InMoment XI

FEBRUARY 2, 2024

The event brought in senior leadership from analytics, CX, insights, and VoC programs from 44 different brands, all with the common goal: sharing how integrated CX is making groundbreaking changes to their companies, customer experiences, and the market as a whole.

Hospitality 260

Hospitality Call Center Retail NPS 260

BlueOcean

FEBRUARY 22, 2024

We often joke that finding the right strategic partner is a lot like trying to find a romantic partner – it’s the obvious red flags that make the best/worst/most entertaining stories. As entertaining as those stories are, green flags are just as important to be aware of. That’s where the magic happens.

Customer Care 177

Customer Care Entertainment Government Contact Center 177

NetBase

OCTOBER 21, 2019

And what can media and entertainment brands do to keep pace with these ever-changing needs? We explore that and more in our Social Media Industry Report 2019: Media & Entertainment. Media & Entertainment Brands Must Eat or be Eaten. Media & Entertainment Methodology. So who does it best?

Entertainment 46

Entertainment Social Media Report Industry 46

Optimove

NOVEMBER 15, 2022

With Gen Z’ers taking control of the type of content they want to receive and engage with, it’s never been more critical to ensure that the mobile campaigns you’re shipping are hitting the sweet spot of this burgeoning demographic. In short, brands have to be vocal about their values and principles all while backing them up with actions.

Tips 105

Tips Gamification Engagement Marketing 105

Blake Morgan

DECEMBER 2, 2022

Technology-free experiences buck the trend that brands don’t seem to exist if they aren’t constantly shared on social media—which could be a risky move, but customers feel they have experienced something unique and exclusive. Instead of sharing with the masses, they share the experience via word of mouth, which grows the brand.

Brands 105

Brands Social Media Transportation Entertainment 105

SAP Customer Experience

APRIL 18, 2023

While customer engagement platforms like SAP Emarsys can be an obvious solution for a retail giant or an entertainment company, there can be unexpected benefits for smart customer relationship management for Utilities companies.

Entertainment 78

Entertainment Customer Relationship Management Brands Retail 78

InMoment XI

JANUARY 4, 2024

With 93% of consumers reading reviews before making a purchase, and 58% of consumers being willing to drive further or pay more for a product with good reviews, a good customer experience and brand reputation management have never been more critical than it is today. The retail customer experience is also a complex one.

Retail 260

Retail Customer Experience Effort Score Social Media 260

NetBase

OCTOBER 21, 2019

And what can media and entertainment brands do to keep pace with these ever-changing needs? We explore that and more in our Social Media Industry Report 2019: Media & Entertainment. Media & Entertainment Brands Must Eat or be Eaten. Media & Entertainment Methodology. So, who does it best?

Entertainment 40

Entertainment Social Media Report Industry 40

BirdEye

DECEMBER 8, 2022

If you don’t know which platforms are available, you may be throwing away opportunities to make your brand a household name. We’ll also help you narrow down your target audience and determine which platforms can help boost your brand and get more followers. Create entertaining content that will resonate with your followers.

Social Media 98

Social Media Brands Video Entertainment 98

C3Centricity

NOVEMBER 4, 2019

Brand Building. Many large CPG companies, such as P&G, Coca-Cola and Nestle, have changed the name of their Marketing departments in the past twenty years, to Brand Building. They hoped that it would revive sales and give new vitality to their communications to better engage their customers in the new social world.

Customer Centricity 149

Customer Centricity Brands Advertising Consumers 149

Seaton CX

NOVEMBER 30, 2022

Dear Frustrated CX Leader, I’m responding to your posting for a clever CX initiative that “doesn’t make people fall asleep at their desks, engages busy cross-functional teams, and motivates Stan to show up for meetings with some infinitesimal hint of progress on his action items.”. I can help. The employees never see it coming!

Brands 75

Brands Airlines Entertainment Travel 75

SurveySparrow

DECEMBER 13, 2022

So you’ve set up an Instagram account and have already grown an audience, but you want to know how to get more followers and increase engagement. Strategy tip #3: Engage with other users. Engaging videos should work well, too. This is a great way to entertain existing followers and attract new ones.

Tips 52

Tips Engagement Entertainment How To 52

CSM Magazine

AUGUST 4, 2023

In today’s fiercely competitive business landscape, customer engagement plays a pivotal role in establishing enduring relationships with your target audience and fueling business growth. So, let’s explore these customer engagement ideas and discover how they can help you boost your business to new heights.

