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Voice of Customer Examples to Inspire Your CX Strategy

InMoment XI

This can include listening posts like customer support interactions, emails, live chats, direct surveys, online product reviews, social media comments, and more! For any data to be useful, of course you need to take the time to dig in and understand what your customers are actually saying. Step #3: Understand Your Customer Data.

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A Primer on the 3 Most Important CX Metrics: NPS, CSAT and CES

InMoment XI

When you start your CX efforts, you need to consider how to measure it. Together, these can give you insight into where you stand and how to improve your CX: Net Promoter Score ( NPS ) Customer Satisfaction (CSAT) Customer Effort Score ( CES ). What Is Net Promoter Score (NPS)? Passives score 7 or 8.

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Your Guide to Managing and Measuring Customer Experience KPIs and Metrics

InMoment XI

As your organization starts your customer experience management efforts, you need to consider how to measure it. After all, customers use a variety of channels to interact with your brand, such as your store, website, mobile app, contact center, social media, online review websites, and so much more.

Metrics 260
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Social Media Audit Tools

NetBase

Spring is a great time to perform a social media audit , to check in and ensure your brand goals are on track for the next quarter – headed towards back-to-school campaigns and ultimately the holiday season. Which tools are best for assessing your social performance? Look to social for answers. Built-in Analytics Tools.

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Digital Experience: Meeting Customer Expectations

InMoment XI

This includes communicating with a brand via social media, making a purchase online, receiving an email or text confirming an order, providing user feedback on online channels, using a company app, operating a digital kiosk or point-of-sale terminal, or even simply visiting an organization’s webpage.

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The best text analytics software platforms (2022)

Thematic

When you’ve got big data, you need the right analytics tools to make sense of it! We’ve pulled together this list of the best text analytics software platforms to help you decide on the right provider for your company. Contents What is text analytics? What is text analytics software?

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21 Competitor Analysis Tools for Social Media and SEO

NetBase

Access to digital data makes this a much easier to accomplish in theory – but with so many new competitors entering the game every day, any intelligence effort can quickly become time consuming. Part 4 of our Social Media Analytics Guide contains all the info you could ever need about why competitor analysis is crucial, and what it entails.