BirdEye

MAY 3, 2023

The choice of the right marketing channel can make or break a campaign. Choosing the most effective marketing channel can make sure that your efforts bring results. Table of contents Understanding marketing channels (what is it?) These marketing communication channels are pivotal in reaching your target audience.

Marketing 98

Marketing B2C Social Media Multi-Channel 98

Optimove

NOVEMBER 15, 2022

Born between 1997 and 2012 and raised alongside Internet technology since the very beginning of their lives – they hold in their hands (literally, ninety-eight percent own a smartphone) an estimated annual purchasing power of $143 billion. What does that mean when it comes to mobile marketing? Tip #4: Make it innovative.

Tips 105

Tips Gamification Engagement Marketing 105

AWS Machine Learning

OCTOBER 27, 2023

Enterprises are using generative AI specifically to power their marketing efforts through emails, push notifications, and other outbound communication channels. Gartner predicts that “by 2025, 30% of outbound marketing messages from large organizations will be synthetically generated.” Grab the popcorn because you’re in for a treat!

Marketing 84

Marketing Travel e-support Entertainment 84

CSM Magazine

FEBRUARY 12, 2024

To host an event that not only stands out but also resonates within your industry requires careful planning, innovation, and attention to detail. Thoughtful Branding and Marketing Effective branding and marketing before, during, and after the event are essential for creating a lasting impact.

Industry 95

Industry Tips Entertainment Transportation 95

Alida

SEPTEMBER 22, 2016

Earlier this week, more than 400 professionals in marketing, customer experience, innovation and research gathered in Chicago for the 2016 Customer Intelligence Summit. Take advantage of new methodologies in research innovation. Use consumer insight through the product innovation cycle.

Innovation 100

Innovation Marketing Social Media Healthcare 100

Oracle

JANUARY 8, 2019

The latest customer experience innovations make it easier to watch movies you want to see on the device of your choice, and 2019 promises technology and programming innovations that will deliver more powerful viewing experiences, across screens. Movie theaters get more immersive.

Innovation 78

Innovation Entertainment Report Consumers 78

Oracle

MARCH 1, 2021

Female innovators in CX technology have shaped the field since the earliest days and continue to create change and exciting new experiences, technology, and ideas. Dr. Tami Kim, Assistant Professor of Marketing, Darden School of Business. One CX innovator has been bringing perspective to podcasts for nearly 450 episodes.

Technology 81

Technology Advertising Customer Experience Professionals Innovation 81

Oracle

NOVEMBER 5, 2019

Retail innovation is constantly evolving, from established brands testing new customer experiences to the changing face of service delivery. What retail innovations are on the horizon for 2020? One of the most important questions is determining which technologies having staying power and impact the CX or operations.

Retail 76

Retail Innovation Self Service Conference 76

Alida

JANUARY 5, 2018

Marketers are always looking for new ways to create experiences that resonate with customers, and 2018 will be no different. Experts believe that in 2018, marketing leaders will be dealing with disruption and adapting emerging technologies that are starting to mature beyond their initial hype. CMOs become customer-obsessed.

Marketing 0

Marketing Multi-Channel Advertising Tourism 0

West Monroe

FEBRUARY 13, 2024

About the episode Explore the transformative power of AI and digital technology in the sports industry on our latest episode, which features Satisfi Labs CEO Don White. Fresh off the Super Bowl's digital showcase, dive into how these technologies are enhancing fan experiences by making sports more accessible and interactive than ever.

Sports 98

Sports Tourism Entertainment Technology 98

C3Centricity

SEPTEMBER 24, 2017

I was giving a talk earlier this month in which I mentioned that technology is an enabler not a disruptor of business today. During the presentation at BPW I talked about the fact that technology is seen as the disruptor in business today, but it isn’t. Beverage manufacturers are getting into entertainment in a big way.

Technology 120

Technology Transportation Customer Centricity Entertainment 120

GetFeedback

APRIL 25, 2019

The marketing world is moving at a breathtaking pace. In 2019, you have to think innovatively and be up to date with all the current trends. As marketing advances, it becomes more branched-out and gives even the smallest brands a chance to be seen and heard. Optimization for long-tail keywords. Testimonial videos.

Strategy 170

Strategy Company Marketing Social Media 170

TechSee

JUNE 25, 2019

of major companies around the world are currently using AI customer service technologies, the second most common use of AI after IT. As the technology matures, many companies will inevitably look for holistic AI solutions that unify customer and operational data to achieve the most valuable and actionable insights.

