Remove tag competitive-research
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Natural Language Processing 101: Three Tips for Optimising Your Text Analytics Software

InMoment XI

Over the next five years, I worked in the market research industry and found that too many tasks are manual process-rich, as well as subject to human error. By being open to change and by constantly onboarding new features, you have a real opportunity to stay ahead of the competition by keeping focus on continuous Experience Improvement (XI).

Analytics 493
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Shopping for Experiences, Not Products: A Primer on Retail Customer Experience in the Experience Economy

InMoment XI

Retail brands’ primary objective used to be providing a great product , but as competition heats up and consumer expectations grow more complex, retailers need to find new, bolder ways to stand out from the crowd. On the other end of the spectrum, it’s extremely disruptive to a customer when a product’s online and in-store price tags differ.

Retail 529
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The Google Local Guide Program: How It Impacts Your Reputation Management Strategy

InMoment XI

In fact, according to InMoment research, 53% of customers expect a review response within 7 days. Drive Engagement with InMoment’s Reputation Management Software Your company can gain a competitive edge by learning how to capitalize on content generated by the Google Local Guide program. Respond to reviews.

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CX Stories From the Frontlines: Seeing Results by Embracing Chatbots & Social DMs

Kustomer

In this month’s edition, we discuss meeting customers on the channels they prefer, leveraging conversational assistants to deliver pipeline revenue, and how Kustomer outperforms the competition globally. The customer reported that the DMs were easy to handle and that being able to easily track these tags was a major win for their business.

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‘Tis the Season to Find Pain Points in Your Retail Customer Journey

Experience Investigators by 360Connext

Understanding your customer’s true journey is a very helpful way to improve the experience and rise above the competition. Do your (their) research. About 81% of your customers conduct plenty of research in advance of purchase, many of them using their mobile devices and this continues to be an ever-growing trend.

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CX 101: Demographic Segmentation

InMoment XI

Demographic segmentation is just one part of the puzzle, but an essential tool for competitive marketing, especially in the digital space. If your product or service is meant for luxury and comfort but comes with an expensive price tag, you would want to target high-income households. Benefits of Using Demographic Segmentation.

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What Is Customer Sentiment Analysis — And Why Is It Important?

Playvox

The Importance of Proper Tagging in Sentiment Analysis. That’s where tagging support interactions comes in. Tagging helps you categorize customer feedback for better analysis. While manual tagging is fine for smaller customer support centers, growing contact centers will want to implement an automated tagging solution.