CloudCherry

DECEMBER 1, 2018

In today’s B2B world, customer experience management (CEM) often falls to the customer success team. The roots, evolution, methods, and analytics of CX are completely different from what has today come to be called CS in the subscription economy. Customer experience requires predictive, integrated analytics.

Customer Success 247

Customer Success Customer Experience CEM Touchpoint 247

Gainsight

JANUARY 11, 2024

.” While customer education didn’t gain the widespread recognition it deserved until relatively recently, it’s quickly gaining mainstream status, and the role of Customer Education Manager (CEMs) is becoming common. Let’s demystify these roles to answer some fundamental questions: How are CSMs and CEMs different?

CEM 52

CEM Customer Success Management Customers 52

PeopleMetrics

SEPTEMBER 24, 2018

Market research was developed a century ago to measure the effectiveness of advertisements and products. He founded PeopleMetrics in 2001 and is the architect of the company’s customer experience management (CEM) software platform. Sean has over 20 years of experience helping companies measure and improve the customer experience.

CEM 226

CEM Marketing Advertising Study 226

Lumoa

MARCH 20, 2018

Actionability Actionability is the result of analytics leading to concrete decisions and changes and actions within the company. Long-term actions are based on the analytics results of the customer feedback. Both groups of technologies can be utilized to make analytics more actionable. Why is NPS ® going up or down?

Net Promoter Score 286

Net Promoter Score Customer Journeys Omni-Channel Customer Experience 286

PeopleMetrics

MARCH 1, 2018

In this edition of #CXSecrets, I'm going to reveal how measuring customer experience can help companies more accurately predict long-term revenue. If you're not measuring the customer experience consistently , it’s like not counting the money that you’re earning every day from your customers, or keeping track of any expenses.

Measurement 97

Measurement CEM Touchpoint Video 97

CloudCherry

MARCH 28, 2019

The only way to do that is to bring your journey into your CEM so that you can coordinate activities along the journey. Think about the business insights you’re getting from your CEM today. Most companies today are pretty good at collecting descriptive analytics – data that describes the current state of your experience.

Customer Journeys 231

Customer Journeys CEM NPS ROI 231

CloudCherry

OCTOBER 30, 2018

In today’s B2B world, customer experience management (CEM) often falls to the customer success team. The roots, evolution, methods, and analytics of CX are completely different from what has today come to be called CS in the subscription economy. Customer experience requires predictive, integrated analytics.

Customer Success 186

Customer Success Customer Experience CEM Touchpoint 186

PeopleMetrics

JULY 20, 2020

Measuring the customer and employee experience is a continuous process, not an event. Businesses do not exist without customers and employees, yet few companies have a systematic process in place to measure and improve the experience of both customers and employees. Customer experience should be measured the same way - continuously.

Strategy 163

Strategy CEM Touchpoint Customer Centricity 163

PeopleMetrics

AUGUST 21, 2018

As we discussed in Lesson #5 , NPS is important to include in your VoC program, but if you’re running a transactional VoC survey, you need other ways to measure the most recent customer experience alongside NPS. You must combine NPS with an individual measure of the customer experience in a transactional VoC survey. Sean holds a Ph.D.

NPS 82

NPS Measurement CEM Survey 82

Responsetek

MAY 8, 2018

Customer Experience Management (CEM) is a methodology of measuring business performance based on the voice of the customer at all touch points in order to drive continuous customer-focused improvements. FIVE CRITICAL PILLARS FOR DESIGNING AN EFFECTIVE CEM PROGRAM. What are the goals and timing for the CEM program?

CEM 40

CEM Strategy Insurance Abandon Rate 40

eglobalis

OCTOBER 1, 2017

The CXPA supports the professional development of its members and advances the field of Customer Experience, Customer Insights, People Experience, Analytics, Sales, Marketing and Care. Best practices for processes, governance, procurement, measurements, tools, and techniques are emerging across the customer experience management disciplines.

Customer Experience Professionals 153

Customer Experience Professionals CEM Customer Experience Customer Experience Management 153

InMoment XI

JANUARY 17, 2024

To meet these expectations, a growing number of brands are leveraging customer experience analytics and artificial intelligence (AI) to understand guest preferences and deliver tailored services. How to Measure Guest Experience You cannot manage something you aren’t measuring.

Guest Experience 260

Guest Experience Trends Hospitality Customer Journeys 260

ViiBE Blog

AUGUST 17, 2021

Why should you think about implementing customer experience management measures, and how can you track all the data needed to develop practices that will improve the journey of your customers? What's the meaning of customer experience management (CEM)? Why track customer experience analytics?

