customer demographics. While this practice is partially useful, it fails to connect with the customer’s mindset.

Customer Success 10

Customer Success Innovation Competitive Advantage Customer Centricity 10

SmartKarrot

MARCH 16, 2021

Drive continuous improvement through updating internal processes and implementing best practices influence future lifetime value of customers by ensuring the customers accomplish their goals and effectively recognize and communicate the value Terminus brings to their organization. Apply here: [link].

Customer Success 10

Customer Success Handbook Case Study Roadmap 10

SmartKarrot

JUNE 1, 2021

Driving strategy to ensure measurable customer success, retention and expansion opportunities. Collaborating with Sales and Marketing teams to drive growth. Working closely with Product to share customer insights that inform future product developments and effectively bring those innovations to bear for optimal customer success.

Customer Success 10

Customer Success Roadmap Customers Customer Retention 10

ClearAction

AUGUST 6, 2019

Customer Journey Insights Increase Marketing Impact Lynn Hunsaker. Customer journey insights are vastly under-utilized. Companies that are reaping full value are using customer experience insights to align their whole business to customers’ expectations. Customer-Focused Mindset.

Customer Journeys 48

Customer Journeys Marketing Effort Score Net Promoter Score 48

SmartKarrot

NOVEMBER 25, 2020

Lead the CSMs through the development and management of strategic account plans and business reviews that can be used to create internal and customer alignment with their desired outcomes. Work with Professional Services to identify opportunities to serve the customer in a way that expands and optimizes their use of the solution.

Customer Success 10

Customer Success Roadmap Customers Sales 10

Retently

FEBRUARY 21, 2024

Are you wondering which channels are effectively leading customers to your business? surveys are critical tools for uncovering this information, directly influencing your marketing strategy and budget allocation. By pinpointing where your customers come from, you can streamline your efforts, enhance engagement, and grow your business.

Survey 78

Survey Social Media Advertising Analysis 78

SmartKarrot

DECEMBER 22, 2020

Deliver meaningful, strategic, and tactical insight to the leadership team through customer feedback, business goals, key performance indicators, and customer analysis. Manage customer escalations as the senior business owner for their success. Monitor campaign performance and delivery to exceed defined KPIs.

Customer Success 10

Customer Success Tourism Case Study Roadmap 10

SurveySensum

JULY 14, 2020

He has 25 years of experience on the leading edge of digital transformation, social, and marketing strategy and has previously worked at American Express, Prudential Financial, USAA, and Forrester Research in senior roles. Chad Horenfeldt – Director of Customer Success at Kustomer. LinkedIn : [link] /. Website : [link].

Customer Experience 132

Customer Experience Consulting Multi-Channel Leadership 132

SurveySensum

AUGUST 22, 2023

Here we’ll explore the power of conducting SaaS customer feedback, leveraging them through the best practices and strategies. All this can lead your SaaS companies to transform customer insights into tangible success. Insights spark fresh ideas, keeping your SaaS ahead in a dynamic market. Stay ahead.

Feedback 52

Feedback Strategy Net Promoter Score B2B 52

NobelBiz

NOVEMBER 6, 2023

The estimated value of the global contact center software market by 2027 is $110 billion , according to Replicant. Many CCaaS (Contact Center as a Service) providers in the market operate within multi-tenant cloud environments, which often offer limited access to the data necessary for advanced automation. alone by 2040.

Call Center 105

Call Center Self Service Contact Center Customer Service 105

NobelBiz

AUGUST 28, 2023

Real-Time Analytic tools provide insights into agent performance, customer sentiment, and channel effectiveness, allowing for quick adjustments and data-driven decisions. Speech and Text Analytics can monitor interactions, identify trends, and uncover customer insights, enhancing agent training and performance optimization.

Contact Center 98

Contact Center Omni-Channel Multi-Channel Self Service 98

BirdEye

OCTOBER 17, 2023

It has helped marketers enhance and streamline the brand-building process by enabling personalization, automating content creation, and providing valuable customer insights. Anil oversees the product vision, strategy, roadmap, and execution for Birdeye products. Can you start us off with why Birdeye created Social?

Brands 58

Brands Social Media Multi-Channel Tools 58

SuiteCX

JANUARY 19, 2015

Don’t underesDmate the importance of comprehensive execuDon • The most frequent failure point is driven by organizaDons underesDmaDng the key success factors that must be executed well 3 Company Challenge Approach Results Client realized CRM technology plan would not work without a Go-­‐to-­‐ Market Strategy and clearer understanding of Needs/Objec2ves (..)

Customer Journeys 100

Customer Journeys CRM Leadership Customer Centricity 100

Currency Alliance

FEBRUARY 26, 2019

In December 2018, we published what we consider will be the Top 10 Trends in loyalty marketing during 2019. Businesses, their markets, and customer behavior have evolved dramatically in the past 10 years, yet most loyalty programs have only made incremental changes (in some cases to the detriment of customers).

Loyalty 45

Loyalty Strategy Loyalty Programs Hotels 45

Retently

FEBRUARY 9, 2024

Effective customer feedback surveys require setting clear objectives, choosing suitable question types (e.g., To gather actionable customer insights, surveys should cover key areas such as product/service satisfaction, customer support experience, pricing perception, and brand loyalty and further be analyzed to drive improvement.

Feedback 113

Feedback Net Promoter Score Effort Score Customer Satisfaction 113

SurveySparrow

JULY 31, 2023

SurveySparrow’s customer feedback platform empowers businesses to collect, analyze, and act on customer insights seamlessly. With intuitive survey creation, advanced analytics, and real-time reporting, the tool enables you to unlock the full potential of voice of the customer analytics. You know what?

Analytics 52

Analytics Social Media CEM Effort Score 52

BirdEye

NOVEMBER 27, 2023

Organizations that effectively use customer feedback data to improve operations can expect a boost to their performance. Birdeye Reports is at the forefront of innovation in this field, providing advanced reporting tools that empower businesses to unlock the hidden potential within their data.

Report 114

Report Social Media Multi-Channel Net Promoter Score 114

Alida

JULY 26, 2016

At the 2016 Asia Pacific Customer Intelligence Summit , over 200 professionals from marketing, market research, innovation and customer experience gathered for a day of learning and networking and to celebrate the achievements of the most customer-centric companies in the region. Want more customers?

Customer Experience 100

Customer Experience Insurance Telecommunications Competitive Advantage 100