Remove learn creating-customer-journey-map
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Q&A From My CXPA Webinar: From Journey Mapping To Journey Management

Kerry Bodine

On Wednesday I presented a webinar with the Toronto Customer Experience Professionals Association. So many, in fact, that I didn’t have time to answer them all on the webinar itself. I hope you’ll find the answers below helpful on your path to journey management. Discover The Journey. Can we have nested journeys?

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Struggling to Prove the ROI of Customer Experience? You Could Be Missing These 3 Keys to Success

InMoment XI

More than ever before, proving the ROI of customer experience is absolutely vital. And, unfortunately, customer experience programs may fall on the chopping block. To help our customers to do just that, we leverage a philosophy we like to call the “Continuous Improvement Framework.”. to look at cutting discretionary spending.

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Demystifying the Customer Journey Map, featuring Forrester Research

GetFeedback

In this webinar you'll learn how to create a customer journey map, what business objectives it helps achieve, and the differences between B2B and B2C journey mapping.

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11 common customer journey mapping mistakes to avoid

Alida

In a recent webinar on customer experience , we had the honor of hosting Annette Franz , founder and CEO of CX Journey Inc, for an in-depth talk about the why and the how of customer journey mapping. According to Franz, customer experience improvements have stalled. Myth 1: I’ve mapped once; I’m done.

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The Customer Continuum - Making Customer Journeys That Think Like We Do

Speaker: Jared Johnson, Director of Product Strategy, Kin + Carta

Customer journey maps have long been thought of in linear terms: the customer begins clicking on an ad, is taken to the website, browses, and purchases. The trouble is, we're creating linear maps for customers who think in a messy loop. Concrete actions to reshape your customer maps into continuums.

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Q&A From My Webinar on The Business Case for Service Design

Kerry Bodine

This morning I delivered a webinar called The Business Case for Service Design , part of Rosenfeld Media’s day-long virtual conference on The Business Case for Design. I started out by sharing a Venn diagram with my thoughts on the relationship between User Experience, Customer Experience, and Service Design.

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How to Keep Your Customer Experience Momentum

Experience Investigators by 360Connext

My 15-year old high school sophomore son is working diligently on his brand new e-learning curriculum as school is closed for the foreseeable future. Customers, employees, partners, suppliers and everyone in between is confused. Use your existing customer journey maps to find ways to address specific challenges.