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You’re Not Competing In The Category You Think You Are! (How to Find Out)

C3Centricity

The first step is to identify the Category in which you are competing. In it, I summarised the very first step of Insight development like this: C = Category. Whenever you want to develop insight, the first task is to decide on the category you want to study. What is the category definition you are currently using? .

How To 168
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Retail Consumer Trends and Real-Time Feedback: Monitoring How Price Hikes Impact Market Sentiment

Lumoa

The significant rise in prices has caused a major shift in not only consumer sentiment, but also in the actual purchase behavior of customers, and with it, all other major retail trends. Determine the Feedback Trends. This will allow you to analyze raw historic data and unveil prior trends that can be used currently.

Retail 208
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ChurnZero Named Overall SaaS Category Winner in 2021 APPEALIE Awards

ChurnZero

With the continued growth in entries and competition to the APPEALIE SaaS Awards, the Overall SaaS Award winners now incorporate specific product categories. Overall SaaS Award – Analytics + Business Intelligence Category Winner: Marchex. Overall SaaS Award – Collaboration + Productivity Category Winners: Hopin.

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Trends shaping The Forrester Wave™: Customer Success Platforms report

Totango

Analyzing extensive datasets to forecast trends. The report evaluated Totango alongside top providers in three high-level categories: Current offering: Engagement across the customer lifecycle, process and workflow, insights and reporting, data and technology, and support and guidance.

Report 91
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Consumer Trends Taking Over the Food Industry This Summer

QuestionPro Audience

According to Mintel’s 2018 Summer Food and Drink Trend Report , vegan barbecue is on the rise. According to a recent report , beverage categories with health attributes are outperforming those without these claims, which is why hard seltzer brands incorporate this into their packaging. VEGAN OR BUST. The report found that 33% of U.S.

Consumers 223
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Predictive Analytics Examples that Demonstrate Its Impact on Customer Experience

InMoment XI

Predictive analytics is a category of data analytics and the process of using data, statistical algorithms, AI, and machine learning techniques to identify the likelihood of future outcomes based on historical data. Put simply: it involves analyzing current and historical data to make predictions about future events or trends.

Analytics 260
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Healthcare investing: Trends and opportunities in 2024

West Monroe

Notably, the M&A in the sector is experiencing a dynamic transformation marked by emerging trends, technological advancements, and strategic shifts. One notable trend is the increasing integration of technology. Below are the key trends we believe will shape the industry in the coming year.