CSM Magazine

APRIL 28, 2016

In these days of fierce competition, it’s crucial to do everything that you can to protect your customer base. The ability to retain customers is based on how well your internal operations run. Do you want better customer retention? Customers are impacted by your internal processes. Errol Allen explains how.

Customer Retention 40

Customer Retention Guidelines Exercises Feedback 40

Lumoa

FEBRUARY 9, 2023

The focus on enhancing customer experience has gained traction in recent years. As businesses recognize its value, the shift from a product-centered approach to a customer-centric one continues. Actionability is also, as we believe, one of the essential aspects of customer experience management. Listen to your customers.

Net Promoter Score 445

Net Promoter Score Customer Journeys Customer Experience Omni-Channel 445

InMoment XI

FEBRUARY 23, 2024

It’s crucial that brands understand the experiences they provide and whether or not they satisfy the needs of customers, employees, and beyond. Hopefully, your business has more than one customer. If not, that’s okay because market segmentation isn’t primarily concerned with how many customers you have.

Marketing 260

Marketing Customer Experience Return on Investment Analysis 260

Lumoa

SEPTEMBER 11, 2023

The customer is a mysterious creature. Deciphering the wants and needs of your customers is essential for sustainable, long-term success. For a company to grow, it needs to convert one-off customers into regular patrons. In customer experience, as with any other business endeavor, failure to plan is planning to fail.

Strategy 208

Strategy Customer Experience Effort Score Net Promoter Score 208

Lumoa

SEPTEMBER 11, 2023

The customer is a mysterious creature. Deciphering the wants and needs of your customers is essential for sustainable, long-term success. For a company to grow, it needs to convert one-off customers into regular patrons. In customer experience, as with any other business endeavor, failure to plan is planning to fail.

Strategy 208

Strategy Customer Experience Effort Score Net Promoter Score 208

Totango

FEBRUARY 23, 2024

What do these four pairs have in common? Apple and IBM Peanut butter and jelly Martha Stewart and Snoop Dogg Marketing and Customer Success They are all unexpected — yet incredibly successful — partnerships. Bitter tech rivals put aside their differences to create world-changing innovations.

Chief Customer Officer 91

Chief Customer Officer Customer Centricity Metrics CRM 91

GetFeedback

MAY 9, 2019

If you Google customer experience you’ll get about 2,340,000,000 results—articles, videos, reports—with in-depth information about the space. What is customer experience? Customer experience is how your customers perceive their interactions with your company. What is great customer experience? We want to fix that.

Customer Experience 337

Customer Experience Customer Journeys Metrics Effort Score 337

ShepHyken

OCTOBER 16, 2023

Top Takeaways: Building a solid customer experience foundation is essential for all businesses, regardless of their industry or target audience. Andrew shares the four key steps to deliver experiences that lead to customer satisfaction, repeat business, and retention. Get your CX house in order. Embrace AI.

Customer Experience 87

Customer Experience B2C Government B2B 87

Lumoa

NOVEMBER 29, 2021

Is it possible to determine the ROI of customer experience, if so, how do you do that? In this article, we explain the relationship between revenue growth and customer experience. In addition, we share tools that will help you calculate the ROI of your own customer experience projects. Does it increase our revenue or profit?

ROI 259

ROI Customer Experience NPS Financial 259

Blueshift

FEBRUARY 1, 2023

As marketers, we tend to focus most of our efforts on acquiring new customers. Although customer acquisition is certainly vital to future growth, retention also plays an essential role in a successful marketing strategy. We’ve compiled a list of four steps to help you kick-start your re-engagement strategy:

Engagement 97

Engagement Loyalty Strategy Customers 97

Lumoa

JANUARY 19, 2023

Understanding customers is a key step to success, and organizations do it best when they have a customer experience department in place. This department is tasked with analyzing customer feedback and data and disseminating its findings to improve the organization’s processes, products, and services.

Customer Experience 236

Customer Experience Net Promoter Score How To Customer Journeys 236

BirdEye

AUGUST 24, 2023

By tailoring customer marketing messages that resonate with customers’ unique preferences, companies can unlock a powerful avenue for sustainable growth. Read further to know the key customer marketing strategies you need to improve your business’s experience, retention, and loyalty. Watch the Free Demo Now.

