Lumoa

MAY 21, 2018

Organizational roles in customer experience management. Marketing Marketing, which often substitutes or fulfils the role of Customer Experience management, must tailor the customer communications to align with customer segments. Let's go deeper in each of the roles.

Customer Experience 326

Customer Experience Customer Centricity Net Promoter Score Feedback 326

Beyond Philosophy

JANUARY 26, 2015

One interesting bit of his speech touched on an important issue for Customer Centricity: data breaches. This is a law for the “non-Customer centric” organizations. Can you legislate a critical part of serving your Customers well in this way? It is critical to gain Customer’s trust in data Security.

Customer Centricity 60

Customer Centricity CEM eBook Government 60

ClearAction

AUGUST 16, 2019

Is Your Customer Engagement Really Customer-Centric? Customer engagement can yield short-term or long-term rewards or penalties, depending on how customer-centric they are. Long-term rewards: uptick that sticks or increases organically — engagement fit the customer’s expectations and circumstances. “An

Customer Centricity 48

Customer Centricity Customer Engagement Engagement Customers 48

PeopleMetrics

AUGUST 24, 2021

CX directors and managers, get together with your team to look at your customer experience metrics and where you want to go next. In this session, our customer experience management experts walk you through a 3-step customer experience framework (with downloadable PDF!) FOLLOW US ON SOCIAL!

Strategy 62

Strategy Customer Centricity Metrics Customer Experience Management 62

Chattermill

MAY 12, 2019

Top 20 Books Every Customer Experience Professional Needs to Read Now. Customer Experience. Today, we’re giving you a peek inside the Chattermill Book Club. We’ve also picked up a ton of insights by making our way through lots of books written by Customer Experience Guru's. And obvious.

Customer Experience Professionals 56

Customer Experience Professionals Customer Experience Hotels Net Promoter Score 56

Beyond Philosophy

SEPTEMBER 11, 2014

Each year, we do a Global Leader Survey of top executives in Customer Experience Management. According to the global leaders, that’s because: They deliver excellence customer service. They have stated publicly they want to be the “ Earth’s most customer centric company. ” Blogs Employee Experience'

Banking 138

Banking Culture Employee Engagement CEM 138

Lumoa

MAY 21, 2018

Organizational roles in customer experience management. Marketing Marketing, which often substitutes or fulfils the role of Customer Experience management, must tailor the customer communications to align with customer segments. Let's go deeper in each of the roles.

Customer Experience 160

Customer Experience Customer Centricity Net Promoter Score Feedback 160

Beyond Philosophy

NOVEMBER 6, 2014

Customer centricity requires strategy to cultivate a culture that puts the Customer at the center of everything you do. As the third in our series of nine posts looking at the different parts of the organization contributing to Customer centricity, let’s look at: Customer Strategy.

Net Promoter Score 163

Net Promoter Score Strategy Customer Centricity CEM 163

PeopleMetrics

JULY 20, 2020

After writing my book, Listen or Die , which outlined 40 lessons that turns customer feedback into gold, I often got the question: "what are the small handful of strategies that provide the biggest impact or provide the most insight on driving CX excellence?". This activity alone with make your company 10x more customer-centric.

Strategy 163

Strategy CEM Touchpoint Customer Centricity 163

Comm100

APRIL 26, 2020

I’d been managing a small software support team at UL for quite a few years, and honestly was pretty fat and happy with the whole situation. That’s when “The Effortless Experience” by Matt Dixon and team rocked my world. Wrestling through that book caused something to click in my mind…and stirred up a new hunger.

Omni-Channel 130

Omni-Channel Culture Customer Centricity Self Service 130

Storyminers

JULY 6, 2020

His best-selling book in 2016 is called: How to Wow: 68 Effortless Ways to Make Every Customer Experience Amazing. Aimee Lucas is an experience management researcher, advisor, trainer, and speaker. She recently wrote the book on customer understanding ! Aimee Lucas. Bob Thompson.

Customer Experience 147

Customer Experience Customer Service Social Media Consulting 147

Beyond Philosophy

OCTOBER 6, 2014

The main reason that an organization fails to improve their CX is because of their lack of Customer Centricity. The symptom is a poor experience; the cause is their lack of Customer centricity. Your experience will be very transactional. Most organizations attack the symptom not the cause.

Customer Experience 154

Customer Experience Net Promoter Score Customer Centricity CEM 154

SurveySensum

JULY 14, 2020

She is an internationally recognized Customer Experience Thought Leader, Coach, Keynote Speaker, and Author of ‘Customer Understanding: Three Ways to Put the “Customer” in Customer Experience’ (and at the Heart of Your Business). LinkedIn : [link]. Website : [link]. Website : [link].

