Optimove

NOVEMBER 15, 2023

Why It Matters: Segmentation makes your messages more relevant and ensures you’re connecting with your highest-value customers at the moments they’re most likely to respond. In this post, learn why segmentation needs to be at the cornerstone of any successful SMS marketing campaign.

Return on Investment 59

Return on Investment ROI Customer Retention Loyalty 59

SmartMessage Blog

NOVEMBER 22, 2023

Getting information about audience segmentation helps to learn specialized marketing strategies, where tailored communication meets high relevance. With our comprehensive and informative article, you can explore the key categories of audience segmentation, easily start with a step-by-step guide, and identify best practices.

Strategy 52

Strategy Marketing Advertising Analysis 52

Comm100

OCTOBER 17, 2023

Customer service automation software are tools designed to automate and streamline customer support processes, often powered by AI. Here are the key features, channels and tools of customer service automation software: Chatbots : These are AI-driven tools that can engage with customers in real-time on websites, apps, or messaging platforms.

Software 182

Software Chatbots Customer Service Knowledge Base 182

Optimove

NOVEMBER 15, 2023

Why It Matters: SMS marketing segmentation makes your messages more relevant and ensures you’re connecting with your highest-value customers at the moments they’re most likely to respond. In this post, learn why message segmentation needs to be the cornerstone of any successful SMS marketing campaign.

Return on Investment 52

Return on Investment ROI Customer Retention Loyalty 52

Win the Customer

SEPTEMBER 7, 2023

The McKinsey Matrix, a tool initially designed for portfolio analysis, proves to be surprisingly versatile when applied to customer experience strategies. By mapping customer segments onto the matrix, companies can make informed decisions about where to allocate resources for the greatest impact.

Customer Experience 59

Customer Experience Return on Investment Competitive Advantage Analysis 59

Optimove

MARCH 4, 2024

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: Dynamic customer segmentation improves the customer experience. Rule-based segmentation categorizes customers by setting specific thresholds, while cluster-based segmentation uses algorithms to create homogenous segments.

Customers 52

Customers Marketing Strategy Tips 52

SmartMessage Blog

FEBRUARY 11, 2024

What is a Target Market? Target Market refers to a specific group of consumers at whom a company aims its products and services. Companies often conduct extensive research to identify the demographic, geographic, and psychographic characteristics of their target market. What is Market Segmentation?

Marketing 52

Marketing Return on Investment ROI Resources 52

SmartMessage Blog

FEBRUARY 11, 2024

What is a Target Market? Target Market refers to a specific group of consumers at whom a company aims its products and services. Companies often conduct extensive research to identify the demographic, geographic, and psychographic characteristics of their target market. What is Market Segmentation?

Marketing 52

Marketing Return on Investment ROI Resources 52

BirdEye

NOVEMBER 21, 2023

Amidst these challenges, the last thing you want to waste your time on is unrealistic and time-consuming digital marketing strategies that give you no results. This blog stands apart as a non-overwhelming guide, no-fluff, just actionable insights, offering a streamlined approach to interior design marketing.

Marketing 110

Marketing Social Media Advertising Tips 110

Magellan Solutions

AUGUST 23, 2023

The marketing landscape is changing due to the evolution of Artificial Intelligence (AI). AI has transformed marketing strategies and is a powerful tool. AI marketing tools are shaping the future of marketing. Initially, AI simplified tasks such as email marketing and social media scheduling.

Tools 98

Tools Marketing Social Media Advertising 98

SmartMessage Blog

FEBRUARY 4, 2024

What is Market Segmentation? At its core, market segmentation is the strategic process of dividing a diverse and heterogeneous target market into distinct and manageable segments based on specific characteristics.

Examples 52

Examples Marketing Resources Groups 52

Totango

DECEMBER 20, 2023

With our last tool, everything was complicated, overly technical, and buggy. Segments for navigation : Users appreciate the customizable segments that help with easy navigation across different portfolios and real-time data pulling, offering valuable insights. These actions lead to increased efficiency and time savings.

Report 108

Report Effort Score Customer Centricity User Experience 108

Totango

AUGUST 9, 2022

B2B customer segmentation gives you the power to customize your service and even personalize it for individual clients. This article will give you six best practices for optimizing your B2B customer segmentation. What Is B2B Customer Segmentation? Firmographics: such as company size, industry, and annual revenue.

