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True Customer Loyalty Starts with The Basics: Which Of These Are You Missing?

InMoment XI

But what are executives really doing to encourage customer loyalty? Most businesses will point to their customer care training or customer relationship management (CRM) system and count on these tools to build loyalty. They might make an impact, but creating customer loyalty is something that must be the center of the company.

Loyalty 519
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Building a Better Loyalty Program (and the Reward for Getting It Right)

BlueOcean

Check your wallet (digital and/or physical) – do you have loyalty cards for your favorite retail outlets? loyalty programs on average. Ulta tells a similar story— 95% of their revenue comes from their loyalty program members. The data is clear—loyalty pays… but it is often harder to achieve than it looks.

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CRM vs CEM: Where should you put the money?

CloudCherry

There’s such a healthy market for customer management and analysis software that they’ve now branched out into two distinctive categories: Customer Relationship Management (CRM). In fact, many businesses still confuse the two, often questioning the importance of CEM when they already use CRM software to capture and analyze customer info.

CEM 281
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ICE 2024: The CRM Lightning Talks Are Back in Action

Optimove

Guide to Advanced Customer Segmentation Download Now >> CRM Lightning Talk # 2 – Euro 2024 Playbook: Win It All Without a Ball This pivotal talk, led by Jonathan Collins , Strategic Services Team Leader, is crucial for anyone interested in understanding the power of the 2024 UEFA European Football Championship in your CRM marketing plan.

CRM 69
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5 New Year’s Resolutions for Exceptional CRM Marketing

Optimove

Enhance your customer segmentation with our advanced guide Download Now Why it Matters: From responsible AI use to journey orchestration, these are the places you should put your focus to elevate your CRM Marketing in the new year. The post 5 New Year’s Resolutions for Exceptional CRM Marketing appeared first on Optimove.

CRM 69
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Introducing CRM Powered Proactive Messaging

Kustomer

Kustomer is proud to announce CRM Powered Proactive Messaging is now generally available! This not only demonstrates a deep commitment to customer care but also builds loyalty and trust. This means, we now offer the ability to use updates on custom objects (e.g. orders/products/etc) to trigger a workflow. Why is this important?

CRM 52
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How Powerful CRM Can Help You Delight Customers

NICE inContact

The answer to that conundrum is powerful CRM integrations. How does CRM work? CRM technology creates a database of customer information that agents can draw from each time they interact with a customer. Essentially, CRM is the digital customer service agent’s secret weapon. Why powerful CRM is the answer.

CRM 138