Optimove

AUGUST 4, 2021

In a recent CommerceNext survey of CMOs, “Retention/Loyalty Marketing” was named the area where marketing leaders are looking to increase their investment the most. So we ran comprehensive research, took a deep dive into the numbers, and resurfaced with a clear conclusion that all these marketing folks?

Groups 98

Groups CRM Ecommerce Comparison 98

C Space

JUNE 25, 2020

The Brand Move Roundup – June 25, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Three months ago, when the gravity of the situation became clear, we started daily reporting on how brands were dealing with the COVID-19 crisis.

Brands 52

Brands Airlines Travel Transportation 52

Beyond Philosophy

APRIL 20, 2023

Expanding Too Quickly Around 2004, I made the mistake of thinking that my global Customer Experience Consultancy was about to experience rapid growth. At this point, I had done little more marketing for my Customer Experience consultancy than writing and marketing the books. So, I set up a telemarketing team.

Conference 78

Conference Consulting Sales Culture 78

Alida

APRIL 7, 2016

Every customer interaction, no matter how trivial, triggers a survey,” he grumbles in a recently published article. “If Surveys, according to Miller, are a clunky, outdated approach to determining sentiment and aren’t in tune with the behaviors and attitudes of customers today. The result of the survey epidemic?

Software 169

Software Survey Company eBook 169

ShepHyken

JANUARY 31, 2020

This week we feature an article by Pem Brooke, Marketing Manager of SuperStaff. Pem discusses the importance of shifting customer service tactics in order to cater towards customers from each generation. Score says that 91% of your clients will leave your company for an alternative brand if they experience bad customer service.

Customer Service 112

Customer Service Social Media Entertainment Guidelines 112

ShepHyken

JANUARY 31, 2020

This week we feature an article by Pem Brooke, Marketing Manager of SuperStaff. Pem discusses the importance of shifting customer service tactics in order to cater towards customers from each generation. Score says that 91% of your clients will leave your company for an alternative brand if they experience bad customer service.

Customer Service 107

Customer Service Social Media Entertainment Guidelines 107

InteractionMetrics

JUNE 19, 2023

The best way to think about CX vs. UX is that customer experience spans the ENTIRE customer journey. CX (short for customer experience) and UX (short for user experience) are sometimes used interchangeably. The best way to think about CX vs. UX is that customer experience spans the ENTIRE customer journey.

Loyalty 52

Loyalty Net Promoter Score Touchpoint User Experience 52

Beyond Philosophy

MAY 8, 2019

In 2004, I presented to an insurance company in Germany about how they should be evoking the proper emotions in their customers. These results were also published in my third book, The DNA of Customer Experience: How Emotions Drive Value (Palgrave Macmillan, 2007). This area is marketing’s job.

Net Promoter Score 155

Net Promoter Score Insurance Call Center Training 155

Interactions

OCTOBER 17, 2019

“When Interactions started out in 2004, a streamlined customer experience certainly wasn’t considered the business necessity that it is today. 15 years ago, the impact that technology has on customer care could not have been predicted. How can we make our customers, and their customers, more satisfied?

Interaction 48

Interaction Customer Care Innovation Study 48

West Monroe

SEPTEMBER 4, 2023

Beauty's Chief Digital Officer, joins the podcast to discuss the ever-evolving customer journey and the balance between customer needs and technology advancement, fostering innovation, and maintaining a seamless physical-digital connection. The customer journey entails everything, from the time they see e.l.f.

Culture 52

Culture e-support Innovation Loyalty Programs 52

ReviewTrackers

JANUARY 1, 2018

At once the modern take on traditional word of mouth and the new standard for customer feedback , reviews can make or break a business. A number of research studies suggest that online reviews are more trustworthy and useful than branded social media content, advertising, information from salespeople, and even natural search engine results.

Automotive 109

Automotive Hotels Travel Healthcare 109

Retently

OCTOBER 19, 2018

How do you approach customer happiness in your company? But taking customer satisfaction lightly can be dangerous too. Some studies from 2016 suggest that poor customer service costs businesses up to $62 million per year. trillion per year when their customers leave – and that’s only in the US. What Is a CCO?

