InMoment XI

FEBRUARY 23, 2024

The main ethos is this: what if we could split our customers into distinct groups—based on specific factors—so we can learn how to market our products to the right people? The 4 Types of Market Segmentation with Examples There are four common types of strategies that businesses use to segment their customer base.

Marketing 260

Marketing Customer Experience Return on Investment Analysis 260

InMoment XI

NOVEMBER 2, 2021

Customer Acquisition Customer Retention Cross-sell & Upsell Cost Reduction. #1: 1: Customer Acquisition. A well-built voice of customer (VoC) program enables organizations to anticipate what new customers are seeking in a brand and thus be ahead of the curve. 2: Customer Retention.

ROI 260

ROI Customer Retention Infographics eBook 260

Totango

OCTOBER 2, 2020

Equipped with the knowledge provided by customer data, you can help your customer survive tough times by offering practical solutions that add value and ultimately contribute to customer retention during economic downturns — even ones caused by a pandemic. Establishing Customer Status and Goals.

Customer Retention 118

Customer Retention Effort Score Customers Resources 118

SurveySensum

JULY 21, 2023

And, in SaaS, on average, it can cost 4-5 times more – The Value of Keeping the Right Customers study by Harvard Business Review You read it right! Allocating resources to attract new customers is indeed expensive compared to nurturing and retaining your current customer base. Let’s get started!

Customer Retention 52

Customer Retention B2B Strategy Net Promoter Score 52

Totango

APRIL 28, 2020

One especially important facet of planning for the unexpected inevitable is customer retention. In difficult, uncertain times, attracting new customers becomes exponentially harder as budgets tighten and priorities shift. Use customer data to make data-driven decisions because now is not the time to guess.

Customer Retention 111

Customer Retention Strategy Course System 111

SurveySensum

JANUARY 26, 2024

The responsiveness and effectiveness of the support team in resolving her issue became a pivotal moment in Claire’s customer journey. Claire’s story encapsulates the essence of a customer journey. What is a Customer Journey? So let’s deep dive into different stages of the customer journey.

Customer Journeys 52

Customer Journeys Social Media Touchpoint Tips 52

SurveySensum

JULY 26, 2023

It’s like a game of “now you see them, now you don’t” with customers jumping ship to competitors in the blink of an eye if they don’t feel valued and satisfied. It is far more expensive to acquire new customers than to retain existing ones and brands understand that. But why is that a big issue?

Customer Retention 52

Customer Retention Retail Strategy Social Media 52

Totango

JUNE 24, 2022

While the challenges SaaS presents for customer success can be formidable, SaaS also offers some major advantages for software providers: The digital nature of SaaS means that providers can engage with clients digitally throughout their customer journey. Start with a SaaS Customer Journey Map.

Customer Journeys 103

Customer Journeys Customer Success Net Promoter Score B2C 103

InMoment XI

NOVEMBER 20, 2023

Customer retention rates and customer service can be improved by using AI to actively listen for qualitative feedback and elicit more valuable responses. Personalization at Scale One of the standout benefits of AI in CX is the ability to deliver personalized experiences to customers on a large scale.

Customer Experience 324

Customer Experience Strategy Chatbots e-support 324

InMoment XI

DECEMBER 7, 2023

It is an ongoing process that requires attention to customer feedback, continuous improvement, and a commitment to delivering value. It also involves collecting and connecting customer experience data from every touchpoint and channel for a complete view of the customer journey.

Metrics 260

Metrics Net Promoter Score Measurement Effort Score 260

Gainsight

JANUARY 4, 2023

Every year Gainsight loves to give our customers and community a roundup of our best resources, including events, webinars, articles, ebooks, and more. As the thought leader in the field of Customer Success (CS), we want you to have all the information and insights you need to stay current and take your CS practice to new heights.

Resources 52

Resources Customer Success eBook Healthcare 52

Totango

OCTOBER 8, 2020

Customer retention is the continuation of a valued service. In B2B terms, it is still possible to maintain your customer relationship and even improve customer retention during uncertainty, but you will need to focus on five key steps: Understand Your Customer. Listen to Your Voice of Customer Programs.

Customer Retention 63

Customer Retention How To Customer Success B2B 63

Call Experts

JULY 13, 2023

A Customer Journey Contact Center supports clients and improves their experience. It refers to the interconnected set of experiences that a customer has with a company from their initial point of contact through to their ultimate departure. Using a customer journey contact center can also be highly advantageous.

