NobelBiz

NOVEMBER 13, 2023

As businesses prioritize customer satisfaction, understanding the nuances of measuring Customer Experience Return on Investment (CX ROI) has emerged as a strategic imperative. The capacity to measure and quantify the return on investment (ROI) of CX initiatives is critical for businesses to thrive.

ROI 111

ROI Net Promoter Score Measurement Customer Experience 111

SuiteCX

JUNE 15, 2017

Marketing teams are spending big on rewards, partnerships, agencies, data capabilities and marketing technology. For this reason, it is critically important that we measure the profit returned from customer loyalty and retention marketing investments. Investments in customer loyalty are booming.

ROI 100

ROI Measurement Marketing Loyalty Programs 100

SuiteCX

JUNE 15, 2017

Marketing teams are spending big on rewards, partnerships, agencies, data capabilities and marketing technology. For this reason, it is critically important that we measure the profit returned from customer loyalty and retention marketing investments. Investments in customer loyalty are booming.

ROI 100

ROI Measurement Marketing Loyalty Programs 100

Lumoa

JULY 10, 2018

Will it positively impact our market share? Bain & Company’s analysis in 2015 showed that customer experience leaders grow revenues 4% – 8% above their market. The probability of selling to a new prospect is 5-20%, while the probability of selling to an existing customer is 60-70% according to Marketing Metrics.

ROI 303

ROI Customer Experience NPS Financial 303

InMoment XI

FEBRUARY 8, 2023

Most businesses are organized into silos: marketing, sales, operations, customer care, HR, IT, finance, etc. More specifically, marketing drives awareness of your products and solutions, and sets the expectations for how they work and what to expect. These silos all have their own priorities, goals, and KPIs.

Sports 295

Sports Financial ROI Leadership 295

Comm100

OCTOBER 10, 2022

In this blog, we’ll look at some of the best chatbot examples across industries, revealing how organizations are using automation and the benefits each brings. The significance of 24/7 support is even greater for organizations looking to reach international audiences, as limited support hours can result in missed sales opportunities.

Chatbots 211

Chatbots Self Service Examples Industry 211

InMoment XI

AUGUST 25, 2023

InMoment’s Principal CX Strategist Jim Katzman and guest speaker from Forrester, Senior Analyst Colleen Fazio discuss decision-making in regards to CX program initiatives, finding the right program size, proving ROI in your CX program, and more. Let’s dive into what we covered on our webinar.

How To 260

How To ROI Net Promoter Score Measurement 260

CSM Magazine

MAY 4, 2021

Digital marketing is on a continuous rise. Ninety-eight percent of marketing officials are now merging traditional marketing efforts with digital tactics to meet these expectations. These include online advertisements, social media marketing, and blogging, to name a few. Train your marketing staff.

ROI 52

ROI Tips Marketing Metrics 52

BirdEye

MAY 3, 2023

The choice of the right marketing channel can make or break a campaign. Choosing the most effective marketing channel can make sure that your efforts bring results. Table of contents Understanding marketing channels (what is it?) These marketing communication channels are pivotal in reaching your target audience.

Marketing 98

Marketing B2C Social Media Multi-Channel 98

InMoment XI

JULY 7, 2022

The better your brand equity, theoretically the better your company will perform in sales and public perception. These are some of the quantitative methods that reflect your brand equity: Profit margins Price sensitivity Profitability Growth rate Market share percentage Purchasing frequency. Increased ROI.

Brands 492

Brands How To ROI Social Media 492

InMoment XI

FEBRUARY 2, 2024

In the rapidly changing consumer market, the highest customer-rated Integrated CX company, InMoment, took a bold and proactive approach. On Thursday, January 25th, we hosted the “Changing The Game” event in Austin, TX—a crucible for innovative ideas and game-changing strategies to address the consumer market in 2024 and beyond.

Hospitality 260

Hospitality Call Center Retail NPS 260

Oracle

OCTOBER 12, 2020

When reviewing the submissions for the prestigious Upshot Award for Best Demonstrated ROI in Marketing , one thing is utterly clear — each finalist had to think outside the box and use a data-driven mindset to achieve success. A declining industry challenged them to quickly adapt to digitalizing the news.

ROI 52

ROI Marketing Sales B2B 52

Magellan Solutions

SEPTEMBER 23, 2021

Leverage outsource telesales to improve your online digital marketing efforts. Thus they amp up their marketing and sales efforts online, which is the practice of online digital marketing. However, outsource telesales is still a key strategy to ensure your sales pipeline is full. The reason? And the pandemic?

