Optimove

DECEMBER 4, 2020

PostFunnel Insider is Optimove’s series of CRM know-how, tips, news, and analysis videos. This time, we got the weekly news update, a new CRM hack on Recommendation Models, and a deep analysis on the Italian fashion retailer, United Colors of Benetton. B2C CRM NEWS UPDATE: SalesForce buying Slack, and Facebook acquiring Kustomer.

CRM 52

CRM Analysis B2C Fashion 52

Optimove

NOVEMBER 20, 2020

PostFunnel Insider is Optimove’s series of CRM know-how, tips, news, and analysis videos. This time, we got the weekly news update, a new CRM hack on Churn Factor, and a deep analysis on the well known Spanish apparel retailer Zara. B2C CRM NEWS UPDATE: Google, Nintendo, and branding. 7 CRM COMMANDMENTS: Zara.

CRM 52

CRM Analysis Apparel B2C 52

Optimove

OCTOBER 30, 2020

PostFunnel Insider is Optimove’s series of CRM know-how, tips, news, and analysis videos. This time, we got the weekly news update, a new CRM hack on personalization, and a deep analysis of The North Face. B2C CRM NEWS Update: Amazon weird new initiative, and Boston Beer’s surprising figures.

CRM 52

CRM Analysis B2C Video 52

Optimove

DECEMBER 31, 2020

PostFunnel Insider is Optimove’s series of CRM know-how, tips, news, and analysis videos. This time, we got the weekly news update, a new CRM hack on new players experience, and a deep analysis on Nando’s. CRM HACK: New Players Experience. 7 CRM COMMANDMENTS: Nando’s.

CRM 52

CRM Analysis B2C Video 52

Optimove

NOVEMBER 27, 2020

PostFunnel Insider is Optimove’s series of CRM know-how, tips, news, and analysis videos. This time, we got the weekly news update, a new CRM hack on Real Time Date, and a deep analysis on Vrbo. B2C CRM NEWS UPDATE: Wonder Woman, Instagram, and Charli D’Amelio. CRM HACK: Real Time Data.

CRM 52

CRM Analysis B2C Video 52

Optimove

DECEMBER 31, 2020

PostFunnel Insider is Optimove’s series of CRM know-how, tips, news, and analysis videos. This time, we got the weekly news update, a new CRM hack on new players experience, and a deep analysis on Nando’s. CRM HACK: New Players Experience. 7 CRM COMMANDMENTS: Nando’s.

CRM 52

CRM Analysis B2C Video 52

Optimove

DECEMBER 24, 2020

PostFunnel Insider is Optimove’s series of CRM know-how, tips, news, and analysis videos. This time, we got the weekly news update, a new CRM hack on segmenting your one timers, and a deep analysis on Express. B2C CRM NEWS UPDATE: Tropicana, the Mimosa Apology, and Fox News. CRM HACK: Segment Your One Timers.

CRM 52

CRM Analysis B2C Video 52

Optimove

FEBRUARY 8, 2021

So today, on our Smart CRM Basics series, we want to take you through a 4-minute drill and just see for a moment how all the moving parts of eCommerce marketing at scale are making sense together. Optimized CRM journeys – the idea is to send the next best message to each customer to maximize their CLTV. The Power of ML.

Ecommerce 59

Ecommerce CRM Marketing B2C 59

Optimove

DECEMBER 11, 2020

PostFunnel Insider is Optimove’s series of CRM know-how, tips, news, and analysis videos. This time, we got the weekly news update, a new CRM hack on subscription cancellations, and a deep analysis on Essence. B2C CRM NEWS UPDATE: John Oliver vs Pringles. CRM HACK: How to Reduce Subscription Cancellations.

CRM 52

CRM Analysis B2C How To 52

Optimove

FEBRUARY 8, 2021

So today, on our Smart CRM Basics series, we want to take you through a 4-minute drill and just see for a moment how all the moving parts of eCommerce marketing at scale are making sense together. Optimized CRM journeys – the idea is to send the next best message to each customer to maximize their CLTV. The Power of ML.

Ecommerce 52

Ecommerce CRM Marketing B2C 52

ENGAGE.cx

JULY 23, 2015

Perhaps the quickest decision for changes to the technology stack, a new CRM always seems to be top on the list and the process may sound a bit like this: You : “I want to know, beyond a shadow of a doubt, that your CRM is going to work for my business.”. These are just some of the key components of an effective B2C solution.

B2C 40

B2C CRM Technology How To 40

Optimove

MARCH 12, 2021

PostFunnel Insider is Optimove’s series of CRM know-how, tips, news, and analysis videos. This time, we got the weekly news update, new Smart CRM Basics hack on eCommerce marketing. Plus: Bracketology for B2C! Smart CRM Basics: eCommerce Marketing. Smart CRM Basics: eCommerce Marketing.

