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Unstructured Data is the Key to Improving the Customer Experience: Here’s Why

InMoment XI

Other examples of unstructured data sources include social media posts, call transcriptions, and customer reviews. When customer data comes in the form of social media posts, reviews, or survey responses, it can be analyzed to gauge public sentiment toward products, services, brands, or events.

Data 260
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Predictive Analytics Examples that Demonstrate Its Impact on Customer Experience

InMoment XI

With predictive analytics, marketers can identify which customers are most likely to be interested in additional products or services, creating more opportunities for successful cross-selling and up-selling. Enhance cross-selling and up-selling opportunities. Accelerate operational improvement. A classic example comes from Amazon.

Analytics 260
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Automotive Reputation Management: Win with Digital and Drive Customer Acquisition

InMoment XI

A well-crafted automotive reputation management strategy is essential for any auto brand looking to build trust, foster customer loyalty, and thrive in a competitive market environment. With the rise of online review platforms and social media, consumers have more power than ever to share their experiences and opinions.

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Your Guide to Mastering Brand Reputation Management

InMoment XI

Your company’s reputation is arguably more important than your product or service. Doing this allows you to cultivate a strong and recognizable presence in the market. Google Alerts, social media monitoring tools, and specialized software can help you stay informed. Key Features and Functions 1.

Brands 378
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Ramping-up Your Digital CX Strategy: Adaptation of Omni Channel and Conversational Support

Speaker: Michael McMillan - Customer Experience Expert, TEDx Speaker, and Author

Customers who have a seamless buying experience, from speaking with sales and purchasing the product to easily finding support, are more likely to return to your organization and recommend it to others. Whether via chat bot, email, or social media, every customer should have the same opportunity to resolve their queries.

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Review Management: An Essential Component of Modern Marketing

InMoment XI

Recognizing this, top brands and businesses are integrating review management into their marketing strategies. This process also often involves investing in review management services or deploying online reputation management software to track what customers are saying about your business on various review platforms and social media sites.

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5 Creative Ways to Use AI for Sentiment Analysis

Lumoa

From enhancing customer support experiences to predicting market trends, AI empowers businesses across industries to make data-driven decisions that resonate with their audience. Regarding a product review, it can analyze sentiments related to various product attributes, such as design, performance, and price Fine-grained sentiment analysis.

Analysis 208
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6 Killer Applications for Artificial Intelligence in the Customer Engagement Contact Center

If Artificial Intelligence for businesses is a red-hot topic in C-suites, AI for customer engagement and contact center customer service is white hot. This white paper covers specific areas in this domain that offer potential for transformational ROI, and a fast, zero-risk way to innovate with AI.