Customer Experience Management 52

Customer Experience Management CEM Customer Experience Management 52

PeopleMetrics

OCTOBER 25, 2017

Forrester’s Customer Experience Council 2017 member survey shows that 79% of all respondents believe that measuring customer experience is a top priority. Market research shows that the Customer Experience Management (CEM) market is estimated to grow from USD 5.06 What gets measured gets done. Billion in 2016 USD 13.18

CEM 122

CEM Customer Experience Customer Centricity ROI 122

PeopleMetrics

JULY 31, 2018

Enter text analytics. Machines (Text Analytics). All sophisticated VoC software platforms will have a text analytics module available. Let’s dig into the value that text analytics provides. Then text analytics organizes all topics in a visual display, often in the form of a word cloud. Still need convincing?

Analytics 79

Analytics CEM Telecommunications Hotels 79

Lumoa

MARCH 20, 2018

Actionability Actionability is the result of analytics leading to concrete decisions and changes and actions within the company. Long-term actions are based on the analytics results of the customer feedback. Both groups of technologies can be utilized to make analytics more actionable. Why is NPS ® going up or down?

Net Promoter Score 160

Net Promoter Score Customer Journeys Omni-Channel Customer Experience 160

SuiteCX

FEBRUARY 18, 2020

Voice of the Customer/Survey Platform tools perform a valuable role in that they can both measure the customer in a quantitative and qualitative manner. They still require work with broader BI and analytics engines for score/algorithmic response data and orchestration tools to drive the Micro Campaigns that are outcomes.

Customer Journeys 274

Customer Journeys Effort Score CRM CEM 274

PeopleMetrics

JUNE 4, 2019

And, through text analytics and other real-time reporting analytical approaches, answers to key questions are immediate. TEXT ANALYTICS: N/A. He founded PeopleMetrics in 2001 and is the architect of the company’s customer experience management (CEM) software platform. VOLUME: Small. SOCIAL: N/A. Sean holds a Ph.D.

B2C 122

B2C B2B CEM Airlines 122

CloudCherry

DECEMBER 1, 2018

What credit unions need is a CEM that moves beyond describing the member experience to start providing the insights and driving the actions to improve it. Here are three areas from the CloudCherry CEM Platform that provide valuable and useful data to drive change.

Customer Journeys 150

Customer Journeys CEM Net Promoter Score Touchpoint 150

CloudCherry

OCTOBER 19, 2018

What credit unions need is a CEM that moves beyond describing the member experience to start providing the insights and driving the actions to improve it. Here are three areas from the CloudCherry CEM Platform that provide valuable and useful data to drive change.

Customer Journeys 150

Customer Journeys CEM Net Promoter Score Touchpoint 150

PeopleMetrics

MAY 13, 2020

He founded PeopleMetrics in 2001 and is the architect of the company’s customer experience management (CEM) software platform. Sean has over 20 years of experience helping companies measure and improve the customer experience. As CEO, he guides the company’s vision and strategy. Sean holds a Ph.D.

Employee Experience 116

Employee Experience Communication CEM e-support 116

CloudCherry

JULY 18, 2018

One of the most popular measures of customer experience is the Net Promoter Score (NPS), which is a measure of loyalty to your brand and an effective method to determine customer likelihood to repurchase, refer friends and family, and resist market pressure to deflect to a competitor. Download The Data Science of CEM.

Customer Experience Management 170

Customer Experience Management Net Promoter Score Customer Experience Management 170

Bob Hayes

MAY 16, 2016

Your customer loyalty metrics plays large part in your customer experience analytics efforts; the goal of analytics is to uncover ways to improve customer loyalty. Consequently, how you measure customer loyalty will necessarily impact the insights you get from your customer experience analytics. Types of Customer Loyalty.

Loyalty 63

Loyalty Measurement Metrics CEM 63

PeopleMetrics

MARCH 4, 2020

Closing the loop may not sound like a big deal, but fifteen years ago, when CX measurement was owned by market research, this kind of individual customer feedback was not reported on — and it wasn’t shared with the employees who could respond to the feedback and resolve issues. As CEO, he guides the company’s vision and strategy.

ROI 83

ROI CEM Software Feedback 83

PeopleMetrics

JULY 13, 2020

He founded PeopleMetrics in 2001 and is the architect of the company’s customer experience management (CEM) software platform. Sean has over 20 years of experience helping companies measure and improve the customer experience. As CEO, he guides the company’s vision and strategy. Sean holds a Ph.D.

