Thu.Dec 14, 2023

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Why Confusing Inertia With Loyalty Will Eventually Kill Your Business

Beyond Philosophy

In a meeting with a long-time client, I learned how pleased they were with their repeat business, which they saw as loyal customers coming back for more. However, when they showed me the repeat business stats, what I saw wasn’t loyalty; it was inertia. I knew these customers would leave my client when the competition had a good enough offer. Now, some of you might be scratching your heads, wondering what I am talking about.

Loyalty 88
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Improve your Stable Diffusion prompts with Retrieval Augmented Generation

AWS Machine Learning

Text-to-image generation is a rapidly growing field of artificial intelligence with applications in a variety of areas, such as media and entertainment, gaming, ecommerce product visualization, advertising and marketing, architectural design and visualization, artistic creations, and medical imaging. Stable Diffusion is a text-to-image model that empowers you to create high-quality images within seconds.

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Outsourcing Marketing: A Real-World Guide for 2024

Helpware

For all market players, major and minor, Internet marketing is a necessity. Nonetheless, finding and supporting a full-time team is usually ineffective. It entails vast operating expenses and distracts from your primary business functions.

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Automate PDF pre-labeling for Amazon Comprehend

AWS Machine Learning

Amazon Comprehend is a natural-language processing (NLP) service that provides pre-trained and custom APIs to derive insights from textual data. Amazon Comprehend customers can train custom named entity recognition (NER) models to extract entities of interest, such as location, person name, and date, that are unique to their business. To train a custom model, you first prepare training data by manually annotating entities in documents.

Banking 93
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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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What Customer Experience Monitoring & Theater Have In Common

Cyara

On Broadway, shows will run for weeks, months and even years. The length of the run is dependent upon how long they keep selling tickets, so the producers must be constantly monitoring ticket sales and making sure that the customer experience (in this case the audience experience) is positive, and one that elicits rave reviews and referrals. Do you think that people would still come from around the world, purchasing high-priced tickets and packing themselves into seats for the opportunity to wat

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Staying Ahead of the Curve: Optimove’s 2024 Marketing Trends & Predictions

Optimove

Enhance your customer segmentation with our advanced guide Download Now Informed by our work with thousands of marketing experts representing 1,200+ brands and exclusive insights from our surveys of more than 2,000 consumers, here are the pivotal latest marketing trends we see shaping the landscape in 2024. Get ready for our top digital marketing trends for 2024.

Trends 72
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Coming Soon: Uplight + Autogrid to Unlock the Full Potential of Customer-centric Flexible Capacity

Uplight

As we continue to lead in our mission to accelerate the clean energy ecosystem, we’re excited to share that Uplight has signed a definitive agreement to acquire AutoGrid. This acquisition will fundamentally expand our partners, programs, and ability to create and manage load flexibility for utilities, ecosystem partners, and grid operators around the globe.

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23 Social Media Holidays to Celebrate This January

Brandwatch CX

Leverage these holidays to connect with your social media audience. Capitalize on creativity, knowledge and the spirit of celebration for your strategy.

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How going the extra mile to understand customers propelled Squire into a $750m SaaS company 

ChurnZero

Barbershops are as American as baseball and apple pie. It’s also a line of business that hasn’t changed much in decades, observed Dave Salvant when he co-founded Squire. As a young man growing up in Brooklyn, NY, he would do odd jobs at a hair salon run by his aunt. As with any small business, he noticed she often had her hands full juggling duties.

Company 52
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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Customer Sentiment Analysis Vs. Emotions Analytics

Feedbackly

Customer emotions play a significant role in strengthening brand loyalty and fueling a brand’s growth. After all, building meaningful connections with your clientele and building the customer journey around their preferences can go a long way. But, obtaining an accurate picture of how customers feel may seem like a hard task. Fortunately, there are two ways of getting into it.

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The Fred Factor Effect: Transforming CX from Ordinary to Exceptional

Doing CX Right

Award-winning author and leadership expert, Mark Sanborn and Stacy Sherman discuss how to consistently deliver positive emotion and go beyond ordinary service based on 4 principles of "The Fred Factor." The post The Fred Factor Effect: Transforming CX from Ordinary to Exceptional appeared first on Doing CX Right.

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23 Social Media Holidays to Celebrate This January

Brandwatch CX

Leverage these holidays to connect with your social media audience. Capitalize on creativity, knowledge and the spirit of celebration for your strategy.

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Evolving Brand Design at Help Scout

Help Scout

In the past year, we evolved the Help Scout brand and learned a lot in the process. While each journey is unique, here are some steps any team can take to make big changes happen, quickly and at scale.

Brands 52
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Reimagine Your Communications With A Unified Platform

Cut complexity and boost efficiency while empowering your customers with Nextiva's unified communications platform. Nextiva streamlines workflows and centralizes customer interactions, all while simplifying business collaboration, increasing productivity, and reducing employee burnout.

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AI Strategies for Max High LTV Customer Retention

My Customer

Navigating the New Era of Customer Loyalty: AI Strategies for Maximizing High LTV Customer Retention In an era where growth is no longer.

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GenAI’s World-Changing Power Is Putting Knowledge To Work

Forrester's Customer Insights

Generative AI will not just disrupt — it will shatter markets, industries, and economies in waves over the next 10 to 15 years. We sense this, but why and how will this happen? We think that generative AI drives the cost of knowledge activation to zero and creates a virtual knowledge loop that increases what is known in the world by more people. We are launching deep research into this topic and invite you to join us.

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Why Confusing Inertia With Loyalty Is A Mistake

My Customer

Listen to the Podcast Here. In a meeting with a long-time client, I learned how pleased they were with their repeat business, which they.

