How customer intelligence software helps companies fight the survey epidemic
Alida
APRIL 7, 2016
Despite of advances made in the customer intelligence software space, many companies are still relying on surveys. Even the venerable Pew Research has seen its response rate plummet from 36 percent in 1997 to only nine percent in 2004. The survey industry, however, is still stuck in its old ways. The antidote to the survey epidemic.
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