Kustomer

JANUARY 21, 2021

With the masses flocking to online business, especially in times of COVID-19, those involved with customer service and business-to-business companies have had to completely rethink the customer experience. You’re listening to the Customer Service Secrets Podcast by Kustomer. But they really didn’t understand B2B.

B2B 95

B2B Company B2C Customer Centricity 95

Beyond Philosophy

APRIL 3, 2016

And, this perspective got me to thinking: Irrespective of B2B or B2C industry, is the fundamental meeting of basic customer expectations, such as a pain-free transactions or experiences, ever sufficient to drive loyalty behavior? And, on a related note, is complete satisfaction ever enough to build and sustain loyalty behavior?

Customer Satisfaction 92

Customer Satisfaction Customer Experience B2C Banking 92

Team Support

JANUARY 13, 2023

By regularly tracking customer health, businesses can make informed decisions that lead to increased customer satisfaction, retention, and revenue. Nowadays, customer sentiment analysis can be gathered through various tools, channels, reviews, and feedback.

Customer Satisfaction 96

Customer Satisfaction Analysis Metrics Loyalty 96

CX University

MARCH 18, 2024

The company leverages AI and machine learning to create custom and targeted experiences for customers based on their unique preferences, browsing history, and purchase behavior Benefits of Hyper-Personalization The shift towards hyper-personalization offers benefits for both businesses and customers. Customer Retention.

Customer Experience 52

Customer Experience Retail Customer Retention Loyalty 52

Lumoa

JUNE 14, 2023

When it comes to gauging customer sentiment and loyalty, few metrics enjoy such widespread acclaim as the Net Promoter Score (NPS). Its lean and straightforward formula for measuring customer contentment has made this metric a veritable “gold standard” in the customer experience space.

NPS 208

NPS Effort Score Customer Centricity Loyalty 208

InteractionMetrics

NOVEMBER 11, 2019

The prevalence of Survey Monkey and other DIY survey platforms has made it cheap and easy to implement customer satisfaction surveys. With a DIY Customer Survey, some of the areas you’ll need to address are data accuracy, objectivity, customer engagement, and overall ease of use. Response and Completion Rates.

Customer Satisfaction 40

Customer Satisfaction Survey How To Effort Score 40

InteractionMetrics

NOVEMBER 11, 2019

The prevalence of Survey Monkey and other DIY survey platforms have made it cheap and easy to implement customer satisfaction surveys. With a DIY Customer Survey, some of the areas you’ll need to address are data accuracy, objectivity, customer engagement, and overall ease of use. Response and Completion Rates.

Customer Satisfaction 40

Customer Satisfaction Survey How To Effort Score 40

Influitive

MAY 15, 2015

The problem is, many B2B community managers are unsure about how to get started. Your roadmap should also include the metrics you’ll use to identify success. There are many quantitative metrics that you can apply to your community if you look hard enough. Don’t forget customer satisfaction & feedback.

ROI 61

ROI B2B Roadmap Metrics 61

Team Support

DECEMBER 8, 2023

Outline the essential features you require, such as knowledge base capabilities, live chat, omnichannel support, and integrations. Scalability Opt for customer support software that can grow with your business. As your customer base expands, your support needs will likely evolve.

Software 105

Software Omni-Channel Social Media Analytics 105

Beyond Philosophy

APRIL 3, 2016

And, this perspective got me to thinking: Irrespective of B2B or B2C industry, is the fundamental meeting of basic customer expectations, such as a pain-free transactions or experiences, ever sufficient to drive loyalty behavior? And, on a related note, is complete satisfaction ever enough to build and sustain loyalty behavior?

Customer Satisfaction 60

Customer Satisfaction Customer Experience B2C Banking 60

Retently

MAY 9, 2024

Boosting your B2B customer retention rates is incredibly important for nurturing a sustainable business. It’s a thrill to land a new customer, no doubt. Many companies get caught in this cycle because they prioritize new customer acquisition so heavily that they overlook how many customers they’re losing along the way.

Customer Retention 78

Customer Retention B2B Customer Journeys Loyalty Programs 78

Amity

FEBRUARY 18, 2014

In Part 1 we expanded Geoffrey Moore’s Four Gears model to this emerging B2B model ( SaaS 2.0 ) In this post we will examine how to operationalize the four gears. Over the past few years the B2B business model has evolved from a ‘Land and Maintain’ model to a ‘Land and Expand’ model. Four Gears Model for B2B SaaS. Customer Ops.

