XI Café Podcast, Episode 6: Demonstrating CX Impact, ROI, and More With The Customer Show’s Mary Anne Ghobrial
InMoment XI
APRIL 18, 2023
Forrester predicted that 1 in 5 CX programs would disappear soon—mostly due to a lack of ability to demonstrate impact and prove ROI of their CX projects. It’s one thing to get the actual insight from your customer data, and it’s another to demonstrate the impact that insight will have.
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