Remove Communication Remove Loyalty Programs Remove Social Media Remove Travel
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Building a Better Loyalty Program (and the Reward for Getting It Right)

BlueOcean

loyalty programs on average. If, for example, you’re a member of Nordstrom’s loyalty program, Nordy Club, you’re among a group of customers who are likely to spend three to five times more than non-members, and are consequently driving two-thirds of Nordstrom’s sales. The Downlow on Loyalty: Reciprocity is Key.

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Elevating Guest Experiences in Hotels with Integrated CX

InMoment XI

Out of nowhere, citizens were flocking in droves to distant lands, as travel by plane, sea, and car surged. The coming year is no exception, as consumers across the globe plan to make travel a priority, despite ongoing economic uncertainty. Generic, one-size-fits-all communication and experiences aren’t an effective way to reach them.

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Loyalty programs: should you issue your own points or miles?

Currency Alliance

Many people assume that operating a loyalty program necessarily implies issuing your own loyalty points or miles. Points and miles are a dominant and popular form of loyalty value. The golden benchmark is about $25 USD per year in loyalty value. This actually is not true.

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Getting real value from loyalty programs

Currency Alliance

But getting real value from loyalty programs has become harder and harder. In part this is because the biggest travel loyalty programs are getting watered down and due to the tremendous proliferation of other incompatible loyalty programs. The typical consumer is now a member of lots of programs.

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Getting real value from loyalty programs

Currency Alliance

But getting real value from loyalty programs has become harder and harder. In part this is because the biggest travel loyalty programs are getting watered down and due to the tremendous proliferation of other incompatible loyalty programs. The typical consumer is now a member of lots of programs.

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Deliver a First-Class Travel Experience with Conversational AI

Interactions

As traveling becomes more mainstream, these amenities may seem like a distant dream. It’s no wonder that airlines seem to get drowned in complaints on social media. But as we look at the customer experience as a whole in the travel industry, big improvements can be made to make customers feel more valued, respected, and happy.

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9 Strategies to Improve Customer Retention Rate in 2023

SurveySensum

In contrast, Company B chose to focus on retaining its existing customer base by introducing loyalty programs. Here’s how you can do it: Know Your Customers: Collect feedback on their purchase history, browsing habits, and social media interactions. Clear Communication: Emails and messages should be straightforward.