Customer Engagement 52

Customer Engagement Engagement Social Media Loyalty Programs 52

Kustomer

MARCH 23, 2022

In a crowded marketplace, where consumers are often bombarded with marketing claims made by brands, it can be difficult for them to know who to trust. What is a Brand Ambassador? A brand ambassador is someone who promotes your product or service in their interactions with other people via relevant communication channels.

Brands 98

Brands Social Media Loyalty Omni-Channel 98

Experience Investigators by 360Connext

FEBRUARY 25, 2020

Entertainment. You need to reach inside of people to engage them, and the better you customize your goods and services to them, then the more engaging that experience that you can create. They need to act in a way that engages the audience. So you need to direct them to create the drama that really gets people engaged.

Engagement 162

Engagement Customer Experience Entertainment Hospitality 162

CSM Magazine

FEBRUARY 12, 2024

Corporate events serve as a powerful platform for networking, brand promotion, and industry engagement. Ask yourself what you wish to achieve: Is it brand awareness, lead generation, or establishing thought leadership? After the event, continue the conversation online to maintain engagement and set the stage for future events.

Industry 95

Industry Tips Entertainment Transportation 95

ProProfs Chat

JANUARY 30, 2020

Elaborating on this maxim, I would also like to add that unhappy customers can ruin the brand value in minutes. And we all know, what goes online, reaches everyone and hampers the brand image as well. Well, that’s exactly why you need to focus on engaging with your customers regularly. Impacts of consistent engagement.

Customer Engagement 136

Customer Engagement Engagement Social Media Customers 136

Kristina Evey

NOVEMBER 29, 2017

Consider the successful consistency in the branding experience of McDonald’s. While the resort itself was beautiful in design… we were shocked when we entered the entertainment venue. This is where branding is also impacted. However… we soon began to notice things that left us confused. why did ours?

Brands 149

Brands Customer Experience Entertainment Hotels 149

Strativity

MAY 25, 2023

As delivery apps grow in popularity, they will remain a go-between for the customer and the brand, leading to margin erosion for restaurants. To combat this, brands must de-emphasize reliance on these providers and take back their customer relationships. This can be achieved in six steps: 1. Sample new channels to reach new customers.

Brands 52

Brands Loyalty Programs e-support Rewards Programs 52

BirdEye

JULY 10, 2023

Customers and brand ambassadors aren’t the only prospects out there who can support your business. From Instagram influencers to big-name industry leaders, partnering with like-minded brands can help you unlock valuable new opportunities. Table of contents Why do brand collaborations work?

Brands 52

Brands Fashion Social Media Retail 52

CSM Magazine

SEPTEMBER 8, 2023

But as the industry matures, so does the challenge of keeping customers loyal and engaged. In this article, we’ll explore a few next-level approaches that are shaping the future of e-commerce engagement. It makes the experience fun, engaging, and, most importantly, rewarding. As of 2022, global e-commerce sales surpassed $5.7

Loyalty 52

Loyalty Engagement Customer Engagement Omni-Channel 52

Michelli Experience

JULY 5, 2016

While I have many mentors when it comes to business success, branding, and customer experience delivery, seldom do I look to actors or actresses to give me wisdom in these areas. Recently, however, I was taken aback by the succinct and powerful branding perspective offered by Will Smith. 3 Try to improve lives.

Brands 140

Brands Entertainment Customer Expectations Meeting 140

ShepHyken

MARCH 5, 2024

I’d say the entertainers were legends in the industry. You don’t need outgoing employees wearing loud Hawaiian shirts for a customer to experience your brand. In the past few months, I’ve been to several concerts. Two of them were Bob Dylan and Ringo Starr (of the Beatles). Both are talented beyond words.

Customer Experience 81

Customer Experience Entertainment Customer Service Training Connections 81

CSM Magazine

MAY 25, 2022

Leading global provider of customer experience (CX) and business solutions, Webhelp , has been chosen by The Sandbox , a leading decentralized gaming virtual world and a subsidiary of Animoca Brands , as a partner to help build community engagement both inside and outside the game environment.