CEM 71

CEM Video Social Media Survey 71

PeopleMetrics

AUGUST 31, 2018

He founded PeopleMetrics in 2001 and is the architect of the company’s customer experience management (CEM) software platform. Sean has over 20 years of experience helping companies measure and improve the customer experience. As CEO, he guides the company’s vision and strategy. Sean holds a Ph.D.

CEM 117

CEM Customer Service Touchpoint Exercises 117

Oracle

APRIL 4, 2019

A human might find it challenging to analyze feedback data at scale, measure the efficiency of an organization’s CX practices, and decide which gaps to bridge so that the whole activity isn’t a shot in the dark. It boils down to customer experience management (CEM) tools. Customer analytics. Text analytics.

Customer Experience Management 62

Customer Experience Management Tools CEM Net Promoter Score 62

CloudCherry

FEBRUARY 20, 2019

As soon as a customer indicates they have an issue, it’s possible to have your CEM create a ticket in your help desk along with any other context they have, like the customer’s past purchasing history and other survey responses. Customer experience cannot be measured by one moment in time, or by a single function.

Strategy 273

Strategy CEM Analysis Self Service 273

PeopleMetrics

JUNE 29, 2020

Pre-COVID-19, many VoC programs were mature and focused on higher order needs, such as how to measure emotional connections with customers, exceed service expectations, etc. He founded PeopleMetrics in 2001 and is the architect of the company’s customer experience management (CEM) software platform. Sean holds a Ph.D.

CEM 121

CEM NPS Hotels Survey 121

CloudCherry

AUGUST 30, 2018

While most customer experience platforms focus on increasing NPS because it’s a helpful indicator of customer intention, NPS is ultimately just a more easily measured, less accurate stand-in for true customer loyalty. These changes are frequently led by your CEM. Take it beyond NPS.

Strategy 150

Strategy NPS Analytics Analysis 150

PeopleMetrics

JULY 29, 2020

He founded PeopleMetrics in 2001 and is the architect of the company’s customer experience management (CEM) software platform. Sean has over 20 years of experience helping companies measure and improve the customer experience. As CEO, he guides the company’s vision and strategy. Sean holds a Ph.D.

Survey 71

Survey Net Promoter Score CEM How To 71

SurveySparrow

JUNE 30, 2023

These are the results of meticulous planning and execution by customer experience managers (CEMs). 6 Conduct data analysis Analyze customer data and metrics to measure performance and identify trends. What key metrics do Customer Experience Managers track to measure the success of their initiatives?

Customer Experience Management 52

Customer Experience Management Net Promoter Score Customer Experience Management 52

Clarabridge

AUGUST 26, 2015

Getting buy-in for a Customer Experience Management (CEM) program isn’t always easy. In order to build a foundation for a scalable and successful CEM program, you need buy-in from all levels of the organization. To learn more about building a CEM program, read our eBook: Building a Customer Experience-Focused Organization.

CEM 40

CEM Tips Healthcare eBook 40

PeopleMetrics

FEBRUARY 2, 2018

Outside In is a great book on the customer experience, but one of the things I noticed while reading it that is there is only one chapter on the measurement of the customer experience. Measuring customer experience is critical to we do here at PeopleMetrics. As CEO, he guides the company’s vision and strategy. Sean holds a Ph.D.

CEM 70

CEM Video Measurement Software 70

PeopleMetrics

SEPTEMBER 12, 2019

He founded PeopleMetrics in 2001 and is the architect of the company’s customer experience management (CEM) software platform. Sean has over 20 years of experience helping companies measure and improve the customer experience. As CEO, he guides the company’s vision and strategy. Sean holds a Ph.D.

Touchpoint 91

Touchpoint Feedback CEM Customer Experience 91

PeopleMetrics

MAY 28, 2020

He founded PeopleMetrics in 2001 and is the architect of the company’s customer experience management (CEM) software platform. Sean has over 20 years of experience helping companies measure and improve the customer experience. As CEO, he guides the company’s vision and strategy. Sean holds a Ph.D.

Analysis 87

Analysis CEM ROI e-support 87

PeopleMetrics

JUNE 8, 2020

He founded PeopleMetrics in 2001 and is the architect of the company’s customer experience management (CEM) software platform. Sean has over 20 years of experience helping companies measure and improve the customer experience. As CEO, he guides the company’s vision and strategy. Sean holds a Ph.D.

CEM 78

CEM Infographics Employee Engagement Culture 78