Customer Experience 132

Customer Experience Consulting Multi-Channel Leadership 132

Storyminers

JULY 6, 2020

His best-selling book in 2016 is called: How to Wow: 68 Effortless Ways to Make Every Customer Experience Amazing. Aimee Lucas is an experience management researcher, advisor, trainer, and speaker. She recently wrote the book on customer understanding ! Aimee Lucas. Bob Thompson.

Customer Experience 130

Customer Experience Customer Service Social Media Consulting 130

Horizon CX

OCTOBER 3, 2020

He then handed me a book entitled Stick Control for the Snare Drummer by George Lawrence Stone—first published in 1935 and considered the bible of drumming. Customer experience is as much a cultural aspect within any organization than it is any specific set of practices and it all begins there. Building a CX Strategy.

Customer Journeys 130

Customer Journeys Net Promoter Score Effort Score Analysis 130

Lumoa

JUNE 22, 2021

About this episode In this episode, we are joined by Merete Medle, Customer Experience Manager at ICE Norway. We talk about democratizing customer experience in organizations and the importance of being able to offer diverse experiences. Sofia: So well, you do like a lot of things.

Customer Centricity 208

Customer Centricity Customer Experience Hotels Customer Journeys 208

Beyond Philosophy

OCTOBER 21, 2014

Having a Customer-Centric culture doesn’t happen by accident. It takes a lot of work and concentration to create a deliberate Customer experience from all the parts of your organization. The reason you are delivering the Customer experience you do today is because of the way the organization is.

Social Media 92

Social Media Customer Centricity Culture Employee Experience 92

ImprintCX Articles

MARCH 5, 2024

For an organization to be truly customer-centric, it must have a CX vision and objectives that support the brand vision and business goals. Therefore, customer experience is brand management in action. As Lior Arussy says, “You can’t learn to swim by reading a book.”

Brands 52

Brands Customer Experience Management Customer Centricity 52

Beyond Philosophy

JULY 5, 2015

In building relationships with customers, and value for them, my long-time observation is that most organizations tend to progress through several stages of performance as they are becoming truly customer-centric: a) customer awareness, b) customer sensitivity, c) customer focus, and d) customer obsession.

Customer Centricity 60

Customer Centricity Omni-Channel Company Banking 60

Beyond Philosophy

DECEMBER 4, 2014

An organization’s process tells me a great deal about how Customer-centric they are. Is the process designed for the good of the Customer or was it designed for the good of the company? In my experience, the latter is more likely than the former, leaving most organizations with a process lacking a customer focus.

Customer Focused 153

Customer Focused Customer Journeys Customer Centricity Employee Engagement 153

Customer Guru

AUGUST 21, 2018

Continuing with our list (in alphabetical order) of customer experience (CX) influencers (experts, consultants, and authors), we are sharing a few names of leaders leaders that every CX enthusiast must follow and take inspiration from. John is an “Ex-Disney Guy” and Customer Experience Coach.

Customer Experience 115

Customer Experience Customer Journeys Consulting Customer Experience Professionals 115

ClearAction

SEPTEMBER 25, 2022

CCXP exam (Customer Experience Professional Certification) competencies are a guide to highly profitable customer experience management. Pulling together all of this, you create your customer experience strategy. This is known as “outside-in” management of your business.

Customer Journeys 62

Customer Journeys Study Customer Experience Professionals Financial 62

ClearAction

DECEMBER 30, 2017

For example, what is the size of the business at-risk; how much money could be diverted from wasteful consequences of poor/remedial customer experience management to higher value work, budgets and salaries; build on the positives among what gets people ahead in your company; modify the negatives among what gets people ahead or not.

Omni-Channel 118

Omni-Channel Customer Experience How To Customer Centricity 118

Beyond Philosophy

OCTOBER 21, 2014

Having a Customer-Centric culture doesn’t happen by accident. It takes a lot of work and concentration to create a deliberate Customer experience from all the parts of your organization. The reason you are delivering the Customer experience you do today is because of the way the organization is.

Social Media 68

Social Media Customer Centricity Culture Employee Experience 68

Experience Investigators by 360Connext

AUGUST 9, 2022

Covey, in his classic book, The 7 Habits of Highly Effective People , broke down what high achievers do consistently to maintain their effectiveness. Better yet, this vision and universal language allow team members to understand their role in the customer experience. The entire culture benefits. Author Steven R.

