The ROI of Generative AI in CX: The Financial Case for AI Automation
TechSee
MARCH 4, 2024
Enterprise leaders are constantly seeking innovative ways to improve their customer experience (CX), ideally while improving their bottom line. However, the cost of AI talent, AI training, tuning, and refinement, as well as LLM consumption-based tokens at scale, begs the question, is Generative AI in CX a financially sound endeavor?
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