Chief Customer Officer 98

Chief Customer Officer Customer Centricity Call Center Metrics 98

BirdEye

MAY 19, 2023

You need reliable data and information to make the best business decisions, especially when it comes to your customers. Today’s companies are making great use of customer data science and earning twice as much. Feedback loops are the key to collecting customer data and transforming it into actionable insights.

Examples 52

Examples Feedback Net Promoter Score Effort Score 52

Feedbackly

SEPTEMBER 26, 2018

Customer experience is a term that has been added to the public lexicon steadily over the past 15 years, and is more quickly becoming a staple for new and established companies looking for ways to gain a competitive advantage in their respective markets. Popularity of Customer Experience. For good reason too.

Customer Experience 56

Customer Experience Social Media Feedback Customers 56

Optimove

NOVEMBER 14, 2019

Optimove has partnered with world-class vendors of marketing, customer communication and operations infrastructure platforms, to provide a true end-to-end solution for highly effective customer marketing. The company is present in all major gaming markets in the world.

Omni-Channel 40

Omni-Channel Multi-Channel Sports Ecommerce 40

Magellan Solutions

FEBRUARY 28, 2017

Say what you want about millennials – the smartphone-toting, selfie-taking generation born between 1982 and 2004 – but there’s no denying their power as consumers. With these findings in mind, how do you provide this market segment multichannel customer service ?

Call Center 40

Call Center Omni-Channel Social Media Rewards Programs 40

Currency Alliance

OCTOBER 11, 2018

Countless articles have been written about enhancing the hotel customer experience (CX) with technology. The hotel market is becoming more competitive, with a larger share of wallet being spent on a greater variety of services. These are laudable efforts, but they leave marketing opportunities unfulfilled.

Hotels 40

Hotels Hospitality Loyalty Travel 40

Esteban Kolsky

APRIL 13, 2015

I’ll make it easy – I cannot contribute something worthwhile to the second one in a blog post; it is a very customized-personalized thing that changes from one to the next and whoever says different is just selling you a — well, their services. the proper way to fund and support a startup. Still, no one cared.

CRM 60

CRM Training Marketing Technology 60

CSM Magazine

DECEMBER 15, 2015

The acquisition extends CGS’s capabilities in Chile to new industries, including telecommunications, retail and transportation, while meeting the growing demand for Spanish-speaking services for the global market. ” Established in 2004, Mas Cerca has offices located in Santiago as well as in the southern region, in Valdivia.

Contact Center 40

Contact Center Telecommunications Transportation Healthcare 40

LiveChat

JULY 10, 2015

Some people think that customer loyalty is a relic of the past. Too many companies offer way too many products to stay loyal to one brand. There is only one thing that has changed: the way customer loyalty can be gained. Another important thing: great customer service. Customer loyalty hack #1: reward your customers.

Loyalty 28

Loyalty How To Loyalty Programs Airlines 28

LiveChat

JULY 10, 2015

Some people think that customer loyalty is a relic of the past. Too many companies offer way too many products to stay loyal to one brand. There is only one thing that has changed: the way customer loyalty can be gained. Another important thing: great customer service. Customer loyalty hack #1: reward your customers.

Loyalty 28

Loyalty How To Loyalty Programs Airlines 28

Retently

JUNE 24, 2018

In the increasingly crowded market, each NPS® product strives to become noticeable by means of distinct features that makes it competitive and visible. Besides this, they have more specific analytics and reporting features, allowing you to efficiently gather, analyze and act on the received customer feedback. Survey customization.

NPS 108

NPS Net Promoter Score Software How To 108

Storyminers

JULY 6, 2020

We’re honored to be honored for our work alongside so many of our customer service and customer experience colleagues. This is especially true in the customer service industry. Customer Experience (CX) has catapulted into one of the most important aspects of determining business success. Adrian Swinscoe.

Customer Experience 147

Customer Experience Customer Service Social Media Consulting 147

Storyminers

JULY 6, 2020

We’re honored to be honored for our work alongside so many of our customer service and customer experience colleagues. This is especially true in the customer service industry. Customer Experience (CX) has catapulted into one of the most important aspects of determining business success. Adrian Swinscoe.

Customer Experience 130

Customer Experience Customer Service Social Media Consulting 130

Helen Dewdney

JULY 31, 2020

Notably, as a former RAF officer, the new chairman has zero experience in customer-facing environments, zero experience in the commercial aviation sector and no background in consumer law. Under Regulation EC261/2004 airlines must refund in full the cost of cancelled flights within 7 days. CAA review.

