Second to None

FEBRUARY 1, 2019

Since its introduction by Fred Reichheld, Net Promoter Score (NPS) has initiated a discussion of its effectiveness in overall growth. NPS is a metric that is used to measure customer loyalty and satisfaction. ” A Promoter is a customer who responds with a nine or a ten. Simple Does Not Mean Easy. 1,2 [link].

Net Promoter Score 82

Net Promoter Score NPS Effort Score Metrics 82

Doing CX Right

JULY 24, 2019

Is “Net Promoter Score,” otherwise known as “NPS,” a good measurement of customer satisfaction. Many customer experience (CX) experts say yes. They depend on NPS as a sole metric to determine customers’ perceptions and feelings about their brand. SHOULD NPS SCORES BE TIED TO EMPLOYEE BONUSES?

NPS 40

NPS Measurement Net Promoter Score Effort Score 40

Thematic

JANUARY 17, 2023

In this post, I’ll break down the value of negative CX metrics, and look at how you can set the right measures to ensure your voice of customer program delivers for your company. All data in customer experience is a gift, as this is what customers are really thinking and experiencing.

Metrics 62

Metrics Omni-Channel Analytics NPS 62

Thematic

APRIL 12, 2023

When is the right time to establish a customer experience - or voice of customer - programme for your company? Whether your company is just getting started, or already well established, a voice of customer programme is essential. Even more claim they’re customer first.

Customer Centricity 62

Customer Centricity Culture Company Omni-Channel 62

GetFeedback

MAY 9, 2019

Voice of the Customer (VoC): A Voice of the Customer (VoC) program , also known as customer voice and Voice of Customer , captures, analyzes and reports on all feedback (expectations, likes, and dislikes of your customers) associated with your brand.

Customer Experience 337

Customer Experience Customer Journeys Metrics Effort Score 337

CX Workout - Ideas Blog

NOVEMBER 3, 2020

2) Misunderstanding the True Voice of Customers and Employees. 3) Little connection between the Employee Experience and Customer Experience. For example, why do businesses still support siloes between Customer Experience (CX), Data, Digital, Employee Experience (EX), Enterprise Technology, Human Resources, and Marketing?

Net Promoter Score 98

Net Promoter Score Effort Score Analysis Employee Experience 98

CX Journey

FEBRUARY 27, 2019

I was recently asked for suggestions on how to prevent different business units and divisions within a larger organization from becoming complacent when they are performing well based on their customer experience metrics. Also, how do your customer retention numbers look? NPS might not be telling the whole story.

Metrics 88

Metrics NPS Trends Financial 88

ClearAction

NOVEMBER 16, 2023

Voice of Customer Maturity: Ultimate Guide Lynn Hunsaker Voice of customer maturity is not about scores, real-time feedback, response rates, listening posts, benchmarks, or comparisons of B2B versus B2C trends. Voice of Customer Maturity Today 2. So, what does it mean? Outline: 1.

Voice of Customer 62

Voice of Customer B2B Leadership Effort Score 62

CX Journey

FEBRUARY 27, 2019

I was recently asked for suggestions on how to prevent different business units and divisions within a larger organization from becoming complacent when they are performing well based on their customer experience metrics. Also, how do your customer retention numbers look? NPS might not be telling the whole story.

Metrics 80

Metrics NPS Trends Financial 80

Lumoa

FEBRUARY 6, 2018

The top challenges that companies should be aware of in 2018, I see are: That senior leadership teams view CX as a passing fad or a short term campaign, and do not truly understand the enormous value a customer-centric approach to business brings – be it engaged employees, retained customers with increased share of wallet or new customers.

Customer Experience 324

Customer Experience Customer Centricity Self Service Culture 324

Totango

FEBRUARY 5, 2021

Keep the priorities of the people to whom you are speaking in mind when presenting your business case for customer success and choosing what types of data to share during your presentation. For CEOs: Emphasize programs and their results, especially financial results. For CFOs: Emphasize financial KPIs and trends.

Customer Success 72

Customer Success How To Net Promoter Score Financial 72

CX Journey

JUNE 28, 2016

Unfortunately, this is one of the pitfalls of NPS. The target, not the customer and his desired outcome, becomes the focus. When it was first introduced, and still today, the beauty of NPS was that it gets executives focused on the customer experience. The problem is, many simply focused on NPS.