B2B 48

B2B Net Promoter Score Conference Sales 48

Totango

JUNE 17, 2021

Customer segmentation is a method of customizing customer interactions by dividing customers into categories based on specific characteristics. You can segment customers based on virtually any characteristic or behavior, including: User demographics. Customer Health Score.

Tips 71

Tips Customer Journeys B2B Groups 71

Comm100

SEPTEMBER 28, 2021

Fitbit’s digital customer service strategy took shape in 2019, when the B2B side of the business, Fitbit Health Solutions , sought to capture leads that were being missed by relying on a traditional contact form. Since 2013, the business has operated from South Melbourne and has seen a rapidly increasing customer base.

Customer Service 223

Customer Service Chatbots Banking Engagement 223

Gainsight

MAY 3, 2022

Congratulations, you just embarked on your next endeavor as a newly minted Customer Success Manager (CSM) at a B2B SaaS company… Now what? Historically, churn rate was one of the most commonly used metrics for measuring customer success, however, this is not a good indicator, and in fact, typically makes business health look bleak.

Measurement 94

Measurement Metrics B2B Customer Success 94

Gainsight

NOVEMBER 18, 2019

According to a B2B Marketing survey, two-thirds of marketers are making CX a priority in the next twelve months. More than a quarter of those surveyed are prioritizing CX before the year-end, largely because CX is set to become the most influential factor in customers’ minds as they sort through their options in saturated markets.

B2B 12

B2B Metrics Measurement Competitive Advantage 12

Waypoint Group

OCTOBER 17, 2019

Implementing Waypoint Group’s TopBox TM Customer Engagement platform, Reciprocity realized significant benefits within just 12 months: 50%+ increase in CSM team productivity. Metrics to gauge product improvement plus customer experience and satisfaction. ” Established baseline brings clarity to progress.

Customer Engagement 40

Customer Engagement B2B Engagement NPS 40

SurveySensum

AUGUST 17, 2023

Net Promoter Score (NPS) scores serve a purpose beyond measuring customer satisfaction; they offer cues for upselling and cross-selling opportunities. When customers give high NPS scores, it signifies their satisfaction and loyalty. It also assists in gauging the effectiveness of building strong connections.

NPS 52

NPS Net Promoter Score Effort Score Survey 52

Beyond Philosophy

NOVEMBER 10, 2014

Customer Satisfaction results in a higher share price. Whilst the above example is impressive and coming from HBR, this next example is bound to attract senior leadership’s attention as it links stock prices to customer satisfaction. Keeping Customers results in a high increase in value. So, there you have it.

Net Promoter Score 164

Net Promoter Score ROI Customer Experience Insurance 164

Retently

AUGUST 23, 2023

Some people argue that NPS® doesn’t work effectively for B2B companies. We argue the opposite — Net Promoter Score® is just as valuable for a B2B company as it is for a B2C brand. In fact, NPS can be a powerful tool — possibly the most powerful at your disposal — for improving B2B retention.

Net Promoter Score 148

Net Promoter Score B2B Company B2C 148

Retently

JUNE 28, 2022

Net Promoter Score® lets you measure and analyze customer satisfaction to learn more about what people like (and dislike) about your product or business. It’s a valuable metric – for most companies and it’s the most valuable metric available for measuring customer loyalty and satisfaction.

NPS 148

NPS Net Promoter Score Feedback Case Study 148

SurveySensum

OCTOBER 17, 2023

High interest rates, endless documentation, technical glitches, a lengthy loan process, and incompetent customer support are a few issues that customers face. So, to ensure long-term success, NBFCs should focus on improving customer satisfaction, which should go beyond mere transactions.

Feedback 52

Feedback Tools Management Knowledge Base 52

delighted

MARCH 15, 2019

When most companies want to improve their customer experience with a VoC program, they often start with just one customer survey type—usually a net promoter score (NPS) or customer satisfaction (CSAT) survey. Sample B2B Customer Experience Lifecycle Milestones for Transactional Feedback.

Net Promoter Score 75

Net Promoter Score Tips NPS Effort Score 75

SurveySparrow

FEBRUARY 22, 2024

Analytics and Reporting: Gaining Insights into Customer Behavior We learned about the importance of personalization, and for that, you need to analyze the customer data. Having this feature can help you understand crucial metrics like customer lifetime value , churn rate, and engagement levels. What is CRM and retention?

Customer Retention 52

Customer Retention Software Gamification e-support 52

SurveySensum

JULY 21, 2023

Allocating resources to attract new customers is indeed expensive compared to nurturing and retaining your current customer base. That’s why here in this blog we will talk about the top 11 B2B customer retention strategies. Let’s get started! What do they achieve?

