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5 Ways to Leverage Net Promoter Score to Boost Customer Retention

InMoment XI

One user engagement strategy you can use to boost your customer retention is to make use of the Net Promoter Score (NPS) system. What Is Net Promoter Score? NPS is a metric designed to measure customer experience. Of these 100 people, 30 are detractors, 40 are promoters, and 30 are passive.

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Is the Net Promoter Score Metric Outdated?

Retently

In a 2003 Harvard Business Review article , Fred Reichheld introduced Net Promoter Score® as a new measure of customer loyalty and satisfaction. That makes the Net Promoter Score, as of 2023, 20 years old — an eternity for a customer success metric in the fast-paced world of technology.

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B2B Customer Experience: The Complete Guide

InMoment XI

Managing the B2B customer experience is a key growth strategy for organizations across a wide variety of industries. B2B (business-to-business) transactions often involve ongoing relationships and partnerships. What is B2B Customer Experience? Why is B2B CX Important? What are Some B2B Customer Experience Examples?

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Why Net Promoter Score is an Ongoing Process (Not a One-Time Survey)

Retently

There’s no better measure of your business’s overall health and ability to grow than customer satisfaction. They mean that your product or service delivers significant, measurable benefits. They mean that your product or service delivers significant, measurable benefits.

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Should Loyalty Metrics Be Reassessed Post-Pandemic?

Two years later, CX pros are still curious about the impact the pandemic has had on customer expectations and how to modify their CX measurement programs accordingly. Common questions include: Does Net Promoter Score® (NPS) still have the same predictive power? Do loyalty metrics need to be reassessed?

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Net Promoter Score in a nutshell [infographic]

Lumoa

Lumoa's State of Customer Experience in 2018 revealed that 65% of companies measure the Net Promoter Score (NPS). That made NPS the most widely used metric both B2B and B2C. Discover the recent benchmarks, case-studies and tips dedicated to help you launch a successful NPS strategy. You're about to find out.

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Net Promoter Score in a nutshell [infographic]

Lumoa

Lumoa's State of Customer Experience in 2018 revealed that 65% of companies measure the Net Promoter Score (NPS). That made NPS the most widely used metric both B2B and B2C. Discover the recent benchmarks, case-studies and tips dedicated to help you launch a successful NPS strategy. You're about to find out.

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Should Loyalty Metrics be Reassessed Post-Pandemic? And What About NPS?

CX pros are examining the impact the pandemic has had on customer expectations and how they might need to modify their CX measurement programs. They wonder: Does Net Promoter Score® (NPS) still have the same predictive power. Do loyalty metrics need to be reassessed? Have the drivers of customer experience changed?