Remove category journey-mapping
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3 Tips to Bridge the Gap Between Your CX Team & C-Suite

InMoment XI

Then put it under categories like customer acquisition, customer retention, cross-sell and up-sell, cross-savings, etc. By parsing out the problems your team is solving for, you can show executives how they map onto the customer journey. And eventually, how those metrics directly inform the important touchpoints in that journey.

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COVID-19 Makes Journey Mapping More Important Than Ever. Here’s How to Build One.

Experience Investigators by 360Connext

If you have a journey map, I hope you are using it. COVID-19 and the ongoing fallout from it — remote teams, changing budgets, new family dynamics — are competing for your attention, but don’t let your journey map collect dust right now. Why Journey Maps Matter Now More Than Ever.

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A to Z Guide to Customer Experience Definitions and Terms (Updated)

Lumoa

We’re moving towards a personalized omnichannel experience in B2B customer journeys. Empathy Mapping Empathy mapping is a customer experience strategy used to gain insight into customer needs, emotions, and behaviors. The journey includes all the touch points and engagements that an individual has with a brand.

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The Ultimate Guide: How to Build a Customer Experience Department

Lumoa

Map Your Current Customer Journey 3. Map Your Current Customer Journey To gain a better understanding of how exactly your customers interact with your business, you will need to map out the current customer journey. How does the map look like? In This Article: Preliminary Steps 1. And so on.

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Creating Customer Personas: Solutions to 4 Common Challenges

Experience Investigators by 360Connext

Creating customer personas is an important part of any customer journey mapping exercise or really any customer experience management program. They are extremely useful when it comes to: Customer Journey Mapping. Prioritizing improvements along the customer journey. But what are they, really? How are they created?

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Fall 2023 G2 Awards recognize Totango as a Leader in helping customers drive business outcomes

Totango

G2, the software industry’s largest and most trusted marketplace, unveiled its 2023 fall report, and Totango earned a staggering 49 badges, including 31 category leader badges. Identifying, mapping, and utilizing a customer journey map is critical to the success of your business—and providing the most valuable touchpoints for your customers.

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Reduce Customer Churn: 5 Ways to Understand At-Risk Customers

Experience Investigators by 360Connext

Traditional business education and even standard business plans don’t include much focus on the customer’s journey beyond the basics of getting the sale and delivering a product or service. Even customer journey maps can neglect key phases of the customer experience. Review milestones along the customer journey.