Loyalty 52
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Change Management Is The Sweet Spot For Tech Adoption: A Tale of Two ERPs

Forrester's Customer Insights

It was the best of times; it was the worst of times… Company A and Company B are both implementing new ERP systems. On paper, these companies, and the ERP solutions they are implementing, are the same.

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11 Tips to Drive Learning Content Consumption

Unlock the full potential of your educational initiatives with the 11 Tips to Drive Learning Content Consumption eBook. You’ll uncover: Why measure content consumption rather than (or in addition to) completion rates and member satisfaction? What are some proven tactics to create quality learner content and raise your content consumption rates? Discover the secrets from leading experts in the field, distilled into practical tips that promise to elevate the quality of your educational offerings,

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Unmasking the Service Illusion: Why Listening to Customers Matters More Than Ever

Brad Cleveland Blog

Consumer Reports’ November/December 2023 issue is on newsstands now. The company’s flagship website and magazine publishes reviews and comparisons of consumer products and services, reaching millions of readers each month. The website (CR.org) has been called “the most successful online … Continue reading → The post <strong>Unmasking the Service Illusion: Why Listening to Customers Matters More Than Ever</strong> appeared first on Brad Cleveland.

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Three Key Findings from The Forrester Wave: Sales Readiness Solutions, Q4 2023

Forrester's Customer Insights

The stakes are high for B2B buyer seller enablement. As enterprise buyers tighten their budgets, the competency of B2B sellers is more critical than ever before.

Sales 33
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Unmasking the Service Illusion: Why Listening to Customers Matters More Than Ever

Brad Cleveland Blog

Consumer Reports’ November/December 2023 issue is on newsstands now. The company’s flagship website and magazine publishes reviews and comparisons of consumer products and services, reaching millions of readers each month. The website (CR.org) has been called “the most successful online … Continue reading → The post <strong>Unmasking the Service Illusion: Why Listening to Customers Matters More Than Ever</strong> appeared first on Brad Cleveland.

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Retailers Are Being Barraged With Cyberattacks This Holiday Season – Prepare!

Forrester's Customer Insights

Raise cyberattack awareness with your staff and prepare your incident response plans to prepare for cyberattacks this holiday season.

Retail 31
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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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The Art Of Customer Success: Exclusive Insights From Industry Leaders

SmartKarrot

Welcome to a comprehensive exploration of the intricate world of customer success. In this deep dive, we will unravel the secrets of customer success strategies, client relationship building, and the nuances of customer success in various industries. Join me in this enlightening conversation with industry leaders as we dissect the art of client management and customer growth.

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Streamlining ETL data processing at Talent.com with Amazon SageMaker

AWS Machine Learning

This post is co-authored by Anatoly Khomenko, Machine Learning Engineer, and Abdenour Bezzouh, Chief Technology Officer at Talent.com. Established in 2011, Talent.com aggregates paid job listings from their clients and public job listings, and has created a unified, easily searchable platform. Covering over 30 million job listings across more than 75 countries and spanning various languages, industries, and distribution channels, Talent.com caters to the diverse needs of job seekers, effectively

Data 83
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The Art Of Customer Success: Exclusive Insights From Industry Leaders

SmartKarrot

Welcome to a comprehensive exploration of the intricate world of customer success. In this deep dive, we will unravel the secrets of customer success strategies, client relationship building, and the nuances of customer success in various industries. Join me in this enlightening conversation with industry leaders as we dissect the art of client management and customer growth.

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Boost productivity on Amazon SageMaker Studio: Introducing JupyterLab Spaces and generative AI tools

AWS Machine Learning

Amazon SageMaker Studio offers a broad set of fully managed integrated development environments (IDEs) for machine learning (ML) development, including JupyterLab, Code Editor based on Code-OSS (Visual Studio Code Open Source), and RStudio. It provides access to the most comprehensive set of tools for each step of ML development, from preparing data to building, training, deploying, and managing ML models.

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10 Questions to Ask Before Buying an LMS

Find your perfect LMS. Choosing the right Learning Management System (LMS) is crucial for your business's success. With so many options available in the market, how do you ensure you make the best choice? This guide is your key to finding the ideal enterprise learning platform for your business. Compiled by industry experts, these questions will help to clarify your needs, prioritize your most essential features, and guide you through the evaluation process.

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Police Team Receive Customer Service Excellence Award

CSM Magazine

A FIRST FOR A FORCE….Cleveland Police and Crime Commissioner Steve Turner with the Centre for Public Excellence award The police complaints-handling team from the Office of the Police and Crime Commissioner’s (OPCC) has been recognised for its customer service excellence. Cleveland is one of the only forces in the country to have an external team as the public’s first point of contact for police complaints.

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3 Ways Devo Uses Gainsight Customer Communities to Engage Members and Expand Business

Gainsight

It’s no surprise that highly engaged customers tend to be happier, longer-lasting customers. But there’s a catch: It can be a challenge to reach every customer as your business scales. Enter Digital Customer Success (CS). With Digital CS, teams can leverage data and one-to-many communications channels to ensure successful customer experiences and outcomes at scale.

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Is NPS Still Relevant in Enhancing Customer Experience?

SurveySensum

NPS has long been a go-to metric for businesses seeking to gauge customer loyalty and satisfaction. However, as businesses adapt to changing consumer behaviors and expectations, a critical question emerges – ‘ Is NPS still relevant in the ever-changing business environment? ’ If you have wondered the same and are still sending NPS surveys JUST because everyone is doing it, then you are not alone.

NPS 52