article thumbnail

The Startling Truth About Traveling With the Top 1%

Beyond Philosophy

These trends have led travel companies to rethink the experiences they offer to customers, especially the ones with lots of money to spend. This rise in ultra-exclusive travel highlights is what I’ve been saying for a long time: a customer experience has to be based on more than rational factors like price. It’s hard to blame them.

Travel 60
article thumbnail

Lessons on Brand Values from Sinners and Saints

Smith+co CX

The airline revealed that it will now carry 4 million less travellers than planned, reducing the number from 142 million to 138 million. And — by not announcing a full list of cancellations in one go — it has thrown the travel plans of everyone who has booked with it over the next couple of months into doubt. It reeks of shallowness.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Vacation to Staycation

C Space

Is there an opportunity for brands here – to capitalize on the innate human desire to experience things, places, and ideas. Airlines, travel companies and mobility brands would do well to think harder about the journey as well as the destination, as we may see consumers seek more immersive, more well planned but less regular experiences.

article thumbnail

Designing a differentiated B2B experience – a 22 step challenge

ECXO

Define your brand values and messaging – having a clear set of brand values and messaging is essential to creating a consistent experience across all touchpoints. How does it align with your customers’ values and needs? How do they consume content? Which sources of information do they trust?

B2B 130
article thumbnail

How Can an Enterprise Video Platform Transform Communication?

CSM Magazine

The ideal video provides a space to present your brand values. Your employees don’t have to travel to a designated training location, take time out from their regular schedules and also maintain their work-life balance. Whole-team meetings, town-halls, webinars and more can be arranged with a hefty savings in outflow.

Video 52
article thumbnail

New Partnership between Synergy and Customer Service Action

CSM Magazine

Providing an online consumer facing platform for the public to complain or compliment brands across all sectors. As well as a business offering to take brands from service to success through proactive customer service which can reduce overheads, increase profitability and build brand value. About the Author.

article thumbnail

5 Tips to Master Financial Services Online Reputation Management

BirdEye

Reputation management manages the online reviews, addresses negative comments promptly, promotes positive content and ensures that the firm’s online presence aligns with its brand values and compliance requirements. How should financial service firms manage their online reputation?

Financial 104