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XI Café Podcast, Episode 6: Demonstrating CX Impact, ROI, and More With The Customer Show’s Mary Anne Ghobrial

InMoment XI

InMoment’s Simon Benns sat down with her on the recent XI Cafe Podcast to chat with Mary Anne about what you can expect to see at The Customer Show this year, as well as getting Mary Anne’s insider knowledge as to what are the key trends and concerns for CX professionals in APAC.

ROI 260
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Insights Utilization Rate Drives Growth Through Customer-Centric Organizations

ClearAction

Insights Utilization Rate Drives Growth Through Customer-Centric Organizations Lynn Hunsaker Customer-centric organizations use experience insights as the basis for each work group’s thinking and actions. Centric means aligned : customers’ well-being is the center of every decision).

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Business Value and ROI of Customer Experience: The Step-by-step Guide

Lumoa

Is it possible to determine the ROI of customer experience, if so, how do you do that? In this article, we explain the relationship between revenue growth and customer experience. In addition, we share tools that will help you calculate the ROI of your own customer experience projects. Not necessarily.

ROI 259
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How to Prove the ROI of Your Voice of the Customer (VoC) Program

GetFeedback

For most businesses, understanding the Voice of the Customer is like trying to figure out how to experience the Grand Canyon. 1: map your customer journey. To become a customer-centric organization, Stop No. 1 means you understand and can map out your customer journey. How your CX vision impacts ROI.

ROI 309
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Customer Insights Shape Your Firm’s Growth Curve

ClearAction

Customer Insights Shape Your Firm’s Growth Curve Lynn Hunsaker Customer insights have so much more potential to shape everything in your enterprise. Every growth effort and every efficiency effort can be greatly improved by customer insights guidance. You are collectors of customer insights.

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Customer-Centric Marketing: Align for Growth

ClearAction

Customer-Centric Marketing: Align for Growth Lynn Hunsaker. Customer-centric marketing has several layers of meaning. The most popular layer means personalization of communications, toward increasing customer lifetime value. First Layer: All Customer Touch-Points. Find customer insights about “the how”.

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8 Keys to Better VoC Methodology

ClearAction

8 Keys to Better VoC Methodology Lynn Hunsaker VoC methodology is the starting point for buy-in and enthusiasm around customer insights. Higher internal engagement in using customer insights for seamless journeys? This is central to becoming more customer-centric, differentiated, efficient, effective, and prosperous.