Ecommerce 52

Ecommerce CRM B2C Marketing 52

Optimove

OCTOBER 2, 2020

PostFunnel Insider is Optimove’s series of CRM know-how, tips, news, and analysis videos. B2C CRM NEWS Update: Influencers and Entrepreneurship. 7 CRM COMMANDMENTS: Iceland Foods. The post Watch: Flex or Strict Return Policy, Influencer Data, and CRM Analysis appeared first on Optimove.

Policies 52

Policies CRM Analysis Data 52

Forcivity Salesforce

FEBRUARY 13, 2022

Salesforce’s all-in-one sales platform solutions creates and supports customer relationship management (CRM) software , creating one reliable CRM tool that all departments can utilize. Having the right CRM tool that scales with your company is vital. Increase sales with a cloud-based CRM. Let's talk.

CRM 52

CRM Sales Customer Relationship Management Effort Score 52

Optimove

OCTOBER 16, 2020

PostFunnel Insider is Optimove’s series of CRM know-how, tips, news, and analysis videos. This time, we got the weekly news update, a new CRM hack on the fundamentals of a marketing plan, and a deep analysis of Buy Buy Baby. B2C CRM NEWS Update: Yelp tagging “racist behavior” and WSJ’s Sustainability Rankings.

CRM 52

CRM Analysis B2C Marketing 52

Optimove

NOVEMBER 6, 2020

PostFunnel Insider is Optimove’s series of CRM know-how, tips, news, and analysis videos. This time, we got the weekly news update, a new CRM hack on power measures, and a deep analysis of William Hill. B2C CRM NEWS Update: Q3 ad spend, Under Armour announcement, and Charli D’Amelio. CRM HACK: Power Measures.

CRM 40

CRM Analysis Measurement B2C 40

Optimove

OCTOBER 23, 2020

PostFunnel Insider is Optimove’s series of CRM know-how, tips, news, and analysis videos. This time, we got the weekly news update, a new CRM hack on how to make your dashboard insightful, and a deep analysis of Brooks Running. B2C CRM NEWS Update: Prime Day, Smart Texts. 7 CRM COMMANDMENTS: Brooks Running.

CRM 52

CRM Analysis B2C How To 52

Optimove

JANUARY 18, 2021

Welcome to another episode of our Smart CRM Basics series. This time we discuss the importance of implementing Machine Learning (ML) in your CRM marketing plan. Want to learn more about becoming the best CRM marketer possible? The post Smart CRM Basics: The Power of Machine Learning in Marketing appeared first on Optimove.

CRM 52

CRM Marketing B2C Video 52

Optimove

JANUARY 18, 2021

Welcome to another episode of our Smart CRM Basics series. This time we discuss the importance of implementing Machine Learning (ML) in your CRM marketing plan. Want more to learn more about becoming the best CRM marketer possible? We’re here for you at any time.

CRM 52

CRM Marketing B2C Video 52

Optimove

JANUARY 13, 2021

In the world of B2C CRM, we know exactly what are the small steps that marketers can pledge to take next year that will bring the most impact. At Optimove, we encourage marketers to treat every CRM marketing campaign as an experiment. Remember: Top brands are able to drive 33% of the revenue via CRM marketing. #3

CRM 52

CRM Marketing Measurement Groups 52

Optimove

JUNE 3, 2021

If you’re reading this, then maybe you’ll be surprised to learn how many people in the “relationship” side of marketing – i.e., retention, loyalty, email, CRM, etc. This means that right now, the marketing community is still spread across the hype-cycle and the learning curve when it comes to doing CRM smartly.

CRM 52

CRM Brands Marketing ROI 52

Optimove

AUGUST 19, 2021

The most in-with-the-times B2C brands out there are customer-centric. The smartest among them make a strategic effort and investment in increasing their Customer Lifetime Value by making CRM Marketing a priority. Oh, I don’t know, maybe a much higher revenue contribution from the CRM? (45% But what in god’s name is OptiGrad?

CRM 52

CRM Effort Score B2C Customer Centricity 52

Russel Lolacher

OCTOBER 22, 2019

Are you taking the steps needed after a B2C breakup to keep the relationship alive? B2C Breakup Case Study. How to Bring B2C Back. Maintain a CRM tool — keep track of and maintain those relationships with a program integrated into your marketing, PR and customer service departments (even if it’s all one person).

B2C 61

B2C Management Social Media Training 61

Optimove

APRIL 21, 2020

Optimove’s Strategic Services team is spending most of its time these days learning how the coronavirus pandemic has impacted various B2C verticals and brands across the board, mostly from a user behavior perspective. Step 1 – Prioritize Your CRM Efforts. We call it the COVID-19 CRM Pyramid of Priorities.

