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Why SaaS Leaders Should Outsource Their Customer Success Program

BlueOcean

When we are talking to organizations in the sales cycle, we will often hear from SaaS companies that the customer success role is too complex, too critical, too deeply embedded in their internal operations to ever be outsourced. As mentioned, one of our SaaS clients began years ago as a Tier 1 tech support program. Ill-defined KPIs.

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What Is SaaS Content?

DemandJump

For Software as a Service (SaaS) companies, marketing is truly a make-or-break effort. With more than 17,000 SaaS companies in the United States alone, as reported by Statista , there’s a ton of competition—no matter what industry you operate in.

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Incorporate CX Surveys into Your SaaS Customer Journey

Retently

The key to success for SaaS companies lies in prioritizing the positive experience of their clients through a customer-centric approach. Without a strong focus on these aspects, SaaS companies risk falling behind the competition and losing valuable customers. What is NPS, CSAT, and CES?

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What Makes SaaS Marketing Unique?

DemandJump

Every marketer knows, the Software as a Service (SaaS) industry is built differently. Of course, SaaS companies have the same basic goals as other businesses—maintain customer relationships, generate revenue, source quality leads; you get the picture.

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The Ultimate Guide to Customer Success in SaaS

The SaaS business model, which runs on recurring revenue, needs Customer Success to survive. In this guide, we distill down the vast learnings, expertise, and experience that our team of CS executives and professionals have amassed over a decade of working in various roles in the industry. How do you build a Customer Success strategy?

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Customer Feedback Strategies for SaaS

Zonka Feedback

SaaS is a growing industry. As the market grows, several SaaS products and services also come into picture to satisfy various needs of the SaaS users. To stay ahead of the competition, you must ensure that the SaaS solutions you provide are in line with the customers’ needs and preferences.

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What Is a SaaS Marketing Strategy?

DemandJump

Consider this: nearly 400 new Software as a Service (SaaS) companies were founded from 2021 to 2022. Competition is growing, and your SaaS marketing needs to be able to set you apart. On top of a saturated market, choosing the right SaaS marketing strategy can be more challenging than in other, more traditional industries.

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Community Predictions 2022

Our Experts: The experts that contributed to Community Predictions 2022 come from an array of backgrounds and work in entirely different industries. From gaming communities, Nonprofit Associations, and SaaS company communities, our experts are based in North America, Germany, Spain, and India.