Technology 122

Technology Customer Service Contact Center Gamification 122

CSM Magazine

MAY 17, 2024

More innovative promotional products include keyboards, BBQ accessories and mini speakers. Benefits of Using Promotional Products Promotional products are marketing items with a relatively low cost per impression , sometimes just a fraction of one cent per impression. Common promotional products include pens, tote bags and shirts.

Industry 52

Industry Apparel Automotive Sports 52

Oracle

APRIL 10, 2020

So, how are streaming services and digital content solutions staying ahead of the game and innovating in 2020? We asked consumers to provide examples of streaming, virtual, and digital innovations they’ve seen in 2020, and here are 10 of them. This level of technology and how it improves the customer experience is truly amazing.”

Innovation 52

Innovation Trends Entertainment Video 52

Dapresy

FEBRUARY 27, 2018

And, Dapresy is well represented amongst top Canadian research firms and within enterprise market research teams spanning financial, telecommunications, loyalty, government, entertainment, non-profit, and technology – all looking for a more efficient and effective way to report market research data.

Report 40

Report Innovation Telecommunications Marketing 40

CSM Magazine

FEBRUARY 6, 2024

In the high-stakes world of sports and entertainment, the right technology can turn game day into an unforgettable experience. With Oracle EPM, stadiums are not just venues but dynamic ecosystems capable of adapting to the rapid changes of today’s market. The result?

Entertainment 52

Entertainment Sports Financial Effort Score 52

Horizon CX

DECEMBER 1, 2023

let’s explore a couple of real-world examples that illustrate the crucial link between CX and strategic goals: Amazon: Customer-Centric Innovation for Market Leadership Alignment with Strategic Goals: Amazon’s relentless focus on customer experience is tightly aligned with its strategic goals.

Customer Centricity 130

Customer Centricity Customer Journeys Automotive Fashion 130

CSM Magazine

JANUARY 8, 2024

For enthusiasts of Bitcoin, especially those who enjoy the thrill of Bitcoin gambling, there’s a wealth of entertainment that delves into themes of digital finance, futuristic technology, and the societal implications of these advancements.

Entertainment 52

Entertainment Financial Culture Technology 52

Maru Group

SEPTEMBER 6, 2022

By Maru Entertainment & Technology | September 6, 2022. The Web3 innovation of NFTs (Non-fungible tokens) is not going anywhere. Maru’s Entertainment and Technology team has fielded the first wave in its quarterly assessment of NFT perceptions. the rate of 35-54s. the rate of 35-54s.

Consumers 69

Consumers Entertainment Groups Technology 69

Oracle

SEPTEMBER 30, 2020

The pace of digital innovation increased in the wake of COVID-19, and brands adopted technologies likely to continue far beyond the end of the pandemic – one example being conversational AI bots answering routine questions. CX innovations that allow enhanced flexibility, personalization, and safety help brands serve customers.

Innovation 49

Innovation Entertainment Hospitality Consulting 49

TechSee

MAY 15, 2018

All eyes were on the smart home market in 2017. Tech giants are all clamoring to get in on the action with Google Home , Apple HomeKit , Amazon Echo and Samsung SmartThings creating buzz, and new smart devices flooding the market at a dizzying rate. While the connected home market is growing steadily, it certainly has not exploded.

Analysis 111

Analysis Marketing Self Service Wireless 111

Currency Alliance

OCTOBER 12, 2020

Today, I am not going to teach you the basics of loyalty marketing. Markets evolve because they are ecosystems. Mankind has an advantage on our planet because of our level of intelligence and ability to innovate fairly quickly. Innovation in markets has been going on for centuries. This is not a beginner’s class.

Loyalty 98

Loyalty Marketing Loyalty Programs Banking 98

Oracle

SEPTEMBER 9, 2019

Oracle OpenWorld 2019 will take place September 16 – 19 in San Francisco, with over 2,000 unique sessions planned on topics including breakthrough innovation and technology. Featured entertainment. Presented by Steve Earl, Sr Director Product Marketing, Oracle; Abbas Makhdum, Director CX Product Marketing, Oracle.

Technology 45

Technology Entertainment B2C Airlines 45

CSM Magazine

JUNE 7, 2023

MSG Networks services America’s number one media market, the New York DMA, as well as other portions of New York, New Jersey, Connecticut and Pennsylvania, telecasting hundreds of live professional games and a compelling lineup of critically acclaimed original programming. MSG Networks is part of the Sphere Entertainment Co.

