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The 7 Keys to Word-of-Mouth Marketing

C3Centricity

Friends, family and trusted advisors are those they turn to for a valued opinion these days. ” In other words, people are always searching for ways to reduce their stress that is caused by cognitive dissonance when shopping and selecting brands. .” Sounds easy, doesn’t it? But as you know it’s not.

Marketing 194
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5 Rules That Absolutely Build Customer Loyalty

Beyond Philosophy

So, today we’re going to talk about the five rules that will build customer loyalty. Or you can listen to the latest episode of my podcast here. Start by considering who you are loyal to, which is probably your friends and family. That’s because loyalty goes beyond things like price and efficiency.

Loyalty 172
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5 Top Customer Service Articles of the Week 2-14-2022

ShepHyken

I have added my comment about each article and would like to hear what you think too. It’s these meaningful, actionable, high-quality customer perspectives that fuel unforgettable experiences and create brand loyalty. Are You Asking the Right Customer Experience Questions? by Janelle Estes.

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How Customer Service Conversations Can Resolve Tricky Situations

Kustomer

billion active internet users across the globe, there’s no doubt that your customers are browsing your website, social media platforms and review sites to get to know your brand. While we’d like to think that every website visit has positive intentions, some customers may come to complain or discuss their negative experience.

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Become a better leader by knowing yourself and managing your emotions

Beyond Philosophy

Knowing your emotions is effectively knowing how you feel, from stressed to annoyed to happy. So, it’s knowing how you feel as an individual. I didn’t think I was like that. Especially when you first meet someone, you can’t act like this immediately. Emotional intelligence (EQ) is critical to leadership.

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Are Surveys Really Customer-Centric?

Blake Morgan

Survey response rates are dropping because customers feel brands don’t care about their opinions. Instead of relying on NPS, brands should consider the most valuable metrics. Feedback is crucial, but brands must pay attention to customer data and not waste their time.

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How to Prove the ROI of Your Voice of the Customer (VoC) Program

GetFeedback

We all feel it. Some are calling CX the new marketing, others are calling it the new brand. If you don’t understand what your customers need or expect—what they like and dislike —how on Earth can you deliver? A touchpoint is any interaction that might influence the way your customer feels about your product, brand, or business.

ROI 309