Effort Score 97

Effort Score Metrics NPS Measurement 97

OpinionLab

SEPTEMBER 12, 2017

NPS: Unchallenged but flawed and – maybe – set for a fall from grace (Cersei Lannister). Net Promoter Score (or NPS) is a KPI that has been widely accepted as an indicator of customer sentiment for years. I see some key similarities between NPS and Cersei Lannister. Which brings me back to NPS and Cersei.

NPS 94

NPS Effort Score Net Promoter Score Survey 94

CX Journey

DECEMBER 11, 2014

Before a B2B company actually bases any decisions and actions on overall Recommend scores, there are so many other insights lurking in the background that are indicators of how strong customer relationships really are and whether there should be concern over churn rates. 3) How engaged are our customers? What else are you missing?

Metrics 155

Metrics B2B Effort Score Voice of Customer 155

CustomerSuccessBox

MAY 9, 2022

Customer data may reside in the following categories, depending on your organization: Customer engagement CRM Support Tickets Surveys Product Financial Contract terms Customer Success Tool. Voice of Customer. We go in deeper depth about customer success metrics in this article.

Customer Success 52

Customer Success Net Promoter Score How To Metrics 52

Pointillist

JULY 5, 2019

How to improve your return on investment in Medallia, Qualtrics, Clarabridge and Concentrix By Steve Offsey Most organizations that have implemented a voice of customer program are happily collecting and analyzing multiple forms of customer feedback. How Mature is Your Voice of Customer Program?

Voice of Customer 45

Voice of Customer Net Promoter Score NPS ROI 45

Waypoint Group

JUNE 13, 2018

Or maybe Training should get more resources to get new customer employees up to speed on a regular basis. Properly analyzed feedback that is linked to financials will yield the result. Trustworthy & Representative Voice-of-Customer Insights Power Optimal Resource Decisions to Drive CS. what they should be doing.

Customer Success 40

Customer Success ROI Voice of Customer Resources 40

ServiceDock

JUNE 10, 2019

According to research by consultancy firm Morar, 100% of the 844 executives surveyed for a recent report indicated that customer experience (CX) is a key focus area for their business.

Culture 98

Culture Customer Experience Financial Consulting 98

ClearAction

DECEMBER 14, 2017

All of these terms are components of customer experience management (CEM), which is the broadest and deepest way of viewing customers and their role in the success of any organization (for-profit, non-profit, or government). The purpose of any organization is to serve a customer need.

Customer Care 66

Customer Care CRM Customer Experience CEM 66

ClearAction

DECEMBER 14, 2017

All of these terms are components of customer experience management (CEM), which is the broadest and deepest way of viewing customers and their role in the success of any organization (for-profit, non-profit, or government). The purpose of any organization is to serve a customer need.

Customer Care 59

Customer Care CRM Customer Experience CEM 59

Customer Alignment

JANUARY 21, 2018

Leveraging financial and customer data that is now readily available, companies can better correlate and predict ROI and customer (lifetime) value. One of the feeds into customer value can be Net Promoter Score (nps) which, In the absence of a better indicator, has become the proxy for customer experience success.

Net Promoter Score 40

Net Promoter Score NPS Customer Journeys Exercises 40

Thematic

MARCH 13, 2023

Qualtrics, like Thematic, make Voice of Customer software. Malala Yousafzai talked about how her father gave her a voice by letting her sit at the table from the age of eight. When it comes to metrics, as usual there was a question about NPS. Akshay highlighted the importance of financial data. Use it or lose it?

Entertainment 62

Entertainment Conference Advertising Airlines 62

Lumoa

OCTOBER 31, 2018

These new technologies are here to stay and we’re wise to vet and implement them carefully, testing frequently to ensure they are truly improving the customer experience rather than detracting from it. Three words: voice of customer. Recognise your business is about the customer and not you.

Customer Experience 160

Customer Experience Customer Centricity Culture Consulting 160

Thematic

JULY 3, 2018

This is part 3 of our blog series from our webinar “5 practical ways to influence managers for Voice of Customer (VOC) success”, by myself and Dr. Alyona Medelyan. This blog series is all about how to make a strong case internally in your business to get buy-in from your stakeholders for your Voice of Customer (VOC) programme.

Voice of Customer 59

Voice of Customer How To NPS Fashion 59

InMoment XI

APRIL 13, 2022

Customer experience (CX) metrics are a CX program’s bread and butter. NPS, CSAT , and CES have historically been the main tools every program utilizes to have a systematic way of establishing a voice of customer (VoC) source and leveraging those findings to improve customer experiences. What are you doing with it?

