Tue.May 09, 2023

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5 Ways to Use Customer Feedback to Retain Customers

Zonka Feedback

With Customer Feedback, understand what your customers want and offer targeted solutions to retain them over the long term. Getting customers is only half the battle, keeping them is the other half that requires much more effort. Intercom once witnessed customer churn when it started losing customers at an alarming rate, with a churn rate of 5.5% per month.

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Sentiment Analysis on Customer Feedback: A Guide to Enhance Customer Experience

Lumoa

In the highly competitive world of business, understanding and enhancing the customer experience is of paramount importance. By leveraging sentiment analysis on customer feedback, businesses can understand and dig deep into the emotions of their customers, allowing them to identify and address pressing concerns, and fine-tune their products and services.

Analysis 208
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[Experience Action Podcast] Getting Data Right [wp-svg-icons icon="new-tab" wrap="i"]

Experience Investigators by 360Connext

The post [Experience Action Podcast] Getting Data Right [wp-svg-icons icon="new-tab" wrap="i"] appeared first on Experience Investigators.

Data 143
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Designing a differentiated B2B experience – a 22 step challenge

eglobalis

Designing a differentiated B2B experience – a 22 step challenge The post Designing a differentiated B2B experience – a 22 step challenge appeared first on Eglobalis.

B2B 142
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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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What Are the 3 C's of SEO?

DemandJump

When creating an SEO strategy, you’ve got a lot to think about. You have to look at where you’ve succeeded and failed in the past. You have to audit your previous content to make sure it’s still relevant and up-to-date. You have to scan through your website’s technical environment to make sure everything from that end is accurate and working. Needless to say, it can get overwhelming putting all the pieces together.

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What Are SEO Strategies?

DemandJump

When was the last time you Googled something? Chances are, it was just a few seconds before you ended up here. And this probably wasn’t your only search for the day. For businesses that implement the right search engine optimization (SEO) strategies, organic search can result in increased visibility and brand awareness. For businesses that don’t…well, over 90% of content gets zero traffic from Google.

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Prioritizing Governance, Risk, and Compliance to Build a Lasting Impact in Banking

West Monroe

The banking industry is experiencing systemic change from all sides—volatile markets, increasing dependence and influence of technology, and both shifting consumer and corporate banking demands—and it feels like any moment there could be another shoe that drops. There’s also heightened awareness and scrutiny around risk and whether organizations are equipped to protect their systems and customers.

Banking 98
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What Are the 4 SEO Rank Factors?

DemandJump

What are the most important Google ranking factors in SEO? You’ve probably heard about on-page and off-page SEO, but even the backend of your website plays a huge role in how your site ranks. And if you want to get eyes on your website, that means implementing an SEO strategy that actually works. So what are some simple SEO tips for better rankings ?

Tips 98
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Disrupt and Transform: IBM CMO/CCO Jonathan Adashek on How the Company Evolves

Blake Morgan

 How does a company founded in 1911 stay relevant and a leader in the tech space today? Continual evolution and a willingness to disrupt. IBM has long been a leader in the technology industry because of its willingness to experiment and challenge the status quo. Chief Communications and Chief Marketing Officer Jonathan Adashek attributes that to staying on top of advancements and being willing to adapt and find creative solutions.

Company 98
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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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What Are the 7 Types of SEO?

DemandJump

Looking to attract more customers, increase web traffic, and boost profits? Then you need search engine optimization (SEO). SEO is the art of getting your website on the first page of search engines, and a solid SEO strategy is essential for success in digital marketing. But it's not just about one type of SEO—a great plan incorporates various techniques to win the coveted top spot.

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Build Better Content with These Digital Asset Management Capabilities

Merkle

Digital Asset Management (DAM) systems are becoming increasingly sophisticated, offering advanced features that enhance content delivery, maintain brand consistency, and even provide digital rights management services. I’ll cover seven key capabilities that are transforming DAM systems, enabling organizations to streamline their workflows, improve content management, and ultimately deliver a more engaging and personalized user experience.