B2B 99

B2B Customer Journeys Social Media Net Promoter Score 99

Optimove

MARCH 18, 2024

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: March marks Problem Gambling Awareness Month in the US. Responsible gambling tools are emerging as trust and loyalty boosters, with 75% of players appreciating their inclusion, Optimove survey reveals.

eBook 52

eBook Loyalty Tips Measurement 52

Totango

JULY 11, 2023

Continuous improvements like our recent launch of Totango In-App and integration of AI enabled tools are critical to these efforts and make it easier for teams to work together and drive customer outcomes more quickly. You can see more about our latest features and customer stories in our recent webinars and on our blog.

Customer Journeys 82

Customer Journeys Customer Success Sports Software 82

Totango

APRIL 7, 2021

In this blog series, we discuss different Totango integrations that help to harness the powers of all of your technology platforms into one dynamic system. This article explores Totango’s workflow integrations including Segment and Zapier, but these are just a few of the ways you can automate and streamline your workflows with Totango.

Social Media 118

Social Media Customer Success Tools Connections 118

Totango

NOVEMBER 10, 2023

.” — Peter Armaly, VP of Customer Success, ESG Make the journey mapping exercise cross-functional Journey mapping is the practice and tool most often talked about in customer success; at the same time, it’s also (probably) the most unintentionally wasted time and tool in customer success. It’s prescriptive. …

Customer Journeys 97

Customer Journeys Customer Success Exercises Touchpoint 97

Optimove

DECEMBER 19, 2023

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: Having a good email segmentation strategy is instrumental in increasing consumer engagement, ultimately leading to higher conversion rates. One segmentation approach could be based on the age of the students involved.

Strategy 59

Strategy e-support Lifetime Customer Retail 59

Optimove

DECEMBER 7, 2023

Why It Matters: Understanding the dynamics of customer behavior is the key to creating Customer-Led Marketing strategies that drive retention. But this surge in returns can be a gift for marketers. Can Better Segmentation Improve Retention?

Loyalty 75

Loyalty How To Gamification Policies 75

NobelBiz

FEBRUARY 6, 2024

This article, inspired by insights from Holly Depies , contact center software consultant and SMS expert at Nobelbiz aims to unravel the complexities of SMS marketing, from compliance hurdles to strategic innovations, equipping you with the knowledge to transform your SMS campaigns into potent engagement tools.

Innovation 98

Innovation Strategy Contact Center Multi-Channel 98

Totango

AUGUST 16, 2022

Finally, we’ll review five of today’s top customer retention platform tools and what they can do to help you maintain more clients. For instance, a customer relationship management (CRM) app may be used to segment customers at risk of churn and reach out to them, serving as a CRM customer retention tool.

Customer Retention 98

Customer Retention Software Customer Success CRM 98

Gainsight

DECEMBER 10, 2018

Before you say, “ thank u, next ” to 2018, check out Gainsight’s top blog posts, webinars, and resources of 2018. Top 5 Customer Success Blog Posts of 2018. CSM & Product’ Is the New ‘Sales & Marketing’. Click here to read the blog. Click here to read the blog. Click here to read the blog.

Customer Success 71

Customer Success Net Promoter Score Chief Customer Officer Metrics 71

ChurnZero

MARCH 10, 2023

After playing around with our new CS AI tool and gathering product tips and tricks from the industry at large, the above is what we produced as an introduction for this blog. Prompts make perfect The day-to-day of a CS professional is more dynamic and varied than one blog post prompt, but the basic tenets of AI writing are the same.

Examples 98

Examples Tips Customer Success Analysis 98

Optimove

DECEMBER 4, 2023

What is Email Segmentation? Email segmentation is a targeted marketing strategy that involves categorizing an email list into distinct segments based on specific criteria such as demographics, behavior, or preferences. How does Email Segmentation Work?

eBook 52

eBook Groups Metrics Strategy 52

Optimove

FEBRUARY 13, 2024

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: Valentine’s Day is a reminder to rekindle the love story between a brand and its customers. These magical tools help increase response rates, return on investment (ROI), customer engagement, loyalty, and retention.