Strategy 98

Strategy Marketing Customer Retention Loyalty 98

Lumoa

JANUARY 11, 2022

It is vital for companies to know if their clients and customers are happy with their service and products, and NPS solutions are one of the best ways to find out. Net Promoter Score is a benchmark for customer loyalty that tells how your customers understand your business and feel about it. What Is an NPS Software?

NPS 259

NPS Software Net Promoter Score Survey 259

Lumoa

FEBRUARY 28, 2023

Your customers are sharing their experiences online. No matter what industry you’re in, your customers are eager and encouraged to share their feedback: the good, the bad, and the ugly. Your customers are a wealth of information on how you can improve your marketing, sales, and customer experience.

Feedback 208

Feedback Strategy Net Promoter Score Effort Score 208

Totango

JANUARY 3, 2024

As we kick off 2024, it’s time to reflect on the past year and look forward to what the future holds for customer success. It’s been an exciting journey, marked by significant milestones and a ceaseless effort to support our customers in achieving their goals.

Software 111

Software Customer Success Innovation Report 111

Totango

OCTOBER 12, 2022

And of course, customers can easily cancel the very second they become dissatisfied, lose interest, or feel they aren’t getting the value they expected. . Naturally, short-notice or no-penalty cancellations also greatly increase the risk of customer churn. Leading the charge. We can see this development in our recent survey.

Customer Success 110

Customer Success Culture Survey Customer Journeys 110

Kayako

SEPTEMBER 9, 2022

Before the COVID-19 lockdowns, many companies were moving toward automation and using technology to improve customer service functions. Innovating the customer service experience at a rapid pace continues, especially from the customers’ point of view. Serving customers across different channels is critical, too.

Tips 156

Tips Customer Journeys Customer Service Omni-Channel 156

GetFeedback

JANUARY 31, 2020

Customer retention is a leading critical performance indicator for companies in 2002, and for good reason. In fact, a survey by Brightback found that 97% of companies are prioritizing retention, proof of just how seriously businesses are taking this issue. Leverage CSAT for retention with focused survey questions.

Customer Retention 150

Customer Retention Survey Data Net Promoter Score 150

Retently

MARCH 10, 2022

It’s that awful, nasty, revenue-crushing word that every SaaS company has to deal with at some point in their customer lifecycle. Some companies experience a massive churn rate and have to fight for every customer. Customer Success and Churn. Indeed, within these four stages lies a full 53% of all causes of customer churn.

Self Service 148

Self Service e-support Poor Customer Service Customer Success 148

Retently

MARCH 23, 2023

You can also learn a surprising amount of tactics and strategies by studying the opposite end of the scale – the world’s least successful companies, from a churn perspective – to compare their common weaknesses and find out what makes their customers so unlikely to recommend them to their peers. Ready to start?

Net Promoter Score 113

Net Promoter Score Company NPS Effort Score 113

GetFeedback

JANUARY 27, 2020

In today’s competitive marketplace, it’s more important than ever that companies deliver amazing customer service. Focusing on customer experience just might be the single most critical investment a company can make. Simply put, it’s not enough to say your company delivers great service—you have to make sure your customers agree.

How To 221

How To Customer Journeys Feedback Survey 221

Totango

FEBRUARY 11, 2022

Delivering a satisfying B2B customer experience is key to staying competitive in today’s SaaS market. Here, we’ll outline a strategic roadmap to developing a winning B2B customer experience strategy. First, we’ll take a look at what B2B customer experience is and why it’s an important priority. What is B2B Customer Experience?

B2B 107

B2B Customer Experience B2C Net Promoter Score 107

ChurnZero

JANUARY 26, 2022

Improving Customer Retention and Account Management with the ChurnZero and HubSpot Integration. From a Customer Success and Marketing perspective, optimizing the customer experience might look like exploring support tickets, talking to customers, and running reports on recently churned customers to find out why.

Customer Retention 97

Customer Retention Chief Customer Officer Customer Journeys Touchpoint 97

Totango

OCTOBER 25, 2022

Your customer success team structure forms the organizational backbone supporting your CS strategy. A well-designed structure can help you streamline your operations for greater efficiency to deliver your customers better results. We’ll share four essential keys to structuring a customer success team.

Customer Success 93

Customer Success Chief Customer Officer Customer Centricity Sales 93

Lumoa

JULY 10, 2018

Most business leaders believe that customer experience will be the key driver for their company’s competitiveness going forward. However, when it comes to the actual customer experience management, things get difficult. It is not too difficult to listen to the customer. And yet still, acting on the customer feedback is hard.