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How Do I Get Better SEO Rankings?

DemandJump

If there’s one question we hear more than any others, it’s some variation of the question posed by this article’s title. It’s 2023, after all, and we’re well past the need to explain what SEO is or why developing an effective SEO strategy is important. Instead, marketers are asking more tactical questions, trying to glean simple SEO tips for better rankings they can leverage to drive real results—primarily in the form of increased organic traffic (and everything that comes with it).

Tips 98
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Your Brand Promise is Everything

Zeisler Consulting

I’m not saying I’m a big shot or anything, but mine is a luxury car. Okay, to prove I’m not a big shot, I’ll concede that it’s the entry-level first-time-buying-a-luxury-car model from a certain German automaker. And , I bought it a while ago. I’ve had it for a while. So yes, boujie I’m not…yet (keep that Growth Mindset going!) But here’s the thing: Recently I had an experience with this brand that was decidedly not luxury in any way whatsoever.

Brands 72
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Reimagine Your Communications With A Unified Platform

Cut complexity and boost efficiency while empowering your customers with Nextiva's unified communications platform. Nextiva streamlines workflows and centralizes customer interactions, all while simplifying business collaboration, increasing productivity, and reducing employee burnout.

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What Are the 2 Types of Keywords in SEO?

DemandJump

We all know how important keywords are in creating an SEO strategy. But how many types of SEO keywords exist? Starting with the basics, there are two main types of keywords in SEO you should remember.

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Benefits of Outsourcing Your Cybersecurity Operations

Helpware

It doesn’t matter if your company is customer-facing or B2B. Your greatest responsibility is protecting both your and your consumers’ personal information. Failing to do so won’t only have serious implications for you—social, financial, ethical, and even legal implications, at that—but also for the clients who entrusted you with their most sensitive privacies.

B2B 73
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How Do I Improve My SEO Rankings in 2023?

DemandJump

Search engine optimization (SEO) is a major part of the marketing strategies of most companies—or at least, it should be. But because it’s a forever-changing beast, there’s always a question about what SEO strategy is currently how you get to #1 on Google Search.

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Using Table Lookup in Substitution and Validation Rules

SAP Customer Experience

How to use table lookup in Substitution and Validation rules Commodity Price Risk Hedge Accounting Scenario is used as sample. Prerequisites S/4HANA On-Premiss or S/4 private cloud edition SAP Fiori launchpad in in place Following steps need to be run and will be described in the following: Create a Custom.

How To 73
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11 Tips to Drive Learning Content Consumption

Unlock the full potential of your educational initiatives with the 11 Tips to Drive Learning Content Consumption eBook. You’ll uncover: Why measure content consumption rather than (or in addition to) completion rates and member satisfaction? What are some proven tactics to create quality learner content and raise your content consumption rates? Discover the secrets from leading experts in the field, distilled into practical tips that promise to elevate the quality of your educational offerings,

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How Do You Create a Successful SEO Strategy?

DemandJump

If you work in marketing, you know just how important search engine optimization (SEO) is. In fact, sometimes it can feel like that’s what the entire world of marketing revolves around. There’s a reason for that: 68% of web traffic starts with a search engine. If you want people to visit your website, you have to rank highly in search engines. SEO gives you that extra oomph you need for consumers to find you.

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Quiet Critics: 43% of online shoppers never voice their complaints

Helen Dewdney

50% of people with complaints quietly quit Despite half of consumers (50%) being frustrated by the experiences they receive when shopping online, 43% say they will never share any feedback. That’s according to a new research report from FullStory. The Quiet Critics report , based on a survey of 7,000 shoppers, also found that two-thirds (65%) will simply abandon a website or app when confronted with a digital frustration — and only 16% are “very likely” to give a brand a second chance if it has

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Transform, analyze, and discover insights from unstructured healthcare data using Amazon HealthLake

AWS Machine Learning

Healthcare data is complex and siloed, and exists in various formats. An estimated 80% of data within organizations is considered to be unstructured or “dark” data that is locked inside text, emails, PDFs, and scanned documents. This data is difficult to interpret or analyze programmatically and limits how organizations can derive insights from it and serve their customers more effectively.

