Thu.Aug 03, 2023

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Customer satisfaction score 101: Building a customer-centric culture 

BirdEye

Imagine a world where every customer leaves your store, feeling satisfied and eager to return. This utopian scenario is the dream of every business owner. However, it’s not just about wishful thinking; it’s about understanding the key metric to make this dream a reality – the customer satisfaction score (CSAT). Customer satisfaction is not just a feel-good metric; it directly impacts a business’s bottom line.

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Leveraging Unstructured Data Analytics: The Key to Unlocking Hidden Customer Insights

InMoment XI

Mastering unstructured data analytics is going to be key for any business wanting to improve the customer experience , and succeed in today’s business environment. While traditional customer feedback is a goldmine of insights that can drive business growth, a substantial portion of this valuable feedback lies in unstructured data. Emails, social media posts, customer reviews, call center transcripts, and open-ended survey responses—all hold crucial information about customer sentiment and prefer

Analytics 488
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2023 Convenience Store Trends: Food, Fuel, and the Future

IntouchInsight

Consumers don’t care about the traditional divisions between industries. Channel blurring, the purchasing of goods and services from an alternative provider instead of one traditionally associated with it, is commonplace today. And this is especially evident in the competition between convenience stores and quick-serve restaurants.

Trends 292
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Maximize the impact of your insight program with a value realization framework

Alida

Maximize project value with a Value Realization Framework. Understand stakeholder needs, map deliverables, and drive high-value outcomes.

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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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What is a Customer Feedback Loop?

Feedbackly

While many brands know the importance of collecting feedback, not everyone carries out a systemic approach to using them for improvement. But, a good feedback management process can make a positive difference in a brand. The customer feedback loop is a strategy for improving customer experience using user reviews. It is a very effective way of collaborating with your customers to identify and solve problems while showing accountability, effort, and respect.

More Trending

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Follow These Incredibly Useful Tips Proven to Build a Successful Career

Beyond Philosophy

My podcast colleague teaches introductory marketing to his MBA students, a class offered in their first semester when their energy is high, and their enthusiasm is, too. Inevitably, these same exuberant students will appear at his office hours wanting career advice. Of course, my podcast colleague is an academic, so while he has never steered anyone wrong, he has a limited frame of reference for his counsel.

Tips 78
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The Barbenheimer Phenomenon: What Social Data Tells Us

Brandwatch CX

Did the amalgamation of Barbie and Oppenheimer benefit both films, and why? Plus, what does this mean for the movie industry moving forward? Let's find out.

Data 87
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Enhancing AWS intelligent document processing with generative AI

AWS Machine Learning

Data classification, extraction, and analysis can be challenging for organizations that deal with volumes of documents. Traditional document processing solutions are manual, expensive, error prone, and difficult to scale. AWS intelligent document processing (IDP), with AI services such as Amazon Textract , allows you to take advantage of industry-leading machine learning (ML) technology to quickly and accurately process data from any scanned document or image.

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Car Wash Marketing: A Getting Started Guide

ReviewTrackers

No matter the size of your operation, you should use effective car wash marketing tactics to attract, engage, and retain customers. Here's your guide.

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Build and train computer vision models to detect car positions in images using Amazon SageMaker and Amazon Rekognition

AWS Machine Learning

Computer vision (CV) is one of the most common applications of machine learning (ML) and deep learning. Use cases range from self-driving cars, content moderation on social media platforms, cancer detection, and automated defect detection. Amazon Rekognition is a fully managed service that can perform CV tasks like object detection, video segment detection, content moderation, and more to extract insights from data without the need of any prior ML experience.

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The Barbenheimer Phenomenon: What Social Data Tells Us

Brandwatch CX

Did the amalgamation of Barbie and Oppenheimer benefit both films, and why? Plus, what does this mean for the movie industry moving forward? Let's find out.

Data 66
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Forrester 2023 Digital Transformation Services Landscape

West Monroe

Forrester 2023 Digital Transformation Services Landscape Report recognizes West Monroe among notable vendors in digital transformation services. This report recognizes a list of notable providers, serving as a valuable resource for executives and transformation leaders to better understand different digital transformation service providers. Executives use the list to explore different service providers and potentially select a provider aligned with their specific needs and market focus.

Report 52
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Top 10 B2B SaaS Feedback Software

SurveySensum

Imagine you run a B2B marketing software company that provides innovative marketing solutions to small businesses. You have a great product that your team has worked tirelessly to develop. But you’re not quite sure how it’s being received by your customers. You’ve many questions like – Are they happy with your service? Are there any pain points that need addressing?

B2B 52
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Reimagine Your Communications With A Unified Platform

Cut complexity and boost efficiency while empowering your customers with Nextiva's unified communications platform. Nextiva streamlines workflows and centralizes customer interactions, all while simplifying business collaboration, increasing productivity, and reducing employee burnout.

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Back-to-School Tech & Trends: The Power of Omnichannel Dynamics

2020 Research

Sago’s recent webinar, Back-to-School Tech & Trends: The Power of Influencers and Omnichannel Dynamics, delves into the fascinating world of back-to-school technology trends and the results from a recent survey of American and Canadian back-to-school shoppers. The objective of the joint omnibus study with element54 was to gain insights into the emerging use of technology and the role of influencers and social media in driving back-to-school decisions and omnichannel dynamics.

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Join Us at Pulse Encore: Elevating Customer Success to New Heights

Gainsight

Ready for liftoff? Gainsight is thrilled to announce Pulse Encore —an exclusive gathering of minds, ready to share, connect, and level up the world of Customer Success. This can’t-miss event for all Customer Success, Product, Community, and Customer Education enthusiasts features not one, but two exclusive gatherings in New York City on September 28th and in Austin, Texas on October 19th.