Metrics 260

Metrics NPS Infographics Effort Score 260

Kustomer

SEPTEMBER 3, 2020

The organizations that have been able to deliver on customer expectations during this pandemic are the ones surviving and thriving, while others that have failed to build digital transformation may be struggling. What is the right customer KPI in each of these different touch points doing your initial journey map as a hypothesis map.

Marketing 52

Marketing Customer Journeys Effort Score Metrics 52

Waypoint Group

JUNE 7, 2018

I recently wrote about the importance of leading indicators to improve customer retention and expansion rates in B2B environments. Waiting for financial results is too late; it behooves every company to embed a simple and repeatable set of steps that strengthen customer relationships over time.

Customer Success 40

Customer Success Customer Journeys B2B Feedback 40

CloudCherry

DECEMBER 1, 2018

Customer experience requires department silos to be broken down to include the marketing, sales and product functions. Customer experience involves everyone’s voice. To improve the customer experience, organizations must embrace a wide variety of perspectives. These metrics are important to customer experience as well.

Customer Success 247

Customer Success Customer Experience CEM Touchpoint 247

Second to None

FEBRUARY 15, 2019

Net Promoter Score (NPS). NPS is an increasingly popular metric that is used to calculate a customer’s likeliness to recommend a brand to their friends and family. While the metric is merely a number, it promotes a deeper philosophy surrounding a customer-centric business model. Customer Satisfaction (CSAT).

Customer Experience 78

Customer Experience Effort Score NPS Net Promoter Score 78

Seaton CX

AUGUST 17, 2023

With NPS survey response rates dropping into the single digits and customers who outright lie on them—or exhibit a “selective memory” when recalling facts and details—can you really expect to measure the customer experience? For example, the sales team’s close rate is very important for the business, but not for customers.

Customer Journeys 52

Customer Journeys Measurement Customer Experience How To 52

CloudCherry

OCTOBER 30, 2018

Customer experience requires department silos to be broken down to include the marketing, sales and product functions. Customer experience involves everyone’s voice. To improve the customer experience, organizations must embrace a wide variety of perspectives. These metrics are important to customer experience as well.

Customer Success 186

Customer Success Customer Experience CEM Touchpoint 186

Waypoint Group

APRIL 13, 2022

You’ve invited a supplier to demo what is supposed to be the latest and greatest Customer Feedback or NPS software… What questions should you ask? Since not all customers are equal (let’s face it… more money often means louder voice) how does the platform bring financial data into the picture?

NPS 40

NPS Survey Feedback Net Promoter Score 40

CSM Practice

JANUARY 1, 2017

Anna Connell: When no usage data is available, there are a couple of things I recommend having the customer success program focus on: Voice of customer metrics, including: NPS, Support scores, feedback from customer meeting, etc. Financial metrics: Renewal rates, early renewal rates (important!),

Customer Success 58

Customer Success Metrics e-support Customers 58

CX Workout - Ideas Blog

DECEMBER 22, 2020

This was then followed up by asking NPS for both brands. Below are the collective NPS scores for the brands that went above and beyond and the brands that let people down. From these two data points alone, it is evident that brands that went above and beyond deepened the connection with their customers.

NPS 52

NPS Financial Survey Effort Score 52

Retently

AUGUST 9, 2018

How much do you focus on customer retention? Do you dedicate enough manpower, time, and financial resources to this business aspect? If you don’t, you’re likely to hemorrhage money in the long run, given that acquiring new customers will cost you 5 times more than retaining existing clients. Detractors.

Feedback 104

Feedback CEM Net Promoter Score Social Media 104

SurveySensum

JULY 14, 2020

As a VP Analyst for Customer Experience at Gartner, Augie Ray has been helping Fortune 500 firms to understand CX, how to succeed, how to gauge results, and how to make CX matter to the stakeholders. A leader in customer experience, he has spent years in leading successful CX, Voice of the Customer (VoC), and marketing teams.

Customer Experience 132

Customer Experience Consulting Multi-Channel Leadership 132

Totango

SEPTEMBER 1, 2020

Pay Attention to NPS and Close the Loop. Ensure Customers See Value. These initiatives begin with an honest assessment of past customer lapses. Pay Attention to NPS and Close the Loop. Net promoter scores (NPS) can reveal a customer’s current opinion of your product. Value Escalation and Support Information.

Net Promoter Score 103

Net Promoter Score How To NPS Effort Score 103