Sat.Dec 02, 2023 - Fri.Dec 08, 2023

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Unwrapping Customer Loyalty: How to Drive Retention After the Holidays 

Optimove

Why It Matters: Understanding the dynamics of customer behavior is the key to creating Customer-Led Marketing strategies that drive retention. By focusing on factors such as initial purchase quantity and efficient return management, you can enhance the customer experience and cultivate lasting relationships that extend well beyond the peak holiday shopping season.

Loyalty 75
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Your Guide to Managing and Measuring Customer Experience KPIs and Metrics

InMoment XI

As competition and buyer empowerment compound, customer experience (CX) is proving to be the only truly durable competitive advantage. Organizations must learn how to measure, manage, and act on customer experience KPIs and metrics so that they can deliver experiences that lead to increased loyalty, lower churn, more referrals, positive word of mouth, and higher-value customers.

Metrics 260
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3 Reasons Customer Journey Maps Fail

Seaton CX

Customer Journey Mapping is a critical tool for managing, measuring, and improving customer experiences. A successful customer journey map creates empathy for customers and sparks customer-centric change. It shows you where to invest your limited resources (time, people, and money) to change the customer experience. When those changes also improve business outcomes, your journey mapping initiative is a success.

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Win the Customer, Not the Argument

ShepHyken

In a confrontation with a customer, you have a goal: win the customer , not the argument. I’ve written about this before, and it’s worth coming back to this topic from another angle with a different example. First, an interaction with a customer should never result in an argument. The best people in customer service, sales, or any frontline customer-facing job avoid escalating a confrontation to the level of a dispute.

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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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[Experience Action Podcast] Balancing Humans and AI in CX

Experience Investigators by 360Connext

Are you ready to uncover the secret to balancing human touch with the scalability of Artificial Intelligence (AI) in Customer Experience (CX)? Tune in and join Jeannie Walters on an insightful journey that takes us to the meeting point of tech and touch, where we examine the delicate dance between personalization and privacy. As we embark on this exploration, we draw inspiration from the likes of Amazon, Chewy, and Zappos, giants who have successfully integrated AI to create a human-centered exp

Analysis 143

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Why Investing in Customer Success Training Is a Smart Decision

CSM Magazine

For companies looking to stand out from competitive and crowded markets, it’s no longer enough to provide great products or services only. Today, a company’s success is also closely tied to its ability to provide exceptional customer service, which helps retain loyal customers and generate repeat business. However, delivering excellent customer service requires more than just hiring people and having the necessary tools.

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4 Gold CX Metrics for CX Leaders

ClearAction

4 Gold CX Metrics for CX Leaders Lynn Hunsaker Concentrate on just 4 CX metrics and you’ll see greater progress in more than 20 growth metrics. Precedents for this approach include fitness, student performance, and most things in life. For example, in fitness, instead of miracle pills or constant weighing or Spanx®, it’s best to focus on calories eaten, calories burned, and mindset/stress management.

Metrics 62
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Best Customer Experience Books 2023 in Digital Data, Design and Centricity

eglobalis

Best Customer Experience Books 2023 in Digital Data, Design and Centricity The post Best Customer Experience Books 2023 in Digital Data, Design and Centricity appeared first on Eglobalis.

Data 135
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8 loyalty trends for 2024: intelligent, data-led marketing

Currency Alliance

Loyalty trends, as we’ve said in our previous years’ trends articles, are interesting to think about – but they are not necessarily reflective of what your own brand should be focusing on in the next year. To consider a loyalty topic to be a ‘trend’, it needs to be on the roadmap during 2024 for at least 25% of leading loyalty programs and on the radar for at least 50% of companies.

Loyalty 59
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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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1XBet Onlayn Kazinoda Aviator Oyununu Oynay?

C3Centricity

1XBet Onlayn Kazinoda Aviator Oyununu Oynayın 1XBet Onlayn Kazinoda Aviator Oyununu Oynayın Content Bet Casino-da Aviator Oyununu Oynamağa Necə Başlamaq olar Bet VIP Proqramında qeydiyyat Bet Aviator Oyun İcmalı – Aviator 1Xbet Money Oyununu Oynayın Bet aviator proqramı Casino Limitləri bet onlayn Aviator-ni mobil telefona quraşdıra bilərəmmi? Promo Kod və Bonus ilə 1XBet Aviator Game Casino oynayın Virtual Pul üçün oyun 1XBet, o cümlədən Aviator Hack Aviator-ni haradan tapa bilərəm?