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Mobile App Surveys: Questions, Benefits, and Best Practices

Zonka Feedback

Looking for effective questions to create Mobile App Surveys? Explore the most effective Mobile App Survey Questions to create powerful mobile surveys for collecting actionable feedback. With over 52% of the internet traffic coming from mobile devices and 90% of that coming from mobile apps, the usage of mobile applications is unchallenged.

Survey 52
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Neil Hoyne, Renowned Customer Analytics Expert and Best-Selling Author to Keynote Optimove’s Connect Conference 

Optimove

Renowned customer analytics expert and best-selling author of “Converted: The Data-Driven Way to Win Customers’ Hearts,” Neil Hoyne, will deliver the keynote address at Optimove Connect. As one of the foremost authorities on customer relationship marketing, as well as a Senior Fellow at the Wharton School and Chief Strategist at Google, Hoyne will share valuable insights and practical tips with top marketers during the conference on October 25-26 at the InterContinental David,

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11 Tips to Drive Learning Content Consumption

Unlock the full potential of your educational initiatives with the 11 Tips to Drive Learning Content Consumption eBook. You’ll uncover: Why measure content consumption rather than (or in addition to) completion rates and member satisfaction? What are some proven tactics to create quality learner content and raise your content consumption rates? Discover the secrets from leading experts in the field, distilled into practical tips that promise to elevate the quality of your educational offerings,

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Follow These Tips to Build A Successful Career

My Customer

My podcast colleague teaches introductory marketing to his MBA students, a class offered in their first semester when their energy is high.

Tips 52
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What Is Good Service? Customer Perceptions Keep Changing

Brad Cleveland Blog

The experiences that customers have with any organization—not just yours or others in your industry—shape their perceptions. So you’ve got to continually revisit what good service means. For customer experience leaders, this can seem like a daunting challenge. Fortunately, it’s … Continue reading → The post What Is Good Service? Customer Perceptions Keep Changing appeared first on Brad Cleveland.

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Forrester 2023 Digital Transformation Services Landscape

West Monroe

Forrester 2023 Digital Transformation Services Landscape Report recognizes West Monroe among notable vendors in digital transformation services. This report recognizes a list of notable providers, serving as a valuable resource for executives and transformation leaders to better understand different digital transformation service providers. Executives use the list to explore different service providers and potentially select a provider aligned with their specific needs and market focus.

Report 40
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What Is Good Service? Customer Perceptions Keep Changing

Brad Cleveland Blog

The experiences that customers have with any organization—not just yours or others in your industry—shape their perceptions. So you’ve got to continually revisit what good service means. For customer experience leaders, this can seem like a daunting challenge. Fortunately, it’s … Continue reading → The post What Is Good Service? Customer Perceptions Keep Changing appeared first on Brad Cleveland.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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How Data Pros Can Help Build The Future Of Customer Experience Insights

Forrester's Customer Insights

Join us at Forrester’s Data Strategy & Insights event to learn about how customer experience and data professionals can work more closely to ensure that they collectively provide the analytics and insights their organizations need to improve experiences.

Data 26
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7 Reasons Why Customer Experience is the Next Competitive Battleground

Retently

“Customers are no longer buying products and services– they are buying experiences delivered via the products and services.” – Gregory Yankelovich In a world where your potential competitors are just a click away, customer experience is the new marketing battleground. Customers no longer pick brands for individual products or services; instead, they choose the business that delivers the best experiences.

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Steering Toward Success: Three Approaches To Building Outcomes-Based Joint Success Plans

Forrester's Customer Insights

A joint customer success plan is a roadmap to help steer customers towards achieving their desired outcomes.

Roadmap 26
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Scale training and inference of thousands of ML models with Amazon SageMaker

AWS Machine Learning

As machine learning (ML) becomes increasingly prevalent in a wide range of industries, organizations are finding the need to train and serve large numbers of ML models to meet the diverse needs of their customers. For software as a service (SaaS) providers in particular, the ability to train and serve thousands of models efficiently and cost-effectively is crucial for staying competitive in a rapidly evolving market.

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10 Questions to Ask Before Buying an LMS

Find your perfect LMS. Choosing the right Learning Management System (LMS) is crucial for your business's success. With so many options available in the market, how do you ensure you make the best choice? This guide is your key to finding the ideal enterprise learning platform for your business. Compiled by industry experts, these questions will help to clarify your needs, prioritize your most essential features, and guide you through the evaluation process.

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Customer Experience-Inspired Corporate Strategy

ClearAction

Customer Experience-Inspired Corporate Strategy Lynn Hunsaker Customer experience-inspired corporate strategy is rare, according to a recent poll in a strategic planning LinkedIn group. In my 5-year study of B2B CX practices , we asked: “Is customer experience (1) a determinant or (2) a subset of corporate strategy, or (3) is it unrelated?” If you define “customer experience” as as post-sales retention, or programs, or a department, or interactions, your answer may be &

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Accelerate business outcomes with 70% performance improvements to data processing, training, and inference with Amazon SageMaker Canvas

AWS Machine Learning

Amazon SageMaker Canvas is a visual interface that enables business analysts to generate accurate machine learning (ML) predictions on their own, without requiring any ML experience or having to write a single line of code. SageMaker Canvas’s intuitive user interface lets business analysts browse and access disparate data sources in the cloud or on premises, prepare and explore the data, build and train ML models, and generate accurate predictions within a single workspace.

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Testing for Superior CX with Cyara

Cyara

Customer experience (CX) is a crucial, yet often overlooked, aspect of any testing journey. According to a survey conducted by Qualtrics and ServiceNow , 80% of customers state they have switched brands due to poor CX, and 43% suggest they would likely switch brands after only a single negative customer service interaction.

Survey 67