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Instant, Urgent, and Immediate – The experience today’s consumers want

Adrian Swinscoe

This is a guest post by Sarah Robbins, Vice President, Customer – International at Khoros. Social media has been crucial for marketers amidst the cost of […] The post Instant, Urgent, and Immediate – The experience today’s consumers want first appeared on Adrian Swinscoe.

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How Retailers Are Transforming Customer Experiences with Data & AI

Speaker: David Azoulay, Marc Stracuzza, Román Tejada, and Guest Speaker Sucharita Kodali

Imagine a retail landscape where every interaction is personalized, every decision informed, and every opportunity maximized 🤔✨ Join us for an exploratory journey into the heart of AI-driven retail innovation. We’ll unveil the transformative potential of AI and data analytics in shaping the future of omnichannel personalization and e-commerce.

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Voice of the Customer-Driven Service with Evan Klein

ShepHyken

Top Takeaways: The Net Promoter Score (NPS) is the question that lets your customer rate the likelihood of them recommending your business on a scale of 0 to 10. A rating of 9 or 10 is a promoter. Customers are more likely to recommend you after a great experience. A successful NPS program in your business ensures that all of your employees are aligned and understand their role in delivering an exceptional service experience.

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What is Chatbot, How Does It Work? What Are The Advantages?

SmartMessage Blog

Communication speed is increasing day by day. Commercial businesses are trying new methods to serve their customers faster as consumers are looking for answers to their problems more effectively and quickly. The chatbot method comes to the rescue of both businesses and customers, providing information to customers fast and ensuring that brands are one step ahead of their competitors.

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Earth Day Yields Continued Momentum for Grid Edge Connected Devices and Demand Side Solutions

Uplight

Earth Day fell on April 22nd this year, and many people took perhaps a moment to reflect upon the promise and progress we continue to make against climate change. At Uplight, Earth Day is also a chance for us to make April one of the biggest impact months of the year as we sell and Read More The post Earth Day Yields Continued Momentum for Grid Edge Connected Devices and Demand Side Solutions appeared first on Uplight.

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Customer Service VS. Customer Experience

Ann Michaels and Associates

When you are in the business of evaluating customer services levels for your clients, you tend to notice the details. Walk into an ice cream store with your kids or grandkids and you are automatically in tune with the “vibe” of the store. Is there music playing? How easy/hard is it to figure out the menu options? Were you greeted when you walked in the door?

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10 Questions to Ask Before Buying an LMS

Find your perfect LMS. Choosing the right Learning Management System (LMS) is crucial for your business's success. With so many options available in the market, how do you ensure you make the best choice? This guide is your key to finding the ideal enterprise learning platform for your business. Compiled by industry experts, these questions will help to clarify your needs, prioritize your most essential features, and guide you through the evaluation process.

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How Start-Ups Can Provide Superior Customer Service: Top Strategies Explained

CSM Magazine

In the competitive world of start-ups, one key factor that sets successful companies apart from the rest is their ability to provide superior customer service. As many businesses offer similar products and services, it is crucial for start-ups to differentiate themselves by prioritizing their customers’ needs and creating a positive, lasting impression.

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Introducing the SAP CX Onboarding Blog Series

SAP Customer Experience

Dear CX Community, The SAP Customer Experience portfolio is built to accelerate time to market, personalize for the modern customer and scale flexibly as your business grows. An easy implementation and rapid adoption is key to project success. While working so closely with our customers, we started to see patterns.

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How to Lay the Foundation for a Dynamic UX Team

dscout People Nerds

Before you scale up a research team, you need to build up your managerial skills first—and get organizational backing.

How To 52