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Predictive Analytics Examples that Demonstrate Its Impact on Customer Experience

InMoment XI

With predictive analytics, marketers can identify which customers are most likely to be interested in additional products or services, creating more opportunities for successful cross-selling and up-selling. Improve customer lifetime value. Enhance cross-selling and up-selling opportunities. Accelerate operational improvement.

Analytics 260
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Review Management: An Essential Component of Modern Marketing

InMoment XI

Recognizing this, top brands and businesses are integrating review management into their marketing strategies. This process also often involves investing in review management services or deploying online reputation management software to track what customers are saying about your business on various review platforms and social media sites.

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Automotive Reputation Management: Win with Digital and Drive Customer Acquisition

InMoment XI

A well-crafted automotive reputation management strategy is essential for any auto brand looking to build trust, foster customer loyalty, and thrive in a competitive market environment. With the rise of online review platforms and social media, consumers have more power than ever to share their experiences and opinions.

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Struggling to Generate Leads through Video Marketing? Discover Strategies That Work

SurveySparrow

If you’re looking for a video marketing guide , you’re not the only one. There are still some brands that haven’t gotten on board with video marketing – despite knowing its value – and the ones who have been are looking to build a more robust commercial video strategy. Google also prioritizes video content.

Video 95
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6 Killer Applications for Artificial Intelligence in the Customer Engagement Contact Center

If Artificial Intelligence for businesses is a red-hot topic in C-suites, AI for customer engagement and contact center customer service is white hot. This white paper covers specific areas in this domain that offer potential for transformational ROI, and a fast, zero-risk way to innovate with AI.

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How to boost your brand with automated review sharing

BirdEye

Reviews can also be repurposed for various channels and become one of your best marketing tools. But constantly compiling positive excerpts and turning them into tailored social media posts is hugely labor intensive. Why automate social sharing of reviews? Why automate social sharing of reviews?

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YouTube mandates disclosure of AI-generated content in new transparency push

BirdEye

In a landmark move aimed at bolstering transparency and trust, YouTube has introduced a mandatory policy requiring creators to disclose the use of AI-generated content in their videos. This aims to address the urgent issue of synthetic media misleading viewers, a problem magnified by rapid advancements in AI capabilities.