Contact Center 52

Contact Center Customer Journeys Call Center Touchpoint 52

PeopleMetrics

FEBRUARY 21, 2023

Picture this: your customer experience (CX) team has gone through your customers’ feedback, identified regular pain points in the customer journey, and found solutions to reduce friction and retain more customers. Chances are that the change in customer needs wasn’t actually sudden but a gradual shift.

Customer Journeys 117

Customer Journeys Customer Experience How To Net Promoter Score 117

Totango

NOVEMBER 5, 2021

What do you do when you realize that 95 percent of your customer base is tech-touch and you don’t have the manpower to properly engage with and measure this group? Then, we have about four people managing the Totango resource and helping put together all the SuccessPlays. Well, if you’re Aruba, you go digital.

Customer Engagement 111

Customer Engagement Customer Journeys Engagement Strategy 111

ChurnZero

SEPTEMBER 16, 2021

9 Customer Retention Strategies for SaaS. Higher retention rates can mean higher customer loyalty for your business, something that’s crucial for success, especially for SaaS. If you want to throw more fire behind your customer retention strategies , keep reading for some tips and tricks to keep them going strong.

Customer Retention 52

Customer Retention Strategy Net Promoter Score Effort Score 52

Totango

JULY 18, 2019

In today’s customer-centered economy, companies understand that keeping and retaining customers is key and as customers have the ability to choose at every point, you must keep them happy. It’s time to recognize and leverage the link between customer retention and profitability. Tips on Boosting Customer Retention.

Customer Retention 74

Customer Retention Customer Journeys Customer relationships Customer Success 74

Experience Investigators by 360Connext

APRIL 23, 2024

If you have customers, then they’re having an experience with your brand, your products, and at every step in their journey. Customer Experience Management (CEM) is a strategic approach that focuses on proactively designing and delivering the entire customer journey to meet or exceed expectations.

ROI 260

ROI CEM Net Promoter Score Customer Experience 260

Totango

NOVEMBER 5, 2021

What do you do when you realize that 95 percent of your customer base is tech-touch and you don’t have the manpower to properly engage with and measure this group? Then, we have about four people managing the Totango resource and helping put together all the SuccessPlays. Well, if you’re Aruba, you go digital.

Customer Engagement 85

Customer Engagement Customer Journeys Engagement Strategy 85

Totango

JULY 18, 2019

In today’s customer-centered economy, companies understand that keeping and retaining customers is key and as customers have the ability to choose at every point, you must keep them happy. It’s time to recognize and leverage the link between customer retention and profitability. Tips on Boosting Customer Retention.

Customer Retention 54

Customer Retention Customer Journeys Customer relationships Customer Success 54

Kayako

AUGUST 12, 2022

As technology helps eCommerce scale sales, it also provides solutions for personalized customer service as the customer base grows into thousands or even millions. Bottom line, personalized customer service is important because it increases customer satisfaction and customer loyalty.

Customer Service 292

Customer Service Ecommerce Effort Score e-support 292

Totango

MAY 6, 2021

What is customer retention ? We’ll discuss what customer retention means as a concept, as a strategy and as a metric. And we’ll offer an eight-step path to increasing customer retention by following best practices and leveraging the power of automation. What Is Customer Retention?

Strategy 74

Strategy Customer Journeys How To Customer Retention 74

Totango

NOVEMBER 5, 2021

What do you do when you realize that 95 percent of your customer base is tech-touch and you don’t have the manpower to properly engage with and measure this group? Then, we have about four people managing the Totango resource and helping put together all the SuccessPlays. Well, if you’re Aruba, you go digital.

Customer Engagement 62

Customer Engagement Customer Journeys Engagement Strategy 62

Optimove

MAY 25, 2023

When customers stick around, they keep generating revenue for your business – long-term. By focusing on customer retention, you reduce churn and flip one-time buyers into loyal brand advocates. Revenue that keeps on giving : Increasing customer retention by a mere 5% can boost profits by a whopping 25% to 95%.

Multi-Channel 52

Multi-Channel Strategy Customer Journeys Touchpoint 52

SurveySparrow

DECEMBER 29, 2023

When it comes to business competition, offering an exceptional customer experience (CX) is an absolute must. An outstanding CX is the heart of customer retention and a key strategy for customer acquisition. Why Build a Customer Experience Roadmap? You can track unique customer journeys with the executive dashboard.

