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Strategic customer success: minimizing post-sale chaos with Tim Conder.

ChurnZero

Designing a successful post-sale strategy requires choices, says CXology’s Tim Conder. Here’s the webinar in full. Maybe, just as our product teams create a roadmap of future product features, we should have a similar roadmap of improvements to our customer experience. But we can’t do it all.

Sales 52
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How to build your digital customer success strategy: an expert’s guide (part two)

ChurnZero

Building an executable digital CS strategy has three key components: a digital roadmap, an automation plan, and a touchpoint map. 1: Your digital customer success strategy’s digital roadmap. A Net Promoter Score (NPS) survey gets sent every year, and your scores are good. What the heck do those mean?

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Expanding Customer Success Through Partners

Gainsight

That topic was the focus of Gainsight’s recent webinar with partnership experts Jay McBain from Canalys and Jane Bossert from IBM. The significance of this contribution underscores the increasing importance of emphasizing the role those trusted partners play in the post-sales customer experience.

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Q&A: How to Build Effective Customer Success Plans

ChurnZero

CS Plans should consist of the right balance of touch points, type of touch points and specific high value outcomes that guide customers along their roadmap to being fully entrenched and engaged with your solution. No worries on if you missed this webinar (or even if you want to listen to it again), you can view the webinar on-demand here.

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Customer Marketing: Part 3 – Sentiment

ClientSuccess

From checking in with clients during weekly calls to ‘scoring’ accounts in your CRM, customer sentiment drives many of the strategic projects and growth initiatives for your customers. Customers and their responses can feed the product roadmap, serve as advocates, and support additional customer marketing efforts.

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The Ultimate Blueprint for Mastering Customer Service Metrics

InMoment XI

While these emotions are abstract, metrics like the Customer Satisfaction Score (CSAT ) or Net Promoter Score (NPS) can quantify them, giving businesses a clearer picture of their customers’ sentiments. Customer Satisfaction (CSAT) Score At its core, the Customer Satisfaction Score (CSAT) score is a simple yet powerful tool.

Metrics 260
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How to Apply Metrics to Each Stage of the Customer Lifecycle

ClientSuccess

Some metrics that CSMs should pay attention to during this stage include customer engagement numbers, types of content customers are engaging with (which often highlights the features they’re interested in), as well as interest in any marketing materials that deal with the customer success process or roadmap. Evaluation Stage. Buying Stage.

Metrics 40