Marketing 98

Marketing B2C B2B Sales 98

Gainsight

OCTOBER 14, 2022

“What is ROI? These are just a few of the questions that customer success (CS) experts explored in a recent episode of CS Essentials by Gainsight: Talking About ROI , a Success League Radio production. The Gainsight team identified six pain points through research and conversations with industry leaders: Visibility.

ROI 52

ROI e-support eBook Roadmap 52

BirdEye

MARCH 29, 2024

This significant finding underscores the imperative need for real estate professionals to harness the power of social media to stay competitive and relevant in today’s market. Table of contents What are the 7 best social media networking groups for real estate marketing?

Social Media 57

Social Media Tips Sales Advertising 57

Alida

JUNE 30, 2017

The auto industry is at a crossroads. Vehicle sales are softening, and car ownership is down, especially among younger consumers. While the market for on-demand mobility is expected to grow, the market for privately owned cars is predicted to shrink dramatically over the next five to 10 years.

Automotive 138

Automotive Industry How To Customer relationships 138

AWS Machine Learning

APRIL 6, 2023

& AWS Machine Learning Solutions Lab (MLSL) Machine learning (ML) is being used across a wide range of industries to extract actionable insights from data to streamline processes and improve revenue generation. Furthermore, the NXP team is also interested in predicting the product lifecycle of newly introduced products.

Sales 79

Sales Training Metrics ROI 79

Oracle

NOVEMBER 16, 2020

The finalists for the “ Upshot Award for Best Demonstrated ROI in Sales ” represent multiple industries with different routes to success — but there’s one thing they all have in common: They put Oracle CX applications front-and-center to achieve the kind of ROI that would make them stand-out in their respective industries.

ROI 40

ROI Sales Ecommerce Comparison 40

West Monroe

OCTOBER 19, 2023

When the markets rebound and attention shifts from cost to growth, manufacturers that have paused or cut critical projects will be behind. Short-term thinking in order to balance cost, timeline, and ROI today may also exclude future options and inadvertently paint the organization into a corner later. Data is key.

ROI 52

ROI Technology Strategy Return on Investment 52

Alida

NOVEMBER 25, 2016

In our e-book The 10 Smartest Brands: How They Use the Competitive Advantage of Customer Intelligence , we reveal how companies like D E WALT, LinkedIn and Salomon engage with customers to make better marketing, customer experience and product innovation decisions. One example comes from an unexpected industry: utilities.

ROI 100

ROI Measurement Brands Net Promoter Score 100

Magellan Solutions

JUNE 7, 2021

Deal Only with Warmed Up and Qualified Leads with Outsourced Sales Team Philippines. Access to a wide talent pool of highly skilled individuals is the reason why outsourced sales team Philippines is the go-to for international companies. Courtesy of excellent staff from your outsourced sales team Philippines.

Sales 52

Sales B2B Training ROI 52

Optimove

JUNE 15, 2023

Are you a plan-it-all-out, ship-at-regular-intervals kinda SMS marketer? Or a hell-bent on ensuring your customers are continually engaged – aka ‘scheduled’ SMS marketer? If your KPIs are all about engagement, retention, and maximizing ROI (and let’s face it, whose aren’t? Think about it: You’re an online retailer.

Marketing 98

Marketing How To Return on Investment e-support 98

Integrity Solutions

MAY 24, 2023

What Is Sales Training? Sales Training – at its heart – should be about learning to uncover and identify customer needs, thus creating value and providing service. Successful sales people know is about doing something for the customer – not to the customer.

Training 52

Training Sales Culture Management 52

Think Customers

AUGUST 30, 2021

The sales world is forever altered, thanks to pandemic-fueled digital transformation across entire enterprises. In the B2B space, where relationships reign supreme, sales organizations found effective and efficient ways to conduct business with a digital-first approach that’s efficient, effective, and won’t go away any time soon.

B2B 59

B2B Sales CRM Video 59

Comm100

AUGUST 10, 2022

Just like any new technology that disrupts an established industry, the benefits of chatbots are far-reaching. This makes sure that agents are always available when high-value, sales inquiries come in that are more likely to drive revenue. This is one of the key advantages of chatbots in customer service for cyclical industries.