Engagement 52

Engagement Entertainment Social Media Groups 52

NetBase

MAY 2, 2019

For brands, netnography – also known as audience segmenting – can bring you just as close to consumers. If “just as close” sounds like an exaggeration, you’ve just uncovered what you’re missing in your engagement efforts – which impact your ability to convert via social media. Here’s how. Look Below the Surface.

Engagement 71

Engagement Entertainment Sports Social Media 71

SuiteCX

MAY 25, 2016

However, there is some finesse required to engage with customers in this era of full inboxes and time-starved days. True engagement requires a dialogue between customer and company. Several companies are getting it right when it comes to engaging with customers. Here are a few case studies: Start with the brand promise.

Case Study 100

Case Study Study Customer Engagement Engagement 100

CSM Magazine

APRIL 21, 2023

Here are some ways to engage your customers on social media to educate them. Develop a Customer Education Strategy A customer education strategy is the process of developing content that educates your customers about your product or brand. In addition to being educational, these videos are also entertaining and fun to watch.

Social Media 52

Social Media Engagement Video Entertainment 52

West Monroe

FEBRUARY 13, 2024

Don shares his journey from finance to founding Satisfi Labs, emphasizing the role of AI in personalizing fan engagements and the future of digital consumerism in sports. The Premier League, Six Nations Rugby, Formula 1, and NASCAR all engaging with streaming services have further broken down geographical barriers.

Sports 98

Sports Tourism Entertainment Technology 98

C Space

APRIL 9, 2020

The Brand Move Roundup – April 9, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Keep checking back here for the latest updates on how brands are dealing with coronavirus. Calling all sellers,” it said. Start making face masks.”

Brands 52

Brands Entertainment Banking Hospitality 52

NetBase

JULY 11, 2019

Using our powerful Next Generation AI capabilities , we captured the most loved brands across the globe to create the Brand Passion Report 2019: Top Loved Global Brands. In it, we share insight around what consumers find so attractive about these brands, from both a category and entity perspective.

Brands 62

Brands Report Telecommunications Automotive 62

NetBase

JUNE 5, 2020

In this trend analysis, we’ll share consumer and market intelligence around: Top shows shifting to meet consumer desires for varied experiences in entertainment. Brand advertising budgets continuing to shift towards online and social media. AT&T, HBO Max, Peacock, Hulu and Quibi offer ways for brands to reach more consumers.

Innovation 73

Innovation Brands Social Media Advertising 73

SurveySparrow

MARCH 19, 2024

There are still some brands that haven’t gotten on board with video marketing – despite knowing its value – and the ones who have been are looking to build a more robust commercial video strategy. Videos are naturally more engaging because people are visual. They’re more likely to trust a real-life customer than a brand selling itself.

Video 95

Video Strategy Marketing Social Media 95

Maru Group

APRIL 16, 2020

What should gaming brands be doing to attract and retain new players? We’ve seen a dramatic increase in people reaching for digital entertainment as a means to cope with what the new-normal COVID-19 has imposed on the world. And unlike other forms of entertainment, game play requires a level of focus and mental acuity.

Brands 59

Brands Strategy Entertainment Video 59

Oracle

SEPTEMBER 27, 2019

From market research and original data to visuals, brands use several tools to craft messages to consumers. But too many brands talk at consumers rather than connect with them. To avoid this fate, you can take an approach that makes your brand messaging much more compelling — storytelling. Several brands already do this well.

Engagement 63

Engagement Sports Multi-Channel Return on Investment 63

CSM Magazine

AUGUST 4, 2021

Inge De Bleecker, Vice President of CX at Applause reveals three ways brands can provide seamless and unforgettable user experiences across all platforms and devices. In particular, there are three best practices media brands should look to in order to deliver seamless and enjoyable experiences to captivated viewers across the globe.

Brands 52

Brands Entertainment Sports Multi-Channel 52

TechSee

AUGUST 7, 2018

Online retail has been revolutionized in recent years; creating ease for consumers while allowing retailers to track and influence the buying process, effectively reshaping how, where and when customers interact with their brand. Visual engagement accomplishes this goal through simplifying and personalizing the customer’s experience.

Sales 95

Sales Tools Engagement How To 95

Gravy Analytics

APRIL 15, 2019

Gravy Analytics uses anonymous, mobile location signals to understand where people go in their daily lives, and give brands new visibility into the offline customer journey. These location-derived insights power our industry-leading audiences that enable advertisers to reach engaged consumers…

Entertainment 64

Entertainment Travel Company Advertising 64