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Drip marketing: How to plan and execute effective campaigns

BirdEye

While this isn’t necessarily a hard and fast rule, there’s truth behind it — consistent and repeated exposure plays a crucial role in transforming potential customers into actual buyers. In fact, according to Birdeye data , 36% of multi-location marketers send personalized messages to their customers daily.

Marketing 111
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Audience Q&A: 5 Questions for Yamini Rangan, Chief Customer Officer of HubSpot

Customer Bliss

Recently, I was joined by Yamini Rangan, chief customer officer of Hubspot for a LIVE version of my podcast, the Chief Customer Officer Human Duct Tape Show. Be sure to subscribe here or on your favorite podcast app to get this episode when it comes out later this week. – Jeremy Uteza. – Waleed AlHamdan.

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Lean into Automation – Transforming Customer Service with AI & Human-Bot Harmony

Comm100

Lean into Automation – Transforming Customer Service with AI & Human-Bot Harmony In a world where immediacy and personalization have become the cornerstones of brand communication, the realm of customer service is undergoing a revolutionary transformation. How does it benefit organizations and customer experience?

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10 Email Marketing Tricks to Re-Engage Your Customers

GetFeedback

There’s no point in having a huge email list if half your subscribers aren’t clicking. Some subscribers only sign up to get a deal or offer. But no matter what the reason, it pays to make an effort to get inactive subscribers’ attention again. After all, it’s easier to sell to an existing customer. Create a series.

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Voice of Customer Analytics: What, Why, and How to Do It

Lumoa

Voice of Customer (VoC) is not a new concept. It’s a strategy that many companies have used for years to understand and prioritize customer needs. In this article, we’ll go over what Voice of Customer data analytics is and the different types. In This Article: What is Voice of Customer Analytics?

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What is curated content? Strategies for captivating your audience

BirdEye

Maintaining an active digital strategy requires businesses to create and publish content across seven to eight different channels, ranging from emails to various social media platforms. Each of these channels not only demands its own focused attention but also a strategy that resonates uniquely with its audience.

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Decoding the Stages of Customer Journey: A Comprehensive Guide

SurveySensum

When the package arrived, she found some glitches and contacted customer support for assistance. The responsiveness and effectiveness of the support team in resolving her issue became a pivotal moment in Claire’s customer journey. Claire’s story encapsulates the essence of a customer journey. What is a Customer Journey?