Return on Investment 59

Return on Investment Loyalty Tips Groups 59

BirdEye

NOVEMBER 20, 2023

We’re living in an era of customer engagement, where every delighted client can become your best marketer. For businesses today, referral marketing is revolutionizing growth. In fact, 64% of marketing executives believe that word-of-mouth referrals are the most effective form of marketing. Let’s dive in.

Software 63

Software Marketing Multi-Channel e-support 63

Beyond Philosophy

APRIL 11, 2024

Next, it’s interesting that Boehme thinks that many organizations struggle to understand how customers want to improve their lives and to translate these insights into an effective product, marketing, and sales strategy. This sequence is the classic features and benefits slant businesses often use in marketing.

How To 78

How To Exercises Video Customers 78

SurveySensum

NOVEMBER 8, 2023

CX automation involves leveraging technologies such as AI (artificial intelligence) and RPA (robotic process automation) to automate customer support and marketing campaigns, collect and analyze customer feedback, and personalize customer experience. In this blog, we are going to explore the hot topic of CX automation from A to Z.

Customer Experience 52

Customer Experience Chatbots How To Effort Score 52

Optimove

JANUARY 3, 2024

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: Successful marketers always keep their eyes on the horizon. Stay in touch Be the first to know all about the latest Marketing tips & tricks, Industry special insights and more 1.

Marketing 59

Marketing Customer Centricity Analytics Touchpoint 59

Totango

OCTOBER 18, 2023

Mid-market business leader “Most Implementable” in the Enterprise Implementation Index for Customer Success software “Fastest Implementation” in the Enterprise Implementation Index for Customer Success software Totango makes onboarding efficient and easy Hot take! If you aren’t yet a customer, sign up for your demo to get started today!

Customer Journeys 101

Customer Journeys Software Report Customer Success 101

Gainsight

NOVEMBER 2, 2023

In this article, we’ll explore how you can get your content engine running without a ton of resources or budget, using what you already have—and a little help from generative AI tools. For example, you can: Separate a blog post into five lessons and deliver them via a learning path. You can simply use what’s already available.

Course 52

Course eBook Video Conference 52

Optimove

DECEMBER 28, 2023

Enhance your customer segmentation with our advanced guide Download Now Why it Matters: From responsible AI use to journey orchestration, these are the places you should put your focus to elevate your CRM Marketing in the new year. To ensure your customers keep coming back, make a pledge to follow these marketing resolutions in 2024.

CRM 69

CRM Marketing Social Media Analysis 69

Optimove

DECEMBER 4, 2023

Take your customer segmentation to the next level with our advanced guide Download Now We’re happy to announce the winners of the 3rd annual Heptagon Awards! The winners were selected based on how advanced, sophisticated, ambitious, and impactful their CRM Marketing approach is.

CRM 59

CRM Marketing Chief Customer Officer Tips 59

SurveySparrow

JUNE 27, 2023

Understanding customers can be tricky, but customer journey analytics tools are here to help. This blog is about the ten best tools you can use in 2023 to improve your customer experiences. Now, let’s look at the top 10 customer journey analytics tools. They show you how customers interact with your business.

Customer Journeys 52

Customer Journeys Analytics Tools Analysis 52

Optimove

DECEMBER 14, 2023

Enhance your customer segmentation with our advanced guide Download Now Informed by our work with thousands of marketing experts representing 1,200+ brands and exclusive insights from our surveys of more than 2,000 consumers, here are the pivotal latest marketing trends we see shaping the landscape in 2024.

Trends 72

Trends Marketing Video Consumers 72

CSM Magazine

MARCH 26, 2024

Use tools like surveys, customer interviews , and feedback forms to collect insightful data. Load Time Optimization: Regularly assess and optimize load times for different segments of your SaaS. Accessibility is not just ethical—it widens your market and improves the experience for all users.

Customer Experience 52

Customer Experience Guidelines Analytics Software 52

ChurnZero

MARCH 10, 2023

After playing around with our new CS AI tool and gathering product tips and tricks from the industry at large, the above is what we produced as an introduction for this blog. Prompts make perfect The day-to-day of a CS professional is more dynamic and varied than one blog post prompt, but the basic tenets of AI writing are the same.

Examples 75

Examples Tips Customer Success Analysis 75