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Not Just Another Blog Post on How to Improve Customer Experience

InMoment XI

The idea behind integrated CX is to improve customer experience by combining large amounts of data with technology and services to create more complete customer insights and, as a result, more focused and measurable actions. Don’t get me wrong, metrics matter, but solely focusing on score management can lead to program stagnation.

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4 Ways a Quick Service Restaurant Chain Refreshed a Stale Customer Experience Program

InMoment XI

Here are the 4 ways they refreshed a stale customer experience program: Going from Measuring to Improving Getting the Right Insights to the Right People Turning Intelligence into Action Proving ROI Using Purpose-Driven Results. Strategy #1: Going from Measuring to Improving. Let’s dive in to see how they did it!

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The Beginner's Guide to Customer Experience Analytics

Thematic

Customer Experience Analytics (CXA) is your key to unlocking the true reasons behind their choices and experiences. Investing in truly understanding them has a massive financial payoff. What is Customer Experience Analytics? Customer experience analytics goes deeper than simple satisfaction scores. Here's why.

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The Beginner's Guide to Customer Experience Analytics

Thematic

Customer Experience Analytics (CXA) is your key to unlocking the true reasons behind their choices and experiences. Investing in truly understanding them has a massive financial payoff. What is Customer Experience Analytics? Customer experience analytics goes deeper than simple satisfaction scores. Here's why.

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The Beginner's Guide to Customer Experience Analytics

Thematic

Customer Experience Analytics (CXA) is your key to unlocking the true reasons behind their choices and experiences. Investing in truly understanding them has a massive financial payoff. What is Customer Experience Analytics? Customer experience analytics goes deeper than simple satisfaction scores. Here's why.

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Your Top 3 ROI Questions, Answered

InMoment XI

Your customer experience (CX) program, like your business, needs to be able to grow and evolve to prove a return on investment. Just like that, we have proved that having a CX program that creates actionable insights provides a return on investment to the organization. Total nightmare, right? Our recommendation?

ROI 493
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A New Take on ROI: Reduce Failure Demand to Save on Business Cost

InMoment XI

When we manage client programs at InMoment, return on investment (ROI) is always top of mind. To reduce failure demand, we first need to measure it. If we revisit the earlier example—how does the organization measure that the customer visited the website before they called into the call center?

ROI 493