Customer Retention 52

Customer Retention B2B Strategy Net Promoter Score 52

Totango

JULY 1, 2022

Customer loyalty is a key to repeat business and referral generation for any business model. For B2B SaaS companies, customer loyalty drives subscription renewals and brand advocacy, making it a critical component of a profitable business model. First, we’ll discuss what customer loyalty is. What Is Customer Loyalty?

B2B 110

B2B Loyalty Net Promoter Score B2C 110

ChurnZero

JULY 2, 2020

The term “customer-first” gets thrown around and cited often in the B2B world. The challenges to becoming a customer-centric company are not easy to overcome alone. It takes a village to raise a customer-centric company. Your entire organization must invest in rallying around the customer.

Customer Centricity 98

Customer Centricity Chief Customer Officer Effort Score Sports 98

Amity

SEPTEMBER 25, 2017

When I joined, we had our typical support group, they were very reactive in nature, dealing with a lot of our B2C customers. Over the past couple of years, we identified the need to become more B2B focused, while still doing B2C. In parallel, we created an API Support team, and we launched Customer Success about 1 year and a half ago.

Customer Success 0

Customer Success B2C NPS e-support 0

Amity

MAY 22, 2016

Customer success is an exciting and game-changing opportunity, and a prerequisite for the majority of B2B SaaS companies, but are you ready for it? According to an Aberdeen Report* on Customer Experience Management, the top three drivers for investing in customer experience management are: Improve customer retention – (42%).

Customer Success 57

Customer Success Customer Journeys Chief Customer Officer Metrics 57

Lithium

AUGUST 8, 2018

Demonstrate how leveraging technology has powered a successful holistic approach to delivering world-class digital customer experiences. Recognizes a social campaign that has successfully acquired customers, served customers and/or grew a customer base. NEW IN 2018: B2B Community Innovator. Regional Awards.

B2C 40

B2C Social Media B2B Brands 40

Lithium

AUGUST 8, 2018

Demonstrate how leveraging technology has powered a successful holistic approach to delivering world-class digital customer experiences. Recognizes a social campaign that has successfully acquired customers, served customers and/or grew a customer base. NEW IN 2018: B2B Community Innovator. Regional Awards.

B2C 40

B2C Social Media B2B Brands 40

Lithium

AUGUST 8, 2018

Demonstrate how leveraging technology has powered a successful holistic approach to delivering world-class digital customer experiences. Recognizes a social campaign that has successfully acquired customers, served customers and/or grew a customer base. NEW IN 2018: B2B Community Innovator. Regional Awards.

B2C 40

B2C Social Media B2B Brands 40

Totango

OCTOBER 8, 2020

In B2B terms, it is still possible to maintain your customer relationship and even improve customer retention during uncertainty, but you will need to focus on five key steps: Understand Your Customer. Customer Success is not a stationary or fixed field. So, what happens when external forces threaten that flow?

Customer Retention 63

Customer Retention How To Customer Success B2B 63

Lithium

SEPTEMBER 20, 2018

Recognizes a social campaign that has successfully acquired customers, served customers and/or grew a customer base. Include the campaign goal, strategy, target audience, success metrics and the social technology that powered the campaign. B2B Community Innovator. Rogers (Fido), USAA, Upwork.

Social Media 40

Social Media B2C B2B Metrics 40

Lithium

SEPTEMBER 20, 2018

Recognizes a social campaign that has successfully acquired customers, served customers and/or grew a customer base. Include the campaign goal, strategy, target audience, success metrics and the social technology that powered the campaign. B2B Community Innovator. Rogers (Fido), USAA, Upwork.

Social Media 40

Social Media B2C B2B Metrics 40

Lithium

SEPTEMBER 20, 2018

Recognizes a social campaign that has successfully acquired customers, served customers and/or grew a customer base. Include the campaign goal, strategy, target audience, success metrics and the social technology that powered the campaign. B2B Community Innovator. Rogers (Fido), USAA, Upwork.

Social Media 40

Social Media B2C B2B Metrics 40

Lithium

SEPTEMBER 20, 2018

Recognizes a social campaign that has successfully acquired customers, served customers and/or grew a customer base. Include the campaign goal, strategy, target audience, success metrics and the social technology that powered the campaign. B2B Community Innovator. Rogers (Fido), USAA, Upwork.

Social Media 40

Social Media B2C B2B Metrics 40