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Guest Blog: “Good” vs. “Great”

ShepHyken

This week on our Friends on Friday guest blog post my colleague Erica McBride, shares a story that explains why your organization doesn’t want to just be good, you want to be great! Few companies state their brand as: “We’re good” It’s about being great, exceptional, the cream of the crop. Shep Hyken .

Hotels 119
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Guest Blog: Shock and Awe – A Guide to Creating a Customer Experience They’ll Talk About for Life

ShepHyken

This is the story of how one brand shocked and awed my entire family. Lucky for our family, the staff at Tall Tails was engaged and also given the power to be effective and flexible. My mom called me and asked if I would mind staying at their house for the long weekend to tend to the family dog until he could be picked up.

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The Kustomer Service Pulse: 2023’s Viral Customer Service Moments

Kustomer

Welcome to The Kustomer Service Pulse , a new series on the Kustomer blog where we share our point of view n customer service experiences that showcase how companies can create unforgettable moments with their customers, drive impact for their business, and elevate their brands.

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We’re excited to join the SurveyMonkey family!

GetFeedback

Recently we’ve seen another leading brand in the space share the same goals and passion for customer experience. So I’m excited to announce that we’ll be joining the SurveyMonkey family to help bring our joint vision for customer experience to the market. The post We’re excited to join the SurveyMonkey family!

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7 Customer Expectations and Why I Shouldn’t Have to Ask for a Napkin

Steve DiGioia

It’s also about creating touchpoints with real people who can organically evangelize and grow your brand through their social media and offline interactions with friends and family.”. Or it allows them to be home for dinner with their family. They are so right. It’s about the “experience”, and I’ve written about this many times.

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Guest Blog: Why Online Reviews Are Important for Customer Engagement

ShepHyken

Your brand must consistently engage with customers on the platforms and channels that are available at the time. You might be thinking: Customers find my business through friends and family recommendations. Talking to friends and family is one of the ways customers will find your business, yes. I don’t need online reviews.

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Guest Blog: ‘Why Build It and They Will Come’ Doesn’t Always Work in CX

ShepHyken

Wish to inspire a step-change in how customers interact with your brand digitally ? Recent research has acknowledged that, yes, strong branding is influential in buying decisions, but so is relevance. I’m the decision maker in this family and if I get this package wrong there’s upheaval, there’s anarchy in my house.’.