Sports 52

Sports Entertainment Multi-Channel Social Media 52

Oracle

SEPTEMBER 25, 2018

Oracle OpenWorld 2018 will take place October 22-25 in San Francisco, with over 1,000 planned sessions on topics including transformational technologies, growth acceleration, intelligent cloud applications, and more. Featured entertainment. Oracle Cloud Apps: Your Innovation Machine Built on AI, IoT, and Blockchain. CX speakers.

Technology 53

Technology Entertainment Innovation Conference 53

CSM Magazine

APRIL 25, 2024

In today’s fast-paced market, businesses across the UK face numerous hurdles in attracting and retaining customers. With the advent of digital technology and social media, customer expectations are higher than ever. Stay Ahead With Market Research Regular market research is vital.

Social Media 52

Social Media Customer Journeys Multi-Channel Touchpoint 52

Storyminers

JUNE 3, 2022

2016 will be the year that technology will (finally) let us put humans first again. Brands that employ predictive analytics to serve their customers will leap ahead of those that adopt the technology just to sell more. More customers will want more to do (information, entertainment, service, repair, etc.) 2016 Answer.

Trends 147

Trends Customer Experience Wireless Entertainment 147

West Monroe

JANUARY 30, 2023

We talk to Brian Kaminsky, Chief Data Officer and President of Revenue Strategies for iHeartMedia, about how its new virtual entertainment venue, iHeartLand, provides an immersive, always-on community for families, gamers, entertainers and advertisers. It’s a tremendous innovation. That's our mission.

Entertainment 52

Entertainment Advertising Innovation Connections 52

CSM Magazine

APRIL 22, 2024

The Future of Customer Service in Online Gambling: Trends to Watch The online gambling industry has experienced exponential growth over the last decade, driven by technological advancements and an increasing number of digital users. For those looking to try something new, why not play Spaceman ?

Customer Service 52

Customer Service User Experience Chatbots Touchpoint 52

C3Centricity

JUNE 28, 2018

What does a Head of Marketing (CMO) do in their average four-year tenure to ensure that they keep their job for longer? A 2012 global survey by the Fournaise Marketing Group provides one possible explanation. Let’s start at the beginning; marketers, what opportunities are there so that you can keep your job? Why is this?

Marketing 149

Marketing Analysis Brands ROI 149

C3Centricity

JUNE 28, 2018

A 2012 global survey by the Fournaise Marketing Group provides one possible explanation. Perhaps it’s because CEOs don’t understand the role of a CMO or is there still an issue with the ROI of the marketing budget? Let’s start at the beginning; marketers, what opportunities are there so that you can keep your job?

Marketing 136

Marketing Analysis Brands ROI 136

CSM Magazine

DECEMBER 5, 2017

Unlike their predecessors, who use the internet mainly to source information, the research found that 86 percent of Gen Z rely on the internet primarily for social media and entertainment, demonstrating a marked shift from “inform me” to “entertain me.” For Gen Z, technology isn’t a tool for productivity, rather it’s a door to empathy.

Entertainment 40

Entertainment Social Media Study Online Experience 40

AWS Machine Learning

SEPTEMBER 19, 2023

Multi-modal data is a valuable component of the financial industry, encompassing market, economic, customer, news and social media, and risk data. Multi-modal agents, in conjunction with generative AI, are finding a wide spread application in financial markets.

Financial 97

Financial Multi-Channel Marketing Analysis 97

Alida

JUNE 6, 2018

This is especially true in apparel retail, where longtime rivals Nike and Adidas have both recently invested heavily in digital transformation and innovation to stay at the top of their game. This has accelerated the brand’s ability to bring new capabilities to market. Great minds think alike—even fierce competitors.

Apparel 153

Apparel Retail Innovation Entertainment 153

Avaya

OCTOBER 31, 2016

If you think back (even as recently as 10 years ago), organizations didn’t use much marketing technology in order to achieve their objectives. Just 10 years ago, marketing technology platforms like Marketo and HubSpot had just been founded and were in their primal stages. Here’s why…. How much data?

Technology 40

Technology Marketing Social Media Entertainment 40

ECXO

APRIL 10, 2024

This could involve innovative approaches to product design, unique marketing strategies, or exceptional customer service that exceeds customer expectations. Such leaps often require bold, innovative thinking, and a deep understanding of customer needs and expectations.

Connections 109

Connections Customer Experience Social Media Analysis 109