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The Psychology Behind Customer Retention and Loyalty

Experience Investigators by 360Connext

If a customer tries a new brand that fails to deliver on their needs—especially during the earliest interactions—they have little reason to support it. And this is about more than just customer service. That’s why the most successful companies prioritize customer retention and loyalty alongside acquisition.

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Karen Hertzberg: Improving Customer Retention Through Great Customer Service

Bill Quiseng

What’s better than gaining a new customer? That’s why a high customer retention rate is an important goal for many businesses. Excellent customer service is one of the best ways to achieve this goal. Customer retention supports long-term growth because it creates a loyal customer base.

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5 Tips for Customer Retention

Joe Rawlinson

All too many companies spend much of their energy and budgets on customer acquisition without investing sufficiently in customer retention. But no matter how proactive you are, you should still sit up and take note when your customers communicate with you.

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Harnessing AI to Boost Customer Retention: The Future of Personalized Customer Experience

CSM Magazine

This means communications tailored to fit you perfectly and experiences that feel deeply personal. Old-school marketing often blasts the same message to everyone, but with AI, companies can now chat you up with deals that feel like they were made just for you.

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5 Best Customer Retention Software to Try in 2024

SurveySparrow

Customer retention is one of the crucial aspects of business. Since it’s plain as sky that it’s harder to acquire a new customer than to retain one, most companies go retention. Now, the next hurdle is finding the apt tool or software to help with retention. And that’s probably why you are here, right?

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Five Best Customer Retention Software Solutions for Customer Success

Totango

Customer Retention Software Cuts Down Client Churn. Customer retention software has become essential for effective SaaS customer success strategies. A winning SaaS business model must prioritize retaining customers, which is far more cost-efficient than acquiring new clients to offset churn.

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How to Use WhatsApp for Customer Retention

Kustomer

Data says that customers are looking for more interaction with brands via social media and SMS, and WhatsApp is at the crossroads of those two categories. However, before you start using WhatsApp as a part of your marketing strategy, you’ll need to set up your business on the platform. No worries: It’s a pretty straightforward process.