Banking 226
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QUI QUOTES Reminders about Leadership and Employee Engagement.

Bill Quiseng

English writer Samuel Johnson said, “People need to be reminded more often than they need to be instructed”. So, I encourage you to remind yourself and your colleagues every day about each one of these fifteen QUI QUOTES about leadership and employee engagement. ASSETS Your employees are not your most important assets. It is about how your employees FEEL about you and your company.

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Unleashing the Power of AI vs. Human Touch: Which Delivers a Superior Customer Experience?

Beyond Philosophy

Unleashing the Power of AI vs. Human Touch: Which Delivers a Superior Customer Experience ? I often say, “None of us are as clever as all of us.” However, sayings are more useful when they can spur action. So, we have a proposition for you: If you have something you want to say about experiences or technology, statistics, or reports, feel free to share them via video.

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True Personalisation is Unworkable for Customer Experience

eglobalis

True Personalisation is Unworkable for Customer Experience The post True Personalisation is Unworkable for Customer Experience appeared first on Eglobalis.

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Reimagine Your Communications With A Unified Platform

Cut complexity and boost efficiency while empowering your customers with Nextiva's unified communications platform. Nextiva streamlines workflows and centralizes customer interactions, all while simplifying business collaboration, increasing productivity, and reducing employee burnout.

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Using AI to Delight Your Customers With More AI (Authentic Interactions)

C3Centricity

Artificial Intelligence (AI) has become an integral part of our daily lives and has revolutionized how we interact with technology and businesses. This post discusses how to use AI to enhance customer experience with another AI, authentic interactions. Over the past year, the AI landscape has witnessed a significant shift from AI versus AI competitions to AI working in collaboration with AI.

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Top strategies to boost your corporate reputation management

BirdEye

We live in a world where one tweet, review, or post can tip the scales for your brand. And, as a Birdeye survey points out, about 92% of people read at least two reviews before choosing a business. So, it’s pretty clear that corporate reputation management (CRM) isn’t just about following trends. It’s the heartbeat of your brand, silently yet powerfully shaping how people perceive your business.

Strategy 116
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How Any Business Can Adopt a Hospitality Mentality

ShepHyken

Top Takeaways: The hospitality mentality is a mindset that focuses on treating every customer as a valued guest, going beyond their expectations, and providing exceptional service. This mindset can be applied to every organization in any industry. A hyper-personalized experience is making the customer or guest feel like they are the only one that matters, even if it is only for a brief period of time.

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The Ultimate Guide to Choosing Customer Support Software

Team Support

In today’s customer-centric market, providing exceptional support is non-negotiable. According to research by Microsoft, 59% of consumers have higher expectations for customer service than they did the year prior. As customer expectations continue to rise, businesses must invest in robust customer support software to streamline interactions, enhance efficiency, and ultimately build lasting relationships.

Software 105
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Navigating the Future: Unveiling Trends and Bold Predictions in Customer Experience

Ready to explore 2024’s CX landscape? Join experts from SMG and guest Forrester as they discuss prominent trends actively shaping the industry and dive into a stack of bold predictions for the year ahead. Will the average customer experience improve? How can leaders leverage their CX metrics to establish financial linkage? What will global firms achieve using customer-facing generative AI?

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Customer Loyalty in Fintech: Trish Wethman’s Transformational Approach

Blake Morgan

                                  For fintechs to keep customers loyal, a deep understanding of their needs and challenges is essential. Trish Wethman, Chief Customer Officer at Best Egg, a subsidiary of Marlette Funding, stands out in this respect. She has redefined customer experience (CX) in the fintech world by centering it around financial confidence.

Loyalty 105
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Inbox to impact: Follow-up email examples + templates to try

BirdEye

Effective communication is the lifeline of business relationships. Email continues to be a dominant communication channel, with 73% of businesses relying on it for important announcements. In fact, 38% regard email as their most effective means of communication. But we’ve all dealt with the frustration of unreturned emails and missed connections.