Roadmap 52

Roadmap Net Promoter Score Customer Journeys Customer Experience 52

Totango

AUGUST 18, 2022

One way to tackle these challenges is to utilize a customer onboarding checklist for your CS team that delineates all of the targets that need to be hit during this stage of the customer journey. The term is borrowed from human resources management. First, we’ll review the onboarding process and why it’s crucial.

Customer Journeys 93

Customer Journeys Self Service Customer Success Software 93

Totango

AUGUST 11, 2022

Digital interactions that inform SaaS client relationships span the range of the customer journey , from pre-purchase marketing engagements to onboarding to subscription renewals, upsells and brand advocacy. FAQ guides and help resources can go into detail on specific training topics. Social media posts.

Tips 106

Tips How To Customer Journeys Net Promoter Score 106

ECXO

MAY 20, 2024

Just as you wouldn’t dream of embarking on such a monumental task without a detailed blueprint, a customer success team must never undertake their work without a crystal-clear comprehension of their customer base. So, let’s dive into the thrilling world of customer segmentation and explore its strategic importance!

e-support 59

e-support Self Service Groups Customer Retention 59

Experience Investigators by 360Connext

FEBRUARY 6, 2024

3 Metrics CX Teams Use to Measure Customer Feedback There are a lot of customer experience metrics teams can track, but we see three most commonly used: Net promoter score (NPS), customer satisfaction score (CSAT), and customer effort score (CES). CES helps improve customer service and other routine interactions.

Metrics 270

Metrics Effort Score Net Promoter Score Data 270

SurveySensum

FEBRUARY 20, 2024

Here’s a roadmap to help you get there: Gather Feedback : Gather feedback on a regular basis from your customers on different aspects of your business, but don’t limit yourself to traditional CSAT or NPS surveys. Take advantage of different types of surveys at different touchpoints of the customer journey.

Customer Satisfaction 52

Customer Satisfaction Self Service Strategy Customer Journeys 52

SurveySensum

FEBRUARY 20, 2024

Here’s a roadmap to help you get there: Gather Feedback : Gather feedback on a regular basis from your customers on different aspects of your business, but don’t limit yourself to traditional CSAT or NPS surveys. Take advantage of different types of surveys at different touchpoints of the customer journey.

Customer Satisfaction 52

Customer Satisfaction Self Service Strategy Customer Journeys 52

CSM Magazine

MAY 19, 2023

It focuses on creating a seamless and delightful experience for customers throughout their journey, including pre-sales, actual purchase, and post-sales support. This approach is crucial as it directly impacts customer retention, brand loyalty, and revenue generation.

Customer Journeys 52

Customer Journeys Customer Experience Net Promoter Score Effort Score 52

Method:CRM

SEPTEMBER 1, 2022

Researching and listening to customer feedback are the top ways to improve customer experience. Analyzing and processing this feedback gives you a better understanding of your customer base, which helps create tailor-made marketing campaigns and special offers. Increase customer loyalty and retention.

Customer Journeys 52

Customer Journeys Customer Experience How To Self Service 52

delighted

AUGUST 10, 2022

And yet, a lot of the time, companies will hyperfocus their resources on new customers only, and forget to nurture existing customer relationships. Ensure your customer-focused teams provide white-glove service to all customers, new and existing, to avoid a suffering customer retention rate.

Measurement 83

Measurement How To Customer Journeys Net Promoter Score 83

Totango

JUNE 15, 2022

We’ve been here before, however, and we know that during uncertain times, protecting your customer base is the most important thing you can do for your business. Customer retention is the lifeblood of recurring revenue enterprises, no matter what the external economic circumstances may be.

Customer Success 102

Customer Success Customer relationships Exercises Communication 102

Lumoa

SEPTEMBER 11, 2023

Criteria like your company’s Net Promoter Score (NPS) or Customer Satisfaction Score (CSAT) will give you a fair idea of what customers’ opinions are like. Creating customer personas and mapping customer journeys is another vital facet of customer experience strategy, which we will explore in more detail later on.

Strategy 208

Strategy Customer Experience Effort Score Net Promoter Score 208

Lumoa

SEPTEMBER 11, 2023

Criteria like your company’s Net Promoter Score (NPS) or Customer Satisfaction Score (CSAT) will give you a fair idea of what customers’ opinions are like. Creating customer personas and mapping customer journeys is another vital facet of customer experience strategy, which we will explore in more detail later on.

Strategy 208

Strategy Customer Experience Effort Score Net Promoter Score 208