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Loyalty programs: should you issue your own points or miles?

Currency Alliance

Many people assume that operating a loyalty program necessarily implies issuing your own loyalty points or miles. The optimal points to offer mostly depends on the frequency of engagement your brand has with target customers. Points and miles are a dominant and popular form of loyalty value.

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10 Tips to Gain Customer Loyalty for Your Ecommerce Business

CSM Magazine

Winning loyal customers can be challenging when many ecommerce websites offer the same or similar products. However, studies have shown that engaged customers are likely to spend more than 50% more than new customers on each purchase. Consider what people will think when they first visit your ecommerce Store.

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eCommerce Outsourcing for the Modern Day Entrepreneur

Magellan Solutions

With quarantine measures in place around the world, demand for ecommerce is stronger than ever before. To meet these demands, ecommerce outsourcing is a solution to mitigate financial risks while coping with demand. Outsourcing is a cost efficient solution for rapid ecommerce business growth. What is ecommerce outsourcing?

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iOS 14.5: The New Frontier of Ecommerce Retention

Retently

It’s still challenging to prove the value of that investment as opposed to customer acquisition; however, the game is clearly changing, prompting ecommerce brands to cherish their most valuable asset – customer loyalty. Ecommerce marketing needed to evolve, prioritizing retention and customer loyalty more than ever.

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Guest Post: 5 Tools to Uplift Your Store’s Customer Experience

ShepHyken

He shares five customer-related applications worthy of taking your eCommerce customer service to the next level. In this day and age, eCommerce is a booming industry. The global eCommerce market size was valued at 9.09 Klaviyo is an email marketing automation software that caters to eCommerce businesses.

Tools 89
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Next-Generation Loyalty Marketing (for experts)

Currency Alliance

This presentation is about driving customer engagement, and how the loyalty industry is transforming in order to engage with the mid-tail and long-tail customer. Loyalty programs must evolve to keep customers engaged. The way brands engage with customers will change dramatically in the next 2-3 years.

Loyalty 98
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See How Paper Source Increased Customer Reactivation rate by 126%

Optimove

When stores were forced to close, the Paper Source marketing team needed to pivot its strategy to focus on eCommerce growth quickly, especially since the stationary retailer saw a significant increase in new customers—many with different purchase patterns than their predecessors. Responding to sudden eCommerce growth.