Airlines 43

Airlines Policies Consumers Travel 43

Beyond Philosophy

FEBRUARY 3, 2015

Helping your Customers make a decision is an important element in your Customer Experience design. This delay is a consequence caused by the Paradox of Choice , first introduced to us by Barry Schwartz in his book of the same name in 2004, and then later in his TED talk. The Consequence of Choice. They don’t.

CEM 60

CEM Retail Consulting Conference 60

ReviewTrackers

NOVEMBER 27, 2018

Founded in 2004, San Francisco-based Yelp has collected approximately 171 million crowd-sourced reviews of businesses in a wide range of categories, from restaurants and hotels to dentists, boutiques, and mechanics. Reply to messages or quote requests from potential customers. Why Claim Your Yelp Business Page?

How To 92

How To Social Media Hotels e-support 92

Responsetek

MAY 4, 2018

Choice Paralysis; why too much of a good thing can be harmful to your brand. Have you ever walked into a supermarket to buy a new product, something you haven’t consumed before and stood in front of the aisle, caught in a paralysis of knowing which choice to make given the multiple brands and variants you are faced with?

CEM 40

CEM Consumers Brands Automotive 40

ReviewTrackers

NOVEMBER 27, 2018

Founded in 2004, San Francisco-based Yelp has collected approximately 171 million crowd-sourced reviews of businesses in a wide range of categories, from restaurants and hotels to dentists, boutiques, and mechanics. Reply to messages or quote requests from potential customers. Why Claim Your Yelp Business Page?

How To 50

How To Social Media Hotels e-support 50

C Space

APRIL 28, 2020

The Brand Move Roundup – April 28, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Keep checking back here for the latest updates on how brands are dealing with coronavirus. million in sales when it reopened this weekend.

Brands 52

Brands Wireless Social Media Sales 52

Totango

MAY 27, 2022

SaaS businesses adopt product-led marketing to lower customer acquisition costs while improving customer retention and accelerating revenue growth. Product-led growth is a marketing, sales, and customer retention strategy that relies on the customer’s experience with the product to drive purchases.

Customer Retention 121

Customer Retention Sales Software Strategy 121

BirdEye

JANUARY 11, 2023

We’ll cover topics such as best practices for using social media marketing, content ideas, staying safe on social networks, and more. Its simple interface makes it incredibly user-friendly and features like Facebook Business Manager help businesses optimize the platform for advertising and marketing.

Social Media 98

Social Media Multi-Channel Advertising Measurement 98

Customer Bliss

MAY 24, 2016

Episode 6 of The Human Duct Tape Show Podcast is with Alison Circle, who is the Chief Customer Experience Officer in another unexpected industry: the library System. Alison Circle, Chief Customer Experience Officer for Columbus Metropolitan Library (CML), has more than 25 years marketing experience. Episode Overview.

Leadership 135

Leadership Marketing Engagement Connections 135

CX Workout - Ideas Blog

DECEMBER 22, 2020

The goal of every brand is to create positive emotional experiences that deepen the brand’s relationship with its customers or buyers. Yet, somehow, try as they may, evoking gratitude is a challenge for most brands. This was then followed up by asking NPS for both brands.

NPS 52

NPS Financial Survey Effort Score 52

Magellan Solutions

FEBRUARY 24, 2022

For this reason, every marketer’s top goal is to find leads and keep the sales pipeline going. But getting new leads can also be your biggest problem: More than six in 10 B2B marketers say their company has a hard time finding new people who might want to buy from them. Gives you high quality market data. This is true. .

Social Media 40

Social Media B2B B2C Sales 40

ProProfs Chat

SEPTEMBER 20, 2019

Because, while customers have embraced digital technologies to make collecting responses easier, they have become more aware and guarded about the information they are willing to share. So while companies have large target markets, they also have more competition for the information they want. Create Customer Satisfaction Surveys.

Survey 56

Survey Net Promoter Score Effort Score NPS 56

Amity

MAY 15, 2017

Customer Success seems to be the new “it” job in SaaS. From new grads to established professionals with various backgrounds, there’s a growing interest in how to get into Customer Success. I got started in this industry back in 2004, shortly after I graduated from college. ” Here’s what they said.

Customer Success 71

Customer Success Sales Software Customers 71