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The problem with omni-channel…

Smith+co CX

This may just be an issue of semantics, but customers don’t think in channels - they are just shopping by whatever means come natural and easy at that moment in time. So why do we call it omni- channel ? The omni-channel world is dominated by talk of technology and less talk about experience. © Smith+Co 2014.

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3 Reasons Why You Should be Tracking Customer Experience as Part of Your eCommerce Strategy

Kayako

eCommerce is probably the field with the most key performance indicators ( KPIs ) to track. As mentioned, there are a lot of different things you can be keeping track of when running an eCommerce business and a lot of different ways you can get ahead. That’s what customers expect on each of their touchpoints with your business.

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A Comprehensive Guide to Voice of the Customer for eCommerce

Thematic

The best eCommerce customers have a high repeat purchase rate and leave positive comments. Enhanced Customer Experiences: Understanding customer expectations at every touchpoint allows you to design seamless, enjoyable experiences that increase brand loyalty. Say, a proportion of these high-repeat customers start to drop off.

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The time is now for omnichannel retail: 2021 consumer trends

delighted

Omnichannel retail will be the new normal. The unprecedented conditions caused by the coronavirus pandemic threw the spotlight on a trend that has been around for over a decade: omnichannel. Omnichannel retail not only implies a brand’s presence in multiple channels (e.g.

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5 Features the Best Ecommerce Platform Should Have

Oracle

Shopping cart, wish list, gift card, coupon – these concepts have migrated online with the rise of ecommerce and are now primarily associated with nifty icons on a website rather than objects of the physical world. According to Statista , the ecommerce share of all retail sales worldwide amounted to nearly 12% ($2.8 trillion) in 2018.

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3 Technologies Changing the Ecommerce Payments Landscape

Oracle

Change is constant in the world of ecommerce. Digital transformation is no longer a novel idea, seamless omnichannel experiences are a prerequisite to success, and the behaviors and expectations of retail shoppers have shifted. Global retail ecommerce sales are expected to reach $4.5 There are 80 million millennials in the U.S.

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Raiders of the Lost Omnichannel Experience

OpinionLab

The reason I’m telling you all this, besides the fact that I love the movie and talk about it every chance I get, is that Indy’s non-impact on the final outcome of the film is eerily similar to an experience I had recently with a prominent omnichannel retailer. So how do you deliver great omnichannel CX?