CRM 52

CRM Strategy B2C Sports 52

Optimove

DECEMBER 1, 2020

In the world of B2C CRM, we know exactly what are the small steps that marketers can pledge to take next year that will bring the most impact. At Optimove, we encourage marketers to treat every CRM marketing campaign as an experiment. Remember: Top brands are able to drive 33% of the revenue via CRM marketing. #3

CRM 40

CRM Marketing Measurement Groups 40

eGain Blogs

MAY 10, 2017

We are pleased to inform you that eGain just debuted in the Gartner CRM Customer Engagement Center Magic Quadrant (CEC MQ) for 2017, appearing as a “Niche Player”. Given what eGain Solve 17 offers, we felt that we were ready to enter the bigger pond of CRM Customer Engagement with our unique, innovative proposition for enterprise B2C clients.

CRM 64

CRM Customer Engagement Engagement B2C 64

Customer Bliss

NOVEMBER 7, 2017

Throughout his career, Ross has had extensive experience reviewing, designing, and implementing technology systems, including a successful enterprise-wide CRM implementation to all Hunter Douglas sales and service employees in 2013. .

B2C 111

B2C Leadership Customer Experience B2B 111

GetFeedback

APRIL 30, 2018

Online reviews are essential in both B2B and B2C contexts. However, the nature of B2B sales creates certain challenges that companies don’t have to worry about with B2C. Then there’s the difference between B2B and B2C products themselves. CRM Software and Customer Surveys.

B2B 170

B2B Brands B2C CRM 170

Customer Bliss

NOVEMBER 7, 2017

Throughout his career, Ross has had extensive experience reviewing, designing, and implementing technology systems, including a successful enterprise-wide CRM implementation to all Hunter Douglas sales and service employees in 2013. .

B2C 111

B2C Leadership Customer Experience Chief Customer Officer 111

West Monroe

MARCH 22, 2018

Last fall, I attended Dreamforce with a mission to review the state of CRM in Banking, and thus, immersed myself into all things Financial Services throughout the week. Banks who are leading in the CRM and tech spaces have spent time defining their strategy and gaining buy-in across their organization.

Banking 49

Banking CRM B2C Culture 49

SurveySparrow

MARCH 24, 2024

They range from CRMs and lead generation to analytics and AI helpers. Customer Relationship Management A CRM is the first investment in any company’s productivity, but given the number of available options, it can be challenging to find one that fully suits your sales needs. Below, you can find the top examples in each area.

Tools 52

Tools Sales CRM Social Media 52

Magellan Solutions

SEPTEMBER 23, 2021

While it is true that online digital marketing is a great strategy to get leads, to ditch your B2B or B2C telecalling marketing strategies is not smart either. In fact, for B2B or B2C telecalling marketing strategies , 79% of affluent clients still prefer to talk to someone over the phone. And the pandemic?

Marketing 98

Marketing B2C B2B Sales 98

Forrester's Customer Insights

MARCH 13, 2018

This savvy and long-anticipated move nicely rounds out its broad CRM portfolio and supports B2B customers through their engagement journey. This eCommerce application is a fundamentally different one than Salesforce’s B2C eCommerce acquisition of Demandware. This is because B2C engagement is […].

CRM 31

CRM B2B Ecommerce B2C 31

eGain Blogs

MAY 10, 2017

We are pleased to inform you that eGain just debuted in the Gartner CRM Customer Engagement Center Magic Quadrant (CEC MQ) for 2017, appearing as a “Niche Player”. Given what eGain Solve 17 offers, we felt that we were ready to enter the bigger pond of CRM Customer Engagement with our unique, innovative proposition for enterprise B2C clients.

CRM 40

CRM Customer Engagement Engagement B2C 40

Optimove

OCTOBER 26, 2023

Why it matters: Without the harmonious operation of a Customer Data Platform (CDP) and a Multichannel Marketing Hub (MMH), B2C marketers looking to employ Customer-Led Marketing strategies risk alienating customers with mistimed, irrelevant, and impersonal messages.

Customer Experience 69

Customer Experience B2C Social Media Touchpoint 69

Forcivity Salesforce

APRIL 19, 2022

The increase in data collection and the inclusion of technologies like CRM for manufacturing is changing the way manufacturing approaches customer experience management as well. B2B Customers Want A B2C Experience The traditional B2B customer journey is now an antiquated concept. How do you give B2B customers a B2C experience?

Omni-Channel 52

Omni-Channel Customer Experience B2C B2B 52

Optimove

FEBRUARY 15, 2024

Rusty Warner, Vice President and Principal Analyst at Forrester As B2C marketers, we are bombarded with technology – but which ones will deliver returns, and which will end up costing money and customer loyalty? The CRM Marketer Evolution’s Curve Guide Download this guide to learn about the 5 stages of a marketer’s evolution.

Conference 52

Conference Connections Case Study CRM 52