Customer Journeys 143

Customer Journeys Effort Score Net Promoter Score Metrics 143

Wootric CX Blog

FEBRUARY 12, 2020

Rather than a sales gong, picture a TV monitor that broadcasts real-time customer feedback and Net Promoter Scores (NPS), getting everyone from accounting to operations aligned in the mission to turn customers into raving fans. This means: Closing the loop with customers (i.e., As for shifting company culture?

NPS 52

NPS Net Promoter Score Sales Customer Centricity 52

Beyond Philosophy

SEPTEMBER 11, 2014

Each year, we do a Global Leader Survey of top executives in Customer Experience Management. According to the global leaders, that’s because: They deliver excellence customer service. They have stated publicly they want to be the “ Earth’s most customer centric company. ”. They communicate well.

Banking 60

Banking Culture Employee Engagement Customer Centricity 60

ijgolding

AUGUST 12, 2018

Over time, several words have been used to describe the organisational focus on customers. They include: Customer Experience. Customer Focus. Customer Centricity. Customer Service. Customer Success. Customer Outcomes. Customer Relationship Management. Customer Management.

Customer Journeys 185

Customer Journeys Customers Airlines Social Media 185

Beyond Philosophy

FEBRUARY 5, 2015

Some, through culture, discipline, and purpose have succeeded in creating consistent, positive experiences which are appealing to customers and which customers consider worthy of passing along through informal conversation and recommendation. All employees have the responsibility of providing customer value.

CEM 60

CEM Omni-Channel Training Customer Experience 60

ClearAction

APRIL 17, 2019

to-1 ratio,” reports the book Firms of Endearment 2. The book authors identified FoEs by asking people which companies they like most: Amazon, BMW, Caterpillar, Google, Harley Davidson, IDEO, IKEA, JetBlue, Johnson & Johnson, LL Bean, REI, Trader Joe’s, UPS and others were identified. The public FoEs returned 1,026% for investors.

Management 69

Management Customer Experience Management Financial ROI 69

ClearAction

DECEMBER 30, 2017

For example, what is the size of the business at-risk; how much money could be diverted from wasteful consequences of poor/remedial customer experience management to higher value work, budgets and salaries; build on the positives among what gets people ahead in your company; modify the negatives among what gets people ahead or not.

Omni-Channel 75

Omni-Channel Customer Experience How To Customer Centricity 75

Beyond Philosophy

OCTOBER 6, 2014

The main reason that an organization fails to improve their CX is because of their lack of Customer Centricity. The symptom is a poor experience; the cause is their lack of Customer centricity. Your experience will be very transactional. So the questions are, how Customer-centric are you and how do you know?

Customer Experience 60

Customer Experience Net Promoter Score Customer Centricity Customer Journeys 60

Beyond Philosophy

OCTOBER 6, 2014

The main reason that an organization fails to improve their CX is because of their lack of Customer Centricity. The symptom is a poor experience; the cause is their lack of Customer centricity. Your experience will be very transactional. So the questions are, how Customer-centric are you and how do you know?

Customer Experience 60

Customer Experience Net Promoter Score Customer Centricity Customer Journeys 60

Thematic

APRIL 3, 2024

While surveys are helpful, Voice of the Customer is a broader approach. It's about continuously listening to your customers through various channels and integrating that feedback into everything you do. It's about building a customer-centric culture where their voices shape the future of your business.

Ecommerce 62

Ecommerce Analysis Social Media Effort Score 62

Beyond Philosophy

DECEMBER 23, 2015

Reflective of the escalating focus on customer data, experiences, and relationships across all methods of communication and access, the role is rapidly evolving and morphing; however, there is general agreement regarding its significance in building and sustaining true value, planning capability, and enterprise customer-centricity.

Chief Customer Officer 60

Chief Customer Officer Omni-Channel Customer Centricity Consulting 60

Beyond Philosophy

NOVEMBER 19, 2020

Lewis Carbone is a Customer Experience expert and speaker, and founder of Experience Engineering. If you haven’t already, I suggest you read his book, Clued In: How to Keep Customers Coming Back Again and Again. Colin is an international author of six bestselling books and an engaging keynote speaker.

Customer Experience 133

Customer Experience ROI Conference Engagement 133

BirdEye

OCTOBER 11, 2023

Focusing on customer delight turns customers into brand advocates, improves brand awareness and increases word-of-mouth recommendations. Delivering a consistent experience across locations is challenging and needs quality-check processes, staff training, and a customer-centric culture.

Sales 109

Sales Social Media Customers Multi-Channel 109