Examples 110
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Linking ESG Programs to Corporate Financial Performance: An Econometric Analysis Approach

CSM Magazine

As businesses increasingly prioritize the incorporation of environmental, social, and governance (ESG) initiatives into their daily operations, many executives are rightfully pondering not only the moral implications of responsible ESG practices but – perhaps more importantly – how to quantify their impact on corporate financial performance (CFP). In the contemporary corporate landscape, a notable 90 percent of ESG-focused respondents prioritize the environmental aspect, while 52 and 60 percent

Financial 105
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Elevating Business Communications: Mastering Call Forwarding in the Modern Workplace

NobelBiz

Business call forwarding is a vital tool that seamlessly redirects incoming calls to ensure constant communication with clients and colleagues. It offers enhanced flexibility and customization compared to traditional methods, allowing businesses to tailor their call management strategies. With advanced VoIP features like simultaneous ringing and call queues, call forwarding enhances productivity and customer service.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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One of The Biggest Mistakes Made Today Is Confusing Inertia With Loyalty

Beyond Philosophy

During a recent discussion with a valued client, I uncovered an interesting revelation. While they were delighted with their repeat business, which they attributed to customer loyalty , a closer look at the repeat business statistics painted a different picture. What I observed wasn’t a steadfast commitment from their customers; rather, it appeared to be inertia.

Loyalty 88
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Getir end-to-end workforce management: Amazon Forecast and AWS Step Functions

AWS Machine Learning

This is a guest post co-authored by Nafi Ahmet Turgut, Mehmet İkbal Özmen, Hasan Burak Yel, Fatma Nur Dumlupınar Keşir, Mutlu Polatcan and Emre Uzel from Getir. Getir is the pioneer of ultrafast grocery delivery. The technology company has revolutionized last-mile delivery with its grocery in-minutes delivery proposition. Getir was founded in 2015 and operates in Turkey, the UK, the Netherlands, Germany, and the United States.

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How to Write for SEO in 2024 and Beyond

DemandJump

While the acronym SEO—or search engine optimization—first appeared back in the 90s, yesterday’s SEO is not today’s SEO. If your business is still using the strategies and techniques from an earlier era of SEO, there’s a good chance you’re not getting nearly the results you want. That’s because SEO is competitive, and the digital marketers that are the most in tune with the latest and emerging SEO trends are the ones most likely to succeed.

How To 98
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3 Approaches to Drive Adoption of Instant Payment Technologies

SaleMove

Financial institutions want to successfully drive adoption of instant payment technologies. Here are 3 ways to do that with the right interaction platform. The post 3 Approaches to Drive Adoption of Instant Payment Technologies appeared first on Glia Blog | Digital Customer Service Explained.

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11 Tips to Drive Learning Content Consumption

Unlock the full potential of your educational initiatives with the 11 Tips to Drive Learning Content Consumption eBook. You’ll uncover: Why measure content consumption rather than (or in addition to) completion rates and member satisfaction? What are some proven tactics to create quality learner content and raise your content consumption rates? Discover the secrets from leading experts in the field, distilled into practical tips that promise to elevate the quality of your educational offerings,

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Saving Lives With AI-Powered Road Safety Measures

kommunicate

Last Updated on December 4, 2023 Did you know the biggest cause of accidents? It’s not vehicle design, make, or model. The human element of motor safety is usually the biggest cause of accidents which can be highly mitigated using AI. We have had automatic parking for almost a decade now and stricter automobile safety [.] The post Saving Lives With AI-Powered Road Safety Measures appeared first on Kommunicate Blog.

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Foundational data protection for enterprise LLM acceleration with Protopia AI

AWS Machine Learning

This post is written in collaboration with Balaji Chandrasekaran, Jennifer Cwagenberg and Andrew Sansom and Eiman Ebrahimi from Protopia AI. New and powerful large language models (LLMs) are changing businesses rapidly, improving efficiency and effectiveness for a variety of enterprise use cases. Speed is of the essence, and adoption of LLM technologies can make or break a business’s competitive advantage.

Data 97
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B2B Content Marketing Statistics to Consider in 2024

DemandJump

There are a few key differences between B2B (that is, business to business) and B2C (business to consumer) marketing. One of the main differences in B2B sales, for example, is they tend to be heavily relationship-based between the product or service provider and the customer. B2B marketing focuses on regular communication to ensure the product is meeting expectations and fixing any issues that arise.

B2B 98