ROI 303

ROI Customer Experience NPS Financial 303

COPC

JANUARY 15, 2024

has partnered with Centrical to bring you the Improving Contact Center Retention Series, where we explore how organizations can reduce early attrition. We will focus on the importance of the first 90 days, reasons new hires leave during this period, and tips to increase the likelihood of a new hire becoming a long-time employee.

Employee Engagement 78

Employee Engagement Contact Center Training Call Center 78

Totango

DECEMBER 28, 2021

Knowing how to fight customer churn is critical for keeping SaaS business models sustainable. The more customers you lose to churn, the more you have to invest in new customer acquisition to maintain your revenue, and the harder it becomes to grow your business. Invest in Your Customer Success Team.

Strategy 95

Strategy Net Promoter Score How To Roadmap 95

Happy or Not

DECEMBER 8, 2022

How can you encourage and enable your staff to be the driving force behind improving the customer experience? In this final chapter of our 4-part mini-series on how to convert customer feedback into business transformation, let’s focus on how to make change happen. ( The next important step is to engage your staff.

Customer Satisfaction 69

Customer Satisfaction Engagement Feedback Employee Engagement 69

COPC

NOVEMBER 15, 2023

COPC has partnered with Centrical to bring you the Improving Contact Center Retention Series, where we will explore how organizations can reduce early attrition. Think about that, one in four say the job described is not the job they are doing. Think about that, one in four say the job described is not the job they are doing.

Call Center 95

Call Center Contact Center Employee Engagement Gamification 95

Kustomer

MARCH 19, 2024

Increase CSAT by up to 17% and enhance agent efficiency by up to 65%. In today’s highly competitive marketplace, engaging customers and creating meaningful interactions is crucial for business success. For over 9 years, Kustomer has been developing products and capabilities that place the customer at the center of the experience.

Self Service 69

Self Service CRM Knowledge Base Metrics 69

Beyond Philosophy

FEBRUARY 8, 2020

Our global Customer Experience consultancy engaged research at the end of 2019 to determine our direction for the next decade. So, we have a new focus for 2020, helping organizations achieve the growth they want by assisting them in providing the Customer Experience they need to do so. Where do we get new customers?

Net Promoter Score 142

Net Promoter Score Effort Score NPS Consulting 142

Totango

JULY 31, 2020

Customer retention is critical to success in today’s customer-centric economy. Onboarding sets the stage for customer retention by beginning a positive long-term relationship between you and your customer. They are: Use Customer Goals and Objectives to Personalize Onboarding.

e-support 127

e-support Hospitality Healthcare Touchpoint 127

Lumoa

MARCH 20, 2018

Customer experience has been on the rise during the last couple of years. From the traditional product-oriented businesses we’re moving towards customer understanding and customer-centric approaches. Whether you’re new to customer experience or coming for little inspiration, this is the right place. So let’s start!

Net Promoter Score 286

Net Promoter Score Customer Journeys Omni-Channel Customer Experience 286

ChurnZero

APRIL 14, 2023

Alignment between Customer Success (CS) and product teams isn’t something that just happens—it takes work. The teams must have a shared understanding of customer needs, the company’s vision, and each other’s roles in fulfilling both. Think about it from a customer’s perspective. Both elements are important.

Customer Success 52

Customer Success Net Promoter Score Effort Score Chief Customer Officer 52

SurveySensum

APRIL 8, 2024

Small businesses need to adopt a multi-faceted online strategy that emphasizes building deep, meaningful relationships with their customers and differentiating themselves from the competition. Let’s move on to discussing four strategies small online businesses can use to succeed in the digital age.

Strategy 52

Strategy Social Media Advertising Analytics 52

Lumoa

JANUARY 2, 2022

“ Your most unhappy customers are your greatest source of learning. Bill Gates No matter what industry you’re in or how excellent your products or services are, you’ll always have unsatisfied customers. But customer dissatisfaction doesn’t have to damage your business. Unfortunately, it’s an inevitable part of doing business.

NPS 208

NPS Net Promoter Score How To Social Media 208

SurveySensum

MARCH 21, 2024

If your customers are looking for Sedan cars and you are selling them SUVs then of course they won’t buy from you! Customer Personas! 63% of marketers create content based on customer personas to enhance their strategies! Customer Personas are used to understand your target audience better. But how to do that?

How To 52

How To Social Media Competitive Advantage Retail 52