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What’s a Customer Journey Map? Template & Crash Course

PeopleMetrics

Customer journey mapping can make the crucial difference between driving business success and seeing flagging customer satisfaction, retention rates, and revenue. Creating an amazing customer experience (CX) is an intentional process. Customer journey mapping is a foundational part of that process.

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How to Enhance the Guest Experience: Trends and Best Practices

InMoment XI

With today’s travelers raising their expectations while being exposed to a seemingly unlimited number of hospitality solutions, it is critical that operators deliver experiences that reflect the lives of their customers. It encompasses the entire customer journey — through processes, policies, and people.

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12 Customer Net Promoter Score Facts That Will Blow Your Mind!

SurveySparrow

Every business owner’s biggest dream is to grow their business and make customers happy. And one simple way to make this dream come true is by measuring customer net promoter score. The NPS allows you to measure customer loyalty to give them the best possible experience throughout a customer’s journey.

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Text Analytics in Customer Feedback: The CXO’s Secret Weapon

Lumoa

Have you ever traveled to a country where you didn’t speak the language? After that frustrating experience, I had a newfound appreciation for customers who have to deal with unresponsive customer experience (CX) teams that fail to act on customer feedback! Large volumes of qualitative data turn into actionable insights.

Analytics 208
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How to Calculate the Net Promoter Score: The Easy Way to Create Customer Loyalty

CustomerGauge

How can you discover the health of your customer experience? The Net Promoter Score® (NPS) and its expanded version the Net Promoter System are metrics proven to measure customer loyalty. The Net Promoter Score gauges how loyal your customers are, by conducting short 2-minute surveys.

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Customer Journey: Improving Customer Experience Through Mapping – Part 2 of 2

NobelBiz

Every company should model its customer journey in order to better understand its consumers and grow. It enables you to visualize each touchpoint throughout the customer journey, allowing you to gain a deeper understanding of the client’s motives and difficulties. Creating personas here is key.

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Likert Scale: Gauging the Attitudes of Your Customers

InMoment XI

While some may think the Likert scale is only used in academic research, it is a cornerstone of survey strategies across various industries such as travel & hospitality, automotive, and financial services. This can come in the form of a Net Promoter Score (NPS) survey or a Customer Satisfaction Survey (CSAT).