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How Market Segmentation Can Be Used to Improve the Customer Experience

InMoment XI

Effective market segmentation is critical to that goal. Every business should know the ins and outs of how their marketing, advertising, and sales team measure up. What Is Market Segmentation? If not, that’s okay because market segmentation isn’t primarily concerned with how many customers you have.

Marketing 260
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Crush your sales goals with affiliate marketing

BirdEye

According to a marketing industry report released in 2022, the affiliate marketing industry grew by 47% between 2018 and the end of 2021. This industry is slated to continue to grow, with recent projections predicting that the affiliate marketing industry is likely to grow from $13 billion in 2022 to $15.7

Sales 98
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Promotional Products for Every Industry: A Comprehensive Guide

CSM Magazine

If you’re overwhelmed by the wide selection of promotional products available today, understanding which promotional products fit best with your industry can make choosing the right product easier. Keep reading to learn about the best promotional products for your industry and the benefits of using promotional items with your logo.

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This Call May Be Recorded: How Conversation Intelligence Is Transforming the Contact Center Industry

BlueOcean

Customer care QA processes are moving from limited sampling to real-time, holistic analysis thanks to emerging conversation intelligence technologies that impact every corner of the contact center for the better. The rate at which contact center technology has evolved accelerated during the pandemic years. She was blunt.

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6 Killer Applications for Artificial Intelligence in the Customer Engagement Contact Center

If Artificial Intelligence for businesses is a red-hot topic in C-suites, AI for customer engagement and contact center customer service is white hot. This white paper covers specific areas in this domain that offer potential for transformational ROI, and a fast, zero-risk way to innovate with AI.

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Sales & Marketing Leadership Appointments

2020 Research

These appointments reflect Sago’s commitment to serving its clients and enhancing the human experience in market research. “At Sago, we believe that market research has the opportunity to transform how companies better understand their customers’ needs and preferences,” states CEO, Reed Cundiff.

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Sales & Marketing Leadership Appointments

2020 Research

These appointments reflect Sago’s commitment to serving its clients and enhancing the human experience in market research. “At Sago, we believe that market research has the opportunity to transform how companies better understand their customers’ needs and preferences,” states CEO, Reed Cundiff.