Chatbots 215

Chatbots Customer Service ROI Case Study 215

Magellan Solutions

APRIL 27, 2021

What Else Are You Losing in Pay Per Sale Telemarketing Except Money? A lot of startups and SMEs fall into the temptation of the financially low risk pay per sale telemarketing. Like when they choose to increase their marketing efforts and drive more visibility towards their services or product, telemarketing becomes a valuable tool.

Sales 52

Sales Marketing Industry Brands 52

Beyond Philosophy

SEPTEMBER 8, 2022

On a recent podcast, we had a guest, Michél Patterson , a continuous improvement expert in Lean Six Sigma who has consulted numerous industries, including technology, freight forwarding, and even the Department of Defense. Patterson and her team spoke with the customer service teams, customers, and sales teams. Rule #2: Measure.

Case Study 97

Case Study ROI Study Customer Experience 97

BirdEye

MAY 8, 2023

Sales prospecting is vital for any business that wants to continuously grow its pipeline. Before social media and marketing automation, companies would fish for new customers by making cold calls and even knocking on doors. Table of contents What is sales prospecting? Why is prospecting important? Why is prospecting important?

Sales 52

Sales Tips Strategy Social Media 52

CSM Magazine

FEBRUARY 17, 2022

Arguably, in 2021 the industry experienced a seismic shift. As recognised recently by McKinsey , a gig customer service or ‘GigCX’ model “could give customer care the horsepower and flexibility it needs for today’s increasingly volatile markets.” Megan Neale and Roger Beadle, Co-Founders of Limitless , explore future trends.

Trends 98

Trends Industry Customer Service Chatbots 98

Oracle

MARCH 22, 2021

As a former B2B SaaS content and SEO lead who’s an avid consumer of “can’t miss deals” on cashback sites, I’ve tasted both B2B and B2C marketing flavors. I can sum them up like this: B2B marketing is the multi-course, fine-dining meal where the chef comes out and describes each dish in detail.

B2C 85

B2C B2B Marketing eBook 85

ClearAction

NOVEMBER 14, 2017

Customer Experience ROI Opportunities on B2B Touchpoints Lynn Hunsaker. Are you accelerating repurchases through your customer experience touch-points with industrial customers? 4 Steps to Customer Experience ROI. Customer Experience ROI Opportunities in B2B Touchpoints. Capture customers’ informal post-purchase comments.

Touchpoint 59

Touchpoint ROI B2B Customer Experience 59

Totango

FEBRUARY 14, 2020

It’s vital, as it is the CS team that works with customers after that critical first sale and keeps them coming back for more. The Intersection of Customer Success and Marketing. Marketing’s emphasis is on customers-to-be; customer success teams typically only come into play after an initial sale is made.

Customer Success 98

Customer Success Marketing Case Study Study 98

Joe Rawlinson

SEPTEMBER 4, 2019

Ever had that moment where you’re working your fingers to the bone to follow all these marketing trends, building your email lists, publishing share-worthy content and basically rocking your customers’ world…. The problem here is that real-world marketing takes time. What is a sales funnel? Set your goals.

Sales 68

Sales How To Advertising Marketing 68

Magellan Solutions

SEPTEMBER 22, 2021

6 Ways Lead Generation Outsourcing Gets Better ROI. It’s true that making sales will be tough if your prospects aren’t ready to buy what you’re offering. That is one of the reasons why you should concentrate on filling your sales funnel with fresh transactions on a regular basis. Easier pitching and sales.

Return on Investment 98

Return on Investment ROI B2B Sales 98

BirdEye

NOVEMBER 16, 2023

In the competitive lawn care and landscaping industry, effective marketing is not a choice but an absolute necessity. The right lawn care marketing strategy can help your business create lasting impressions, generate leads, nurture relationships, and build a brand in the market. How to market lawn care businesses?

Marketing 62

Marketing Social Media Advertising Chatbots 62

ShepHyken

MAY 3, 2021

Their CEO and Founder Chuck Surack places the experience over the sale. Managing Your Marketing: 5 Tips to Reduce Risk of Failure by Angela Hausman, PhD. My Comment: Here’s an expression that is several years old, but still has relevance: Customer experience is the new marketing. This company is on my radar.

Customer Service 111

Customer Service Entertainment ROI Retail 111

NetBase

MARCH 26, 2020

But even if your brand is late to the “doing good” party, cause marketing for the Coronavirus is a good place to start! And next generation AI-powered consumer and market intelligence is your guide. Increased ROI. Because, right now, there’s lots of need to be found in pretty much every community: Marketing for a Cause.

Marketing 75

Marketing Consumers Social Media Loyalty 75