Lessons on Brand Values from Sinners and Saints
Smith+co CX
OCTOBER 19, 2017
The airline revealed that it will now carry 4 million less travellers than planned, reducing the number from 142 million to 138 million. And — by not announcing a full list of cancellations in one go — it has thrown the travel plans of everyone who has booked with it over the next couple of months into doubt. It reeks of shallowness.
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