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Automotive Reputation Management: Win with Digital and Drive Customer Acquisition

InMoment XI

According to research: 95% of automotive shoppers rely on online resources to gather information, bypassing dealerships as their starting point. Positive perceptions lead to increased sales and customer loyalty, while negative perceptions can harm sales and brand value. Improved brand perception.

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Integrated CX: The Complete Guide

InMoment XI

By amalgamating data from sources like sales, marketing, and customer support, integrated CX provides a holistic perspective, enabling organizations to understand customer behavior and preferences more thoroughly. Define Your Customer Touch Points Start by mapping out all the touchpoints where your customers interact with your business.

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Struggling to Generate Leads through Video Marketing? Discover Strategies That Work

SurveySparrow

Build brand trust: Videos sharing tutorials, customer testimonials, case studies, and behind-the-scenes content help users get to know your brand, boosting their confidence and trust. Offer Free Resources When a brand offers the right solutions, people naturally engage. Google also prioritizes video content.

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Top 5 Customer Service & CX Articles for Week of April 14, 2024

ShepHyken

Each week, I read many customer service and customer experience articles from various resources. The Nike loyalty program is an excellent case study we can all learn from. Here are my top five picks from last week. I have added my comments about each article and would like to hear what you think too.

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5 Steps to An Effective Customer Success Interview Process

ClientSuccess

This first touchpoint with a candidate only needs to last approximately thirty minutes and should serve as a brief introduction between your organization and the candidate. Customer Success + Sales . Check out these corresponding ClientSuccess resources: . Toolkit: Sales, Marketing & Customer Success Alignment Toolkit.

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Decoding the Stages of Customer Journey: A Comprehensive Guide

SurveySensum

From the initial interaction to the post-purchase engagement, we will understand each phase, uncovering the touchpoints that shape the customer journey. Key Touchpoints : Social media ad showcasing the app’s features. Produce informative resources, such as how-to guides, e-books, blog posts, and tutorials.

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What Is Unified Customer Experience Management (CXM)?

NobelBiz

By breaking down silos and integrating data from various touchpoints, Unified CXM enables businesses to meet customers where they are and anticipate their needs effectively. It prioritizes consistent, personalized experiences across channels and touchpoints